Anna-maria Gerhart

Digital PR Specialist

Berlin, Germany
Experience
Jan 2022 - Jul 2022
7 months
London, United Kingdom

Digital PR Specialist

Green Park Content

  • PR outreach and link building for a German fintech company on behalf of the British digital agency Green Park Content.
  • Communication in German and English.
Aug 2021 - Present
4 years
Berlin, Germany

Public Relations

PIABO PR

  • PR support and proactive press work for various clients in design, AI, and technology.
  • Includes copywriting of press releases, pitches, and more.
Jan 2015 - Present
10 years 7 months
Berlin, Germany

Public Relations

Graft Brandlab GmbH

  • PR support and proactive press work to place the branding agency Graft Brandlab GmbH and managing partner Linda Stannieder in relevant media.
  • Includes copywriting of press releases and social media posts, guest articles, etc. in German and English.
Jan 2014 - Dec 2016
3 years
Munich, Germany

Customer Relations

DEON GmbH & Co. KG

  • Building and maintaining client contacts up to project acquisition for the digital collaboration software DEON.
  • Conducting client workshops with, among others, AUDI, VOLKSWAGEN, GIUGIARO, BOSCH and more.
Jan 2013 - Present
12 years 7 months
Berlin, Germany

Strategy, concept, copy, naming, claim development and organization

Freelancer

  • Various client projects in real estate, venture capital, architecture, lifestyle, and more.
  • From defining target groups to positioning, campaign development, and execution including copywriting of brochures, flyers, digital campaigns, etc., my work covers all services for appealing and effective communication of a product, an idea, a message, and much more.
Jan 2013 - Dec 2014
2 years
Berlin, Germany

Cyber Training Concept Developer

McFit GmbH

  • Concept developer and trainer/actor for two seasons of McFit's cyber training.
Jan 2008 - Dec 2012
5 years
Berlin, Germany

Public Relations Manager

Stofanel Investment AG

  • Direct contact for the management board, developing and implementing PR and marketing strategies and campaigns for Stofanel Investment AG's new building projects.
  • Planning and hosting press and VIP events, independently or in cooperation with agencies.
Jan 2007 - Dec 2008
2 years
Berlin, Germany

Marketing Assistant

Hotel Adlon Kempinski

  • Implementation of all marketing activities from concept to copywriting and project management in collaboration with agencies, budget monitoring.
Summary
  • Organized and structured
  • Conceptual thinker
  • Proactive and agile
  • Broadly interested
  • Open and friendly
  • Disciplined and responsible
Languages
German
Native
English
Advanced
French
Intermediate
Italian
Elementary
Education
Oct 2002 - Jun 2003

University of East Anglia

Political Science and Government · Norwich, United Kingdom

Oct 2001 - Jun 2008

Freie Universität zu Berlin

Magister Artium · Journalism and Communication Studies · Berlin, Germany

Oct 2000 - Jun 2008

Humboldt-Universität zu Berlin

Magister Artium · English/American Studies, Political Science · Berlin, Germany · 1.7

Certifications & licenses

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