Anke S.

Freelance Copywriter, Editor and Communications Consultant

Wiesbaden, Germany

Experience

Oct 2011 - Present
14 years 1 month
Germany

Freelance Copywriter, Editor and Communications Consultant

Self-employed

  • Writing and editing marketing texts for print and web (including SEO), such as: website texts, landing pages, product descriptions, white papers, flyers, brochures, presentations and mailings
  • Researching and writing journalistic texts for print and web (including ghostwriting), such as: blog posts, interviews, profiles and articles for newsletters and customer magazines
  • Writing press releases
  • Project management
Jan 2009 - Aug 2011
2 years 8 months
Germany

Marketing Manager

Logica Deutschland GmbH & Co. KG (now CGI)

  • Developing and implementing marketing strategies for IT solutions and consulting services in the Trade, Transport & Industrial sector
  • Marketing strategies for Microsoft IT solutions and consulting services
  • Customized marketing activities (client-based marketing)
  • Partner marketing (Microsoft)
  • Project management
Jan 2008 - Dec 2008
1 year
Germany

Internal Communications Associate

Logica Deutschland GmbH & Co. KG (now CGI)

  • Managing the internal newsletter, including writing and editing articles
  • Relaunch of the German website
  • Planning and implementing internal communications projects (e.g., leadership guidelines)
  • Organizing and running internal events
Sep 2003 - Dec 2007
4 years 4 months
Germany

PR Assistant

Landeszahnärztekammer Hessen

  • Writing (press) texts for professional and general audiences
  • Maintaining the press contact list and compiling the press review
  • Planning, organizing and conducting events, press conferences and projects (flyers, brochures)
  • Project leadership for the monthly information bulletin for practice staff
  • Editorial management of the website
Jul 2003 - Apr 2004
10 months
Germany

Intern and Public Affairs Consultant

T-Online International AG

  • Developing a site concept
  • Working on the study project "Germany Online"
  • Handling sponsorship inquiries in the area of corporate social responsibility
Jun 2001 - Sep 2001
4 months
Germany

Intern

PSM&W Kommunikation GmbH

  • Planning, preparation, and execution of an event for about 300 people
  • Creating product information
  • Conducting a competitive analysis
  • Developing an action plan to increase media presence for a prominent client
Feb 2001 - Mar 2001
2 months
Germany

Freelance Press and Public Relations Assistant

Technische Universität Dresden

  • Conceptualizing and producing a commercial
Mar 2000 - Sep 2000
7 months
Germany

Intern and Student Assistant in Press and Public Relations

Mitteldeutscher Rundfunk (MDR)

  • Writing press releases
  • Preparing and executing a large-scale event
  • Representing the broadcaster at events
  • Compiling press reviews
  • Responding to listener inquiries
Oct 1999 - Sep 2000
1 year
Germany

Editor, TV magazine “035eins”

Dresden Fernsehen

  • Editing, producing, and voicing segments
  • Hosting
Sep 1999 - Sep 1999
1 month
Germany

Intern

Sächsische Zeitung

  • Researching and writing articles

Summary

In more than 20 years in communication and marketing, I have written, commissioned, reviewed, corrected and edited countless texts. I know what it takes to make texts reach their goal.

Languages

German
Native
English
Advanced
French
Elementary
Russian
Elementary

Education

Sep 1998 - Mar 1999

Université Michel de Montaigne

Communication Studies · Bordeaux, France

Oct 1995 - Jan 2003

Technische Universität Dresden

Master of Arts · Communication Studies, Sociology and English Studies · Dresden, Germany

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