Ina Gross-bajohr
Freelancer in PR, Marketing and Journalism
Experience
Freelancer in PR, Marketing and Journalism
Ina Gross-Bajohr . Text + PR
Creation of press, specialist and advertising texts (print, online, social media, film)
Creating distribution lists, editorial contacts, media planning
Strategy and campaign planning, concept development, consulting & support
Project management
Event organization (press conferences, symposiums and congresses)
SEO-optimized informational texts for Takevalue, Darmstadt
IT whitepapers for STACKIT
SEO-optimized editorials and guide texts for Havas, Hamburg, as well as blog posts for L'Oréal, Garnier, Maybelline, NYX, Tchibo
Copywriter for video scripts and mailings for FID Verlag, Bonn
Webinars and interviews in the area of stock market newsletters, health guides, home & garden
Freelance author for ComputerBild: features, interviews, profiles, TV Movie
Company profiles and guide texts for Die Rheinpfalz LandGenuss
Press spokesperson
TRANSFLOW Informationslogistik AG
- Responsible for organizing and coordinating the press and public relations department
- Creating press and advertising texts
- Maintaining editorial contacts
- Media planning
- Trade fair planning, execution and follow-up
- Managing the website
Senior PR consultant
G+H Graphics GmbH
- Setting up the PR & Marketing department
- Conceptualizing and implementing the corporate identity
- Independent project management
- Developing and maintaining press databases
PR consultant
Art Crash GmbH
- Concept, strategy planning and presentation
- Independent client consulting and support in IT and biotechnology
- Copywriting for all journalistic and advertising text types
Freelance contributor
Marburger Neue Zeitung
Freelance PR Lead
Angela Liedler GmbH
Agency for pharma communication
Managed clients:
- Merz
- Lilly
Senior freelance project manager
Healthcrowd
Agency for pharma communication
Managed clients:
- AstraZeneca
- Janssen Cilag
Senior freelance communications
Piabo
- Consultant for medical writing and PR in a PR agency
- Employer branding
Managed clients:
- Dr. Ausbüttel
- Doktor.de
Copywriter/PR
brandtec GmbH
Agency for financial communication
Managed clients:
- Commerz Real
- Patrizia Grundinvest
- Hamburg Trust
- Nobis Invest
Senior freelance project manager
meusel gs-healthcare
Medical writing, PR, and copywriting in an agency for pharma communication
Managed clients:
- Cinogy
- Norgine
- Daiichi Sankyo
Skills
- Creation Of Press, Specialist And Advertising Texts (Print, Online, Social Media, Film)
- Creating Distribution Lists, Editorial Contacts, Media Planning
- Strategy And Campaign Planning, Concept Development, Consulting & Support
- Project Management
- Event Organization (Press Conferences, Symposiums And Congresses)
Languages
Education
Philipps University of Marburg on the Lahn
Magistra Artium · Modern German literature and media studies, political science · Marburg, Germany · good (1.76)
State Cooperative Comprehensive School Bad Bergzabern
General university entrance qualification · Bad Bergzabern, Germany
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