Angga (Danimartiawan) M.

Head of Downstream Commercial Center of Excellence

Indonesia

Experience

Jun 2023 - Sep 2023
4 months
Jakarta, Indonesia

Social Commerce Bulk Buy for Reseller Pilot

  • Assessing market attractiveness of bulk buy for reseller service based on existing customer base and new target segments.
  • Expanding categories (i.e., fashion, consumer goods, health and beauty).
  • Experimenting new user journey and pricing strategy.
  • Testing supply chain operation with consignment and dropshipping models.
May 2023 - Jun 2023
2 months
Jakarta, Indonesia

Social Commerce Product Marketing for Churn Revival

  • Conducting qualitative (i.e., FGD, interviews) and quantitative (i.e., survey, historical transactions) research on past user churn and revival.
  • Testing different product marketing tools (i.e., promotion vouchers, cashbacks, loyalty points, etc.) on different user categories (i.e., new, repeat, soft/hard churn).
  • Defining new churn revival marketing strategy and tactic based on experiment.
Apr 2023 - Oct 2023
7 months
Jakarta, Indonesia

Social Commerce Customer Service Omnichannel System Migration

  • Benchmarking price-to-performance between existing customer service system with other solutions available in the market.
  • Qualifying and evaluating features and quotation of alternative solutions.
  • Deciding on and contracting with an omnichannel customer experience solution.
  • Building custom integration and migrating to the new system.
Mar 2023 - Jun 2023
4 months
Jakarta, Indonesia

Social Commerce Community Partnership Operating Model

  • Revisiting community partnership strategy and operating model.
  • Shifting focus from sales transaction (lagging objective) into new user acquisition (leading objective) through community sales funnel and partner referral productivity.
  • Defining and deploying new business processes and performance metrics.
Feb 2023 - Apr 2023
3 months
Jakarta, Indonesia

Social Commerce Rotating Saving and Lending System Enhancement

  • Analyzing root causes of ineffectiveness of rotating saving and lending core engine in ensuring product availability while reducing order cancellations and aging inventory that may increase financial risk.
  • Designing and deploying new functionalities to decouple category and fulfillment modules.
  • Shifting fulfillment order sequencing to address the root causes.
Jan 2023 - Mar 2023
3 months
Jakarta, Indonesia

Social Commerce Category Strategy for Profitability Improvement

  • Revamping category strategy from focusing on topline growth towards bottom line profitability.
  • Redesigning category performance management.
  • Scaling down unprofitable (i.e., kitchenware, home appliances, smartphone & gadgets) and expanding profitable categories (i.e., fashion, health and beauty, bed and bath).
  • Adjusting pricing strategy from competitive into bottom-up.
Oct 2022 - Mar 2023
6 months
Jakarta, Indonesia

Social Commerce E-Grocery for Reseller Pilot

  • Assessing market attractiveness of e-grocery service based on existing customer base.
  • Defining new sourcing strategy and implementing procurement process for grocery products.
  • Experimenting supply chain operation with 3 different modes, each in different regions.
  • Evaluating financial viability of pilot implementation.
Jul 2022 - Dec 2023
1 year 6 months
Jakarta, Indonesia

Social Commerce Supply Chain Consignment and Dropshiping

  • Exploring partnership opportunities.
  • Evaluating warehouse fulfillment service providers and omnichannel commerce SaaS vendors.
  • Executing pilot implementations.
  • Defining business processes and building system integrations to enable new supply chain modes of consignment and dropshiping on top of the existing mode of full outsourcing.
Jul 2022 - Sep 2023
1 year 3 months
Jakarta, Indonesia

Social Commerce Demand Forecasting and Supply Planning Improvement

  • Revamping demand forecast model and deploying supply planning tools by adjusting algorithm and adding input parameters of campaign uplift estimate, promotion pricing index, cancellation rate, and damage rate.
  • Improving accuracy as a way to reduce out-of-stock while at the same time avoid aging stock.
Apr 2022 - Sep 2023
1 year 6 months
Jakarta, Indonesia

Social Commerce Supply Chain Network Expansion

  • Developing regional expansion framework with stage-gate approach of market desirability, operational feasibility, and financial viability.
  • Implementing the framework to evaluate and decide on supply chain network expansion from 1 central warehouse into 4 regional warehouses and 3 satellite support warehouses nationwide.
Mar 2022 - May 2022
3 months
Jakarta, Indonesia

Social Commerce Supply Chain Strategy and Operating Model

  • Defining supply chain strategy based on predefined business strategy.
  • Designing operating model that includes different supply chain modes (i.e., in-house, outsource, consignment, dropship, and digital).
  • Translating into organization design, performance metrics and management framework.
Jan 2022 - Feb 2022
2 months
Jakarta, Indonesia

Cloud Service Provider Training & Certification Performance Management

  • Developed mechanism and built measurement tool to evaluate downstream impact of training & certification activities to both businesses and individual developers.
  • Measured quantitative commercial outcomes of opportunity creations, opportunity launches, win rate, cycle time, and revenue uplift.
Oct 2021 - Dec 2021
3 months
Jakarta, Indonesia

Cloud Service Provider Commercial Strategy

  • Defining 3-year business strategy for country commercial teams in Indonesia and Vietnam.
  • Conducting external country situational and cloud service market analysis and internal segments and services sales performance analysis.
  • Cascading and setting global and regional top-down targets and building segment and country bottom-up bridge plan.
  • Formulating key initiatives and financial projections.
Apr 2021 - Jun 2021
3 months
Jakarta, Indonesia

Cloud Service Provider Commercial Campaign Operating Model

  • Developed regional operating model, organization alignment, and business processes to streamline campaign planning, deployment, and evaluation.
  • Consolidated previously separate execution between sales, marketing, and product teams into a consistent mechanism to ensure campaign effectiveness and efficiency.
Jul 2020 - Sep 2020
3 months
Jakarta, Indonesia

Cloud Service Provider Commercial Operation Performance Management

  • Developed in-country performance planning mechanism and established evaluation cadences.
  • Designed performance reports with Tableau based on data from Salesforce and cloud usage meter system to monitor and control country sales performance by segments, territories, accounts, and individuals.
Jan 2020 - Dec 2020
1 year
Jakarta, Indonesia

Cloud Service Provider Commercial Launch PMO

  • Developed framework and executed cadences to coordinate pre-launch activities across sales, marketing, professional services (consulting), products, infrastructure, public relations, government relations, developer communities, and training & certification.
  • Coordinated between country, regional, and global teams for the launch of data center region in Indonesia.
Jan 2020 - Mar 2020
3 months
Jakarta, Indonesia

Coal Power Plant Advanced Analytics Pilot for Heat Rate Optimization

  • Building an AI/ML model and dashboard integrated with operational technology data capture system (i.e., OSISoft).
  • Recommending optimal boiler parameter setting to increase heat rate while reduce coal consumption.
Oct 2019 - Dec 2019
3 months
Jakarta, Indonesia

Coal Barging and Shipping IoT Pilot for Fleet Management

  • Building a satellite connectivity and IoT solution with mobile application and control tower dashboard.
  • Replacing manual reporting via radio communication and providing real-time vessel location tracking and equipment health monitoring for more effective and efficient fleet management.
Jul 2019 - Sep 2019
3 months
Jakarta, Indonesia

Coal Mining End-to-End Value Chain Control Tower

  • Building a mine-to-port control tower integrating multiple real- and near-time data sources.
  • Consolidating data into web and mobile application dashboard with predictive analytics to balance throughput along the mine value chain depending on sales demand (i.e., contract or spot).
Apr 2019 - Jun 2019
3 months
Jakarta, Indonesia

Coal Mining Service Operation and Maintenance Dispatching System

  • Building fleet dispatching and maintenance system leveraging wireless connectivity, IoT devices, web and mobile applications.
  • Improving availability, utilization, productivity, and lifetime of mobile mining equipment for multi-site mining operations.
Jan 2019 - Mar 2019
3 months
Jakarta, Indonesia

Direct Commerce Warehouse Relocation

  • Revamping warehouse performance management process.
  • Qualifying and evaluating alternative warehouses.
  • Selecting and contracting new warehouse.
  • Planning and executing warehouse relocation from 2 into 1 location with greater capacity to support business expansion, improve utilization, and streamline processes.
Oct 2018 - Dec 2018
3 months
Jakarta, Indonesia

Direct Commerce Working Capital Optimization

  • Revamping supplier performance management process.
  • Revisiting supplier contract terms and condition.
  • Renegotiating payment terms and volume commitment with select suppliers to improve cash flow and reduce working capital requirement to support business expansion.
Aug 2018 - Dec 2018
5 months
Jakarta, Indonesia

Direct Commerce Procurement SAP MM Implementation

  • Sponsoring, advising, and coordinating collaboration between external system integration consultancy team and internal teams.
  • Conducting business requirement gathering and functional specification development.
  • Driving change management, system migration and deployment of SAP MM implementation across Supply Chain functions (i.e., Contracting, Procurement, Inventory, Warehousing, Accounts Payable).
May 2018 - Jun 2018
2 months
Jakarta, Indonesia

Fintech Holding Company Manpower Planning Consolidation

  • Consolidating organization design and manpower planning function under the holding company.
  • Revisiting manpower requirement and prioritization by translating work output target against workload assumptions for each position based on cascading of business goals and attainment gaps.
Apr 2018 - May 2018
2 months
Jakarta, Indonesia

Fintech Payment Talent Recruitment Process Improvement

  • Revisiting and revamping talent recruitment process to expedite vacant positions fulfillment to achieve aggressive post-acquisition business goals.
  • Expanding internal and external sourcing, automating screening, streamlining interviewing, and standardizing new joiner onboarding.
Feb 2018 - Mar 2018
2 months
Jakarta, Indonesia

Fintech Payment Business Development and Partnership Process Improvement

  • Defining business development and partnership framework across opportunity management, incubation management, and partnership management.
  • Implementing change management for opportunity qualification and prioritization, incubation work breakdown structure, and partnership performance management.
Feb 2018 - Mar 2018
2 months
Jakarta, Indonesia

Fintech Payment Cash Withdrawal and Disbursement Process Improvement

  • Analyzing root causes of unreconciled withdrawal transactions which posed compliance, credibility, and financial risk.
  • Implementing product, process, and people improvements along 6 key steps of withdrawal and disbursement (i.e., withdrawal request, transfer order creation, inter-bank transfer order, inter-bank status report, transfer status report, and reconciliation).
Feb 2018 - Mar 2018
2 months
Jakarta, Indonesia

Fintech Payment Merchant Management Process Improvement

  • Identifying gaps and overlaps between payment business unit as principal and B2B business unit as acquirer.
  • Clarifying go-to-market model, business processes, and segregation of roles and responsibilities for 15 business activities under 3 stages of merchant lifecycle (i.e., acquisition, operation, and retention).
Jan 2018 - Feb 2018
2 months
Jakarta, Indonesia

Fintech Holding Company Operating Model and Organization Design

  • Designing post-acquisition operating model based on holding company strategic objectives across 5 business units (i.e., payment, pay later, community financing, online acceptance, and offline acceptance).
  • Translating the model into organization design.
  • Identifying streamlining opportunities for redundant functional units across the acquired companies.
Sep 2017 - Dec 2017
4 months
Jakarta, Indonesia

Telco Tower Corporate Strategy

  • Defining 5-year business strategy for Indonesia’s tower company.
  • Delivering external and internal analysis and benchmarking.
  • Designing operating model including organization restructuring and new KPIs definition.
  • Building financial assessment including valuation modeling, financial planning and management accounting framework.
Jun 2017 - Aug 2017
3 months
Jakarta, Indonesia

Telco Enterprise ICT B2B Operating Model and Go-to-Market

  • Redesigning Enterprise ICT business lines and operating model alignment along value chain of product development, solutioning & delivery assurance, sales & marketing.
  • Developing go-to-market strategy covering product portfolio, customer segment, and channel design for MSME segment for the largest Indonesian telecommunication group.
Mar 2017 - May 2017
3 months
Jakarta, Indonesia

Telco Mobile Operator Sales Automation and Analytics

  • Designing business processes and system architecture as part of business requirement specification to digitize end-to-end sales management from sales planning, distribution, sales delivery till sales monitoring.
  • Supporting digital transformation to improve operational efficiencies and build forward-looking capabilities for the largest Indonesian mobile operator company.
Nov 2016 - Feb 2017
4 months
Jakarta, Indonesia

Oil & Gas Sector Reform Study and Benchmarking

  • Identifying key success factors and implications for different regulatory environment and commercial regimes through country situational analysis and global benchmarking.
  • Supporting an Indonesian integrated oil & gas company in anticipation of the upcoming oil & gas sector reform.
Oct 2016 - Oct 2016
1 month
Singapore

Steel Manufacturing Strategic PMO

  • Establishing PMO and performance management for strategic initiatives implementation of an Australian-Japanese joint venture in steel manufacturing.
  • Focusing on productivity improvement and cost optimization across planning, manufacturing & maintenance, procurement, and sales & general admin functions.
Sep 2016 - Sep 2016
1 month
Jakarta, Indonesia

Omnichannel Retail and Logistic Opportunities

  • Conducting external and internal research for a white paper on omnichannel opportunities in Indonesia.
  • Targeting retailers and logistic companies moving towards channel digitalization and potential sector investors.
Aug 2016 - Aug 2016
1 month
Jakarta, Indonesia

Consumer Goods Market Entry Assessment

  • Validating market attractiveness and assessing potential partners for Indonesian food & beverage sector (i.e., soft drinks, snacks, cereals).
  • Supporting due diligence for a top 10 global dairy company interested to enter Indonesia and several other countries through partnership with local players.
Jul 2016 - Jul 2016
1 month
Jakarta, Indonesia

E-Commerce Retail Merchandising Strategy

  • Developing merchandising strategy and operating framework to expedite path to profitability for a major Indonesian B2C e-commerce company.
  • Covering customer segmentation, competitor analysis, marketing and promotion strategy, and sourcing planning.
May 2016 - Jun 2016
2 months
Jakarta, Indonesia

Telco Mobile Operator Digital Sales Transformation

  • Delivering high-level assessment of digital sales transformation for the largest Indonesian mobile operator.
  • Covering front-end customer sales touchpoints and back-end sales operation channels to increase efficiency and effectiveness and improve customer experience.
Dec 2015 - Apr 2016
5 months
Jakarta, Indonesia

Telco Holding Company Customer-Centric Corporate Transformation

  • Delivering implementation design of multi-year corporate transformation towards customer-centric operating model for the largest Indonesian telecommunication group.
  • Designing management processes, KPIs and performance management, shared services roadmap, and human resources processes upgrade.
Jul 2015 - Oct 2015
4 months
Jakarta, Indonesia

E-Commerce Marketplace End-to-End Fulfillment Lead Time Reduction

  • Improving e-commerce marketplace seller and 3PL performance monitoring and control process in collaboration with Business Intelligence, Marketplace Commercial, and Transportation teams.
  • Achieving reduction of average end-to-end marketplace fulfillment lead time by 50% and continuing increase of customer net promoter score by 10%.
Apr 2015 - Jun 2015
3 months
Jakarta, Indonesia

E-Commerce Marketplace Seller Scorecard and Order Volume Limit

  • Designing KPIs to measure third-party vendor performance on a marketplace platform covering lead time, cancellation rate, and return rate.
  • Linking KPIs to breach management and order volume limitation as consequence management for continuous operational performance improvement.
Jan 2015 - Mar 2015
3 months
Jakarta, Indonesia

E-Commerce Marketplace Operations Establishment

  • Setting up organization, processes, and systems to monitor and control e-commerce marketplace operational activities.
  • Establishing functional sub-units for operation planning & analysis, operation excellence, seller support, and seller experience to manage merchant population and transaction growth of 2x within 10 months.
Sep 2014 - Nov 2014
3 months
Berlin, Germany

Electric Utility EV Public Charging Market Entry Strategy

  • Analyzing market environment for electric vehicle public charging business market entry.
  • Developing business strategy and defining implementation road map for a major European utility group into an EU-member country with early-stage e-mobility market adoption.
Jan 2012 - Dec 2013
2 years
Jakarta, Indonesia

Electric Utility Capital Project Construction PMO

  • Establishing Program Management Office (PMO) business processes, organization, and information system based on Microsoft SharePoint.
  • Centralizing management of capital project construction in power generation, distribution, and transmission for a national state-owned electric utility company.
Oct 2011 - Dec 2011
3 months
Jakarta, Indonesia

Coal Mining Procure-to-Pay Transformation

  • Standardizing and streamlining company-wide procure-to-pay business process.
  • Implementing quick wins covering process improvement, people capability, and Oracle E-Business Suite system enablement for a Southeast Asian multinational coal mining company.
Aug 2010 - Aug 2011
1 year 1 month
Indonesia

Copper and Gold Mining SAP Global Common Design and Roll Out

  • Coordinating local support for system integration team and managing client stakeholder teams across plan, analyze, design, test and deploy phases.
  • Implementing Global Common Design of SAP FI, CO, PM, MM, PS modules rolled out to a multinational mining company’s business units across five regions.
Jul 2009 - Dec 2009
6 months
Indonesia

Copper and Gold Mining Reliability-Centered Maintenance

  • Rolling out component-based Reliability Maintenance and integrating Predictive Maintenance to overall maintenance program.
  • Increasing mining equipment reliability and availability through performance analysis, system and component analysis, FMEA and risk prioritization, component-specific strategy, and maintenance program customization.
Mar 2009 - May 2009
3 months
Indonesia

Copper and Gold Mining Underground Operation Technology Blueprint

  • Developing technology road map for Underground Mining Operation of a multinational mining company.
  • Mapping existing and emerging technologies and their potential usage and leveraging industry standards towards centralized system across safety, communication, control and monitoring, and management information.
Jan 2009 - Jun 2009
6 months
Indonesia

Copper and Gold Mining Company-Wide Cost Control & Reduction

  • Instituting cost reduction framework and establishing project management office.
  • Providing support for company-wide cost reduction initiatives covering both operating and general & administrative costs to address the global financial downturn in 2008 for a subsidiary of a global resources company.
Aug 2007 - Aug 2011
4 years 1 month
Indonesia

Copper and Gold Mining Open-pit Operational Excellence Program

  • Implementing incremental improvement changes through mini projects using Lean Six Sigma to increase productivity, reduce cost, and optimize investment across the operational value chain (i.e., mine planning, drill and blast, load and haul, crush and grind, mill processing, barge and ship).
May 2007 - Jul 2007
3 months
Jakarta, Indonesia

Oil & Gas Business Excellence SOX Internal Control Audit

  • Reviewing business process documents and identifying internal control requirements.
  • Preparing lead sheets, performing data/document sampling and testing, conducting result meetings, and documenting audit reports for Contract Management, Purchasing, Inventory Management, Warehouse, Accounts Payable, Cash Disbursement, and Cost Accounting.
Mar 2007 - Apr 2007
2 months
Jakarta, Indonesia

Oil & Gas Drilling Request-to-Pay Improvement

  • Gathering business requirements from internal stakeholders (i.e., Drilling, Procurement, Material Management, and Finance departments).
  • Designing new business process and identifying alternative SAP system solutions including options of consignment process, pipeline process, e-payables, or service entry.
Jan 2007 - Feb 2007
2 months
Jakarta, Indonesia

Oil & Gas Operation Engineering SAP PM Custom Reports for Maintenance Plan

  • Developing SAP ABAP program based on functional specification for modification of maintenance plan custom reports under SAP PM module.
  • Adjusting processing logic, adding data fields, replacing output layout, and adding download feature.
Nov 2006 - Dec 2006
2 months
Jakarta, Indonesia

Oil & Gas Supply Chain SAP MM Custom Reports for Stock Movement

  • Developing SAP ABAP program and iterating for performance improvement based on functional specification for new custom reports under SAP MM module.
  • Replacing complex manual preparation to fulfill reporting requirements from the oil & gas regulatory agency.
May 2006 - Oct 2006
6 months
Jakarta, Indonesia

Oil & Gas Supply Chain MRO Inventory Accuracy Improvement

  • Performing physical inventory stock take across 4 plant warehouses nationwide.
  • Cleaning up material master and inventory data in SAP system.
  • Ensuring completeness of supporting material movement documents in preparation for global internal audit, resulting in passing with reliable rating.

Summary

Senior management and technology professional with interest in strategy, operations, digitalization, and equitable and sustainable economy.

Business and engineering degrees holder with experience in multinational corporations, national conglomerates, startups and consulting.

Functional skillset in strategy and transformation, program and project management, commercial and business development, sales and distribution, operation and supply chain management, information technology, and organization and human resources.

Exposure to various sectors, i.e., consumer goods, financial services, information technology services, telecommunication, logistics, manufacturing, agriculture, mining, power utility, oil & gas, and environmental services.

Languages

Indonesian
Native
English
Advanced
German
Intermediate

Education

Oct 2012 - Jun 2014

ESMT European School of Management and Technology

Master of Business Administration · Berlin, Germany

Oct 2001 - Jun 2006

ITB Institut Teknologi Bandung

Bachelor of Engineering · Informatics · Bandung, Indonesia

Certifications & licenses

Business Leadership Accelerator Program

Japfa Food

Aws Cloud Practitioner

Amazon Web Services

Leader As Coach Program

Loop Institute Of Coaching

A.T. Kearney Leadership Quest

A.T. Kearney

Bloomberg Aptitude Test 99th Percentile

Bloomberg Institute

Advanced Project Management With Primavera P6

Crown Systems Singapore

Certified Information System Auditor (Cisa)

Information System Audit And Control Association (Isaca)

Lean Six Sigma Practitioner

Accenture

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