Vanessa Mendao
Writer and Trainer
Experience
Chief Writing Officer
Dual Lens
- Build long-term, trust-based relationships with high-value audiences by designing and writing stories that deepen advocacy and alignment with our clients’ goals.
- Activate stakeholders as brand ambassadors through executive-level storytelling that moves people from passive awareness to visible participation and support.
- Align all written communication with core business objectives, ensuring narrative, reputation, and growth are tightly connected for Dual Lens and its clients.
- Elevate organisational influence by leading human-centric, results-driven communication strategies and personally crafting the flagship narratives that signal direction and change.
Senior Coach
Multiverse
- Supported £3M in booked revenue through effective training delivery and adoption strategies.
- Launched the University of Cambridge Data Insights cohort, achieving an NPS above 80 and a satisfaction score of 5.8/6.
- Delivered high-impact training and coaching sessions across tech, higher education, and digital transformation.
- Integrated AI-driven personalisation strategies and Prompt Engineering techniques into high-impact training sessions, leading to improved learner performance.
- Led and coached 12 junior trainers, increasing learner satisfaction by 10%.
Learning Technologist
Bournemouth Uni
- Boosted online seminar attendance by 50% and faculty satisfaction by 80% through digital adoption initiatives.
- Trained 15 faculty members, reducing LMS support tickets by 20% and improving user adoption by 30%.
- Streamlined admin processes, achieving 60% fewer errors and 90% higher data accuracy.
Senior Learning Designer
Aula
- Designed 17 engaging online courses for top UK universities, supporting 2,000+ learners.
- Implemented assessment strategies to evaluate effectiveness and inform improvements.
Comms Strategist
SheLovesData
- Led a data-driven communications strategy reaching 5.5K+ individuals, boosting engagement by 20% and event participation by 10%.
- Revamped website content to drive a 25% traffic increase and stronger user engagement.
- Delivered data literacy training to 75 learners, enhancing analytical capability across the network.
Comms Director
Writing Services
- Directed communication strategies for projects, achieving 98% of milestones on time and within budget.
- Oversaw content development, distribution, and stakeholder communication.
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Media and Entertainment (11 years), Education (10 years), Information Technology (3.5 years), Professional Services (3.5 years), and Advertising (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (15.5 years), Human Resources (5 years), Information Technology (1.5 years), Operations (1.5 years), Product Development (1 year), and Quality Assurance (1 year).
Summary
Strategic Learning & Development professional with experience designing and delivering impactful programs across tech, higher education, and digital transformation.
Proven ability to drive adoption, engagement, and measurable learner success.
Skills
- Training Delivery
- Coaching & Facilitation
- Instructional Design
- Digital Transformation
- Data Literacy
- Ai For Learning
Languages
Education
PGCE, Education · Education
Bachelor's degree · Bachelor's degree
Certifications & licenses
Prompt Engineering
AI For Business Value
Agile Practitioner
Digital Transformation
Coaching
Design Thinking
Profile
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