Philipp J.
Online Marketing Consultant
Experience
Feb 2024 - Jun 2024
5 monthsMunich, Germany
Online Marketing Consultant
PIA Media MUC GmbH
- Development of strategic social concepts (performance marketing)
- Creation of media plans
- Briefings for colleagues from data and creative teams
- Project management
- Preparation and monitoring of forecasts and budgets
Aug 2023 - Nov 2023
4 monthsPerformance Marketing Manager
Freshfoodz GmbH
- Acquisition of new customers and maintenance of existing ones
- Strategies to tap into new customer segments and market entries
- Planning and developing suitable communication measures
- Managing agencies and external partners
- Project management, digital branding and performance campaigns
Jun 2019 - Mar 2020
10 monthsBerlin, Germany
Marketing Manager
Bluepartner GmbH
- Recruiting employees and employer branding
- Website relaunch, positioning and branding
- Online marketing, social media for third-party business, including Berlin municipal utilities, water suppliers, city cleaning and recycling
Nov 2018 - Feb 2019
4 monthsBerlin, Germany
Senior Social Media Consultant
Hays AG / PB3C GmbH
- Lead generation (B2C, B2B): concept and strategy, social media content, paid social media
Nov 2017 - Feb 2018
4 monthsLübeck, Germany
Online Marketing Manager
Cinestar Gruppe CMS Cinema Management Services & Co. KG
- Online marketing and sales of movie tickets and other products
- Project management for website and app relaunch (agile project management)
- Social media marketing and community management
Mar 2017 - Jun 2018
1 year 4 monthsBerlin, Germany
Online Marketing Specialist
DIS AG / mobile.de
- Partnerships with top 10 websites in Germany for lead generation (native ads)
- Managing agencies and coordinating mobile ad campaigns
- Participation in quarterly business reviews for strategic planning
Jan 2017 - Jun 2017
6 monthsUnterföhring, Germany
Digital Channels and Lead Management Officer
Allianz AG
- Project 'Kraft 2.0' for lead generation via social media
- Agile project 'Allianz Direkt': media & performance
- Launch campaigns to introduce new insurance products
Apr 2016 - Present
9 years 5 monthsFulda, Germany
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Meine Fischküche
- Blogging, online marketing, social media marketing
- Author of non-fiction books (e-book), paid informational products (online courses, ebook, newsletter, memberships, etc.)
- Creation and marketing of online communities
Aug 2015 - Mar 2016
8 monthsBerlin, Germany
Senior Digital Marketing Manager
The Reach Group GmbH
- Performance marketing, display, affiliate and newsletters
- Lead generation and campaign management
- Maintaining client relationships at trade shows and events
- Training juniors and trainees
Jan 2015 - Jun 2015
6 monthsBerlin, Germany
Sales / Client Support and Marketing
M,P,Newmedia,GmbH
- Performance display and lead generation with pop-under banners, IAB standards
Nov 2013 - Mar 2014
5 monthsBerlin, Germany
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Moviepilot GmbH
- Client support and consulting in video, social media and native advertising
Apr 2011 - Oct 2013
2 years 7 monthsBerlin, Germany
Sales Manager
FILMSTARTS GmbH
- Client support and customer relationship management
- Sales marketing for digital media: display, newsletters, video advertising, content marketing and promotional events
Jan 2008 - Mar 2011
3 years 3 monthsCologne, Germany
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- Internships at various companies:
- 2008: memento Film, Cologne
- 2009: kinowelt.tv, Cologne
- 2010: IP Deutschland GmbH, Cologne
- Responsibilities: promotion actions, digital campaigns, media planning and project management
Languages
German
NativeEnglish
AdvancedEducation
Oct 2002 - Apr 2008
Universität Siegen
Diploma in Media Management · Media Planning, Development and Consulting, Marketing & Management · Siegen, Germany · 1.9
Aug 2000 - Jun 2002
Helaba
Bank Clerk · Frankfurt am Main, Germany
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