Petr Kraus - Interim Manager

Q: Where is Petr based?

Petr is based in Geisenheim, Germany .

Q: What languages does Petr speak?

Petr speaks the following languages: German (Native), Czech (Advanced), English (Advanced), Slovak (Advanced) .

Q: How many years of experience does Petr have?

Petr has at least 18 years of experience. During this time, Petr has worked in at least 11 different roles and for 8 different companies . The average length of individual experience is 2 years and 6 months . Note that Petr may not have shared all experience and actually has more experience.

Q: What is Petr's latest experience?

Petr's most recent position is Interim Manager at Berylls Mad Media GmbH, THE MARCOM ENGINE .

Q: What companies has Petr worked for in recent years?

In recent years, Petr has worked for Berylls Mad Media GmbH, THE MARCOM ENGINE and Merkle Germany GmbH .

Q: Which industries is Petr most experienced in?

Petr is most experienced in industries like Automotive , Advertising , and Education . Petr also has some experience in Manufacturing , Professional Services , and Telecommunication .

Q: Which business areas is Petr most experienced in?

Petr is most experienced in business areas like Marketing , Project Management , and Finance . Petr also has some experience in Operations , Product Development , and Information Technology (IT) .

Q: Which industries has Petr worked in recently?

Petr has recently worked in industries like Automotive and Advertising .

Q: Which business areas has Petr worked in recently?

Petr has recently worked in business areas like Marketing , Project Management , and Information Technology (IT) .

Recommended expert

Geisenheim, Germany

Experience

Jan 2022 - Dec 2023

2 years

Munich, Germany

Interim Manager

Berylls Mad Media GmbH, THE MARCOM ENGINE

Consultant for transforming the marketing communications of BMW and MINI
Development of an end-to-end MarCom process for launches and digital always-on communication

Jan 2021 - Dec 2022

2 years

Frankfurt, Germany

Senior Principal Project Manager

Merkle Germany GmbH

Implementation of digital asset management as part of the Customer-Oriented Digital Ecosystem digitization initiative

Jan 2020 - Dec 2021

2 years

Munich, Germany

Interim Manager

Berylls Mad Media GmbH, THE MARCOM ENGINE

Set up TME as a customized agency for customer-centric, data-driven digital communications for BMW and MINI
Project manager for processes and tools for briefings and MarCom planning

Jan 2019 - Dec 2019

1 year

Nuremberg, Germany

Consultant and Project Manager

NürnbergMesse GmbH

Selection of software for digital asset management in marketing

Jan 2018 - Dec 2019

2 years

Germany

Consultant

Agenturauswahl

Supported multiple international pitches for branding and design

Jan 2017 - Dec 2017

1 year

Berlin, Germany

Project Manager Rebranding

Tele Columbus AG

Migration of several regional telecommunications brands (B2C, B2B) to the new PŸUR brand
Post-merger integration

Jan 2015 - Dec 2017

3 years

Heidenheim, Germany

Project Manager and Product Owner

Voith GmbH & Co. KGaA

Project Manager and Product Owner for Communications Cockpit, a self-service portal for brand and marketing

Jan 2012 - Dec 2015

4 years

Oestrich-Winkel, Germany

Project Manager and Commercial Director (COO)

EBS Universität für Wirtschaft und Recht gGmbH, EBS Business School

Leadership and financial management of the Automotive Institute for Management as COO and Project Manager

Jan 2011 - Dec 2012

2 years

Mlada Boleslav, Czech Republic

Head of Corporate Identity/Corporate Design

ŠKODA AUTO a.s.

Jan 2009 - Dec 2011

3 years

Mlada Boleslav, Czech Republic

Project Manager Brand & Corporate Identity Development

ŠKODA AUTO a.s.

Jan 2008 - Dec 2009

2 years

Mlada Boleslav, Czech Republic

Marketing Strategy and Brand Projects Coordinator

ŠKODA AUTO a.s.

Jan 2006 - Dec 2008

3 years

Mlada Boleslav, Czech Republic

Advisor to the Chief Marketing Officer (CMO)

ŠKODA AUTO a.s.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Automotive (14 years), Advertising (5 years), Education (4 years), Manufacturing (3 years), Professional Services (1 year), and Telecommunication (1 year).

Automotive

Advertising

Education

Manufacturing

Professional Services

Telecommunication

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (16 years), Project Management (13 years), Finance (4 years), Operations (4 years), Product Development (3 years), and Information Technology (2 years).

Marketing

Project Management

Finance

Operations

Product Development

Information Technology

Summary

At the crossroads of marketing, design and IT, he helps companies clearly define and consistently implement brand identities – online and offline, internally and externally.

As a project manager, consultant or product owner, he brings together stakeholders from business and IT to introduce marketing technologies into brand management and drive digital transformation in sales and marketing.

With corporate experience and a startup mindset.

Whether digital products or physical brand touchpoints – he works in an agile way with hybrid approaches that enable agility in any organization.

Skills

Brand Management From Strategy To Implementation
Digital Technologies In Marketing And Sales (Martech)
Agile Management (Scrum, Kanban)
Cross-cultural Management
Automotive Industry, Telecom, Technology

Languages

German

Native

Czech

Advanced

English

Advanced

Slovak

Advanced

Education

TU Liberec

Master of Business in Management and Marketing · Management and Marketing · Liberec, Czech Republic

Hochschule Bremen

Business administration, focus on marketing · Business administration with a focus on marketing · Bremen, Germany

High school diploma in computer science and programming · Computer science and programming · Czech Republic

Profile

Created

March 2022

Last Update

May 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Petr based?

Petr is based in Geisenheim, Germany.

What languages does Petr speak?

Petr speaks the following languages: German (Native), Czech (Advanced), English (Advanced), Slovak (Advanced).

How many years of experience does Petr have?

Petr has at least 18 years of experience. During this time, Petr has worked in at least 11 different roles and for 8 different companies. The average length of individual experience is 2 years and 6 months. Note that Petr may not have shared all experience and actually has more experience.

What roles would Petr be best suited for?

Based on recent experience, Petr would be well-suited for roles such as: Interim Manager, Senior Principal Project Manager, Consultant and Project Manager.

What is Petr's latest experience?

Petr's most recent position is Interim Manager at Berylls Mad Media GmbH, THE MARCOM ENGINE.

What companies has Petr worked for in recent years?

In recent years, Petr has worked for Berylls Mad Media GmbH, THE MARCOM ENGINE and Merkle Germany GmbH.

Which industries is Petr most experienced in?

Petr is most experienced in industries like Automotive, Advertising, and Education. Petr also has some experience in Manufacturing, Professional Services, and Telecommunication.

Which business areas is Petr most experienced in?

Petr is most experienced in business areas like Marketing, Project Management, and Finance. Petr also has some experience in Operations, Product Development, and Information Technology (IT).

Which industries has Petr worked in recently?

Petr has recently worked in industries like Automotive and Advertising.

Which business areas has Petr worked in recently?

Petr has recently worked in business areas like Marketing, Project Management, and Information Technology (IT).

What is Petr's education?

Petr holds a Master in Management and Marketing from TU Liberec and a Bachelor in Business administration with a focus on marketing from Hochschule Bremen.

What is the availability of Petr?

Petr is immediately available full-time for suitable projects.

What is the rate of Petr?

Petr's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.