Niklas W. - Freelance Planner & Strategy Director

Hamburg, Germany

Experience

Jun 2017 - Present

8 years 7 months

Hamburg, Germany

Hybrid

Freelance Planner & Strategy Director

Niklas Wecker

I'm a freelance Brand & Communication Strategist with 20 years of experience in the leading ad and strategy agencies. I'm passionate about people, brands and communication.

Range of services:

Communication strategy
Brand purpose & positioning
Creative planning
Campaign dramaturgy
Content strategy
Workshop conception & moderation
Interim management
Pitch support
Marketing & brand studies

Client Brands (extract):

Kaufland
Eurowings
Knorr
Bosch
OTTO
EDEKA
Thomy
Bündnis 90 Die Grünen
mobilcom-debitel
DB
Ricola
Astra
Subway
Schüco
maxdome
DEVK
Vodafone
Mister Spex
Targobank
Guhl
Apollo
Siemens
AOK
Globus
Jägermeister
Fielmann
Union Investment
Gustavo Gusto
Deutsche Bank
Mercedes-Benz
Vans
LKH
E wie einfach
zalando
MOIA
DocMorris

Partner Agencies (extract):

OSK Oliver Schrott Kommunikation
Mother
thjnk
BCG BrightHouse
Accenture Song
GGH MullenLowe
Ogilvy
Wirz
Doyle Dane Bernbach
Serviceplan
Jung von Matt
Mutabor
Beiersdorf
RosenbauerSolbach
David+Martin
Lukas Lindemann Rosinski
Territory Content to Results
rajk
Grey
upljft
Wunderman Thompson
KNSK
Scholz & Friends
The Goodwins
Leagas Delaney
Union Investment Art Foundation
Vorn
Wynken Blynken & Nod
Karl Anders
Sturmundrang
c/o Setzkorn Kemper

Feb 2014 - Mar 2017

3 years 2 months

Head of Strategy

Lukas Lindemann Rosinski

Oct 2010 - Dec 2013

3 years 3 months

Senior Strategic Planner

Grabarz & Partner

Jun 2005 - Sep 2010

5 years 4 months

Strategic Planner

Philipp und Keuntje

Summary

I'm a freelance Brand & Communication Strategist with over 20 years of experience in the leading ad and strategy agencies. I'm passionate about people, brands and communication.

Languages

German

Native

English

Advanced

Education

Feb 2025 - May 2025

Hochschule Fresenius University Of Applied Sciences

Master Business With Ai · Business With Ai · Wiesbaden, Germany

Certifications & licenses

Master Business with AI (MBAIⓇ)

Hochschule Fresenius University of Applied Sciences

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Experience

Freelance Planner & Strategy Director

Niklas Wecker

Head of Strategy

Lukas Lindemann Rosinski

Senior Strategic Planner

Grabarz & Partner

Strategic Planner

Philipp und Keuntje

Summary

Languages

Education

Hochschule Fresenius University Of Applied Sciences

Master Business With Ai · Business With Ai · Wiesbaden, Germany

Certifications & licenses

Master Business with AI (MBAIⓇ)

Hochschule Fresenius University of Applied Sciences

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