Forward-looking and dynamic like the industry itself, the fair is presented in 8 fascinating retail dimensions. With all the trends and topics that matter now and in the future. The world's largest retail investment goods trade fair, EuroShop 2020, ended on March 30 after five days with 94,000 trade visitors. Its high international presence confirms its global leading role for the retail industry. Digital signage solutions were omnipresent. Carrier Kältetechnik is a leading provider of highly efficient, turnkey refrigeration systems and services in the food industry. Agency: Sollik GmbH & Co. KG.
Gamescom is one of the world's largest events for digital games with around 370,000 visitors. From August 20 to 24, you could check out the latest games and gaming trends from over a thousand exhibitors. Netflix, the world's leading internet entertainment service, was also at Gamescom for the first time in 2019 with its own booth, where people could physically experience its originals "Dark", "Stranger Things" and "Money Heist"; there were also matching games for the series. Agency: Sollik GmbH & Co. KG.
Planning, organization and execution, on-site support.
Wrap-up party for the whole crew at Buhmann & Sohn in Cologne.
The series finished shooting in May 2019.
Netflix, the world's leading internet entertainment service, continues to invest in European productions with today's announcement of its third original series from Germany – Die Welle. "Die Welle" (English title: "The Wave") was the third German Netflix series after "Dark" and "Dogs of Berlin".
Event items: trailer, thank-you to the team, barbecue, then party.
In collaboration with: Rat Pack Filmproduktion GmbH, Munich.
Project management, on-site support in Cologne, Hamburg, Offenbach, Berlin, Munich, Vienna.
120 - 250 pax, store staff from wholesale.
Venue / appearance: In line with the "Center of Culture" approach, meaning all marketing activities are based on the values: empathy, originality, integrity and courage within Levi's brand triangle consisting of: 1. denim expertise, 2. authentic self-expression, 3. center of culture.
The balance between these three aspects makes Levi's unique.
Agenda: get together, food & beverages, marketing, product training, DJ / live act, drinks, socializing.
Look 'n' feel: authentic, original, not extravagant, not fancy.
Content: The product training covers 3 pillars: 1. engagement, brand excitement, 2. commercial product knowledge, 3. commercial selling skills.
Communication of all event-related information as well as preparation and delivery of materials.
Six-week event (March 2018), back-to-back, 24 hours per slot, with markets from around the world. Agency: kogag: brand activation, Solingen.
Communication of all event-related information as well as preparation and delivery of materials.
Preparation of preparatory workshops and the Train the Trainer sessions with the responsible parties from the participating markets.
Organization and coordination of translations for the training materials.
4-week event (May/June 2017), back-to-back, 24 hours per slot, about 40 markets worldwide, 288 participants per event day, a total of 5,600 participants.
Prior to the event, all participants had to complete an eTraining. Agency: Zibert + Friends, Munich.
On March 5, 2016, the 7th Festive Opera Gala took place at the Düsseldorf Opera House. The sold-out event for the benefit of the German AIDS Foundation welcomed about 1,300 guests. It raised net proceeds of over 160,000 euros. The star-studded charity evening was performed by eleven internationally successful soloists together with the Düsseldorf Symphony Orchestra under the direction of General Music Director Axel Kober. Agency: Red Carpet Cinema Communication, Düsseldorf.
This year, ISPO invited the outdoor community to the ISPO After Work for the first time. In the West Atrium, experts from around the world met in a relaxed atmosphere to network, do business, or simply relax. The goal of the event was to give the Outdoor Halls a new "home" after the new hall layout and to create an ideal connection between the outdoor and the opposite Sportstyle community.
With NetCon 2015, VR-NetWorld launched a completely new event format: a conference that comes to its participants online. They could follow the conference series via live stream and take part interactively through the chat. Between September 22 and October 8, 2015, six exciting themed days with high-profile speakers awaited the participants. Agency: Ereignishaus, Cologne.
Where people commute daily to lectures or work, traffic came to a standstill on June 6, 2015. For BlauPause, Universitätsstraße was closed over five kilometers and turned into the festival mile. Over 100,000 people came and celebrated the anniversary of Ruhr University in beautiful sunshine. The inspiration was the Still-Leben Ruhrschnellweg, which brought people together on the A40 during the Ruhr Capital of Culture Year 2010.
Objective: Bring international networking to life and enable international team building. Program items: conference, get-together, mosque visit, dinner, team building, gala dinner by the pool followed by a party at Ray’s Bar on the 62nd floor of the Jumeirah (Etihad Towers). Agency: kogag: brand activation, Solingen.
Design and organization of nationwide promotional campaigns for all 42 Bench monobrand stores.
Objectives: increasing brand awareness, sales figures and foot traffic in the stores.
Tone: original, approachable, inviting, yet simple to execute.
Target group: men and women aged 25 to 35.
Activities: store party, photo booth, window memory game, 3-for-2 dice game, bicycle saddle promotion. Agency: kogag: brand activation, Solingen.
Location scouting, planning, organization and execution of an interactive training event with 1,200 participants - held simultaneously in four cities.
Professional broadcast technology was available at each location.
Participants were involved via TED polls, and the 2-hour event was hosted by four experienced media moderators.
Product: Antra®. Agency: face to face, Cologne.
BVR invited ten Volksbank employees from all over Germany to a 5-day trip to San Francisco and the Silicon Valley. Program items: visit to probably the most innovative business location worldwide, the Silicon Valley; campus visits at Apple, Facebook and Google; insider talks with employees at Tesla, SAP, Propelland and the Singularity University; Golden Bay cruise; sightseeing tour. Agency: Ereignishaus, Cologne.
I offer professional support in all areas of event management (focus: corporate events) and online marketing (focus: web design & social media) as well as Germany-wide contacts with professional service providers
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