Ginikachukwu N.

Content Manager and Automation Specialist

Lagos, Nigeria

Experience

Jul 2024 - Present
1 year 5 months
United States

Content Manager and Automation Specialist

Activepieces

  • Conducted keyword research, planned and executed content which resulted in better ranking on Google, more sign-ups, and 75% more increment in Google impressions
  • Developed an AI SEO strategy to improve how often Activepieces is cited in AI outputs (like ChatGPT, Perplexity)
  • Planned and created social media posts, which increased followers from 5,000 to 14,000 in 8 months on LinkedIn
  • Built AI-automation systems to enrich written content and streamline workflows
  • Created content that showed users how to connect LLMs to MCP servers
  • Planned and created a monthly newsletter, which received positive feedback from the community
  • Created posts that informed the community and audience about our latest developments
  • Built user guides and documentation to enable both technical and non-technical users to build their own AI Automation machines and enjoy more efficiency and productivity
  • Executed content strategy by developing written content that resonated with the target audience
  • Collaborated with C-level to develop content marketing ideas and strategies according to the company’s objectives
  • Maintained content libraries.
Jan 2024 - Sep 2024
9 months
United Kingdom

Content Manager

Hubforce

  • Developed and executed the company's entire content strategy
  • Improved engagement on company content by 15%
  • Managed end-to-end production of all company content, saving the company the cost of employing extra writers
  • Developed and maintained content libraries
  • Collaborated with the designer to produce content and designs that align with the company’s style and brand voice
  • Wrote content so good the former co-founder is trying to hire me again for his new company
Jan 2023 - Jan 2024
1 year 1 month
Nigeria

Senior Content Writer and Communication Manager

EXX Network

  • Wrote and edited high-quality marketing content and technical documentation under pressure, employing an authentic and agile approach
  • Planned and created internal and external documentation, including user guides, developer materials, FAQs, white papers, policy documents, pitch decks, and investor pitch emails
  • Conducted interviews with subject matter experts to generate high-quality topics, resulting in a 40% increase in customer engagements and 28% increase in Twitter and LinkedIn followers
  • Managed a team of content writers, increasing content effectiveness by 30%
  • Collaborated with a resourceful team to build creative briefs and elevate the quality of content and designs
Sep 2022 - Jan 2023
5 months

Senior Copywriter

TopLeads Agency

  • Created high-impact messaging for marketing media, contributing to revenue and market share growth
  • Wrote and edited cold email sequences for CEOs, founders, and stakeholders
  • Generated quality leads and booked qualified meetings, resulting in increased company revenue
  • A/B tested messages, achieving a 20% increase in open rates
  • Collaborated with cross-functional teams to build effective creative briefs and enhance content and design quality
  • Presented clients with unique copy options aligned with overall marketing objectives
  • Edited content produced by senior executives to conform to company-wide branding standards and publication guidelines
  • Developed short and long-term media outreach strategies in collaboration with cross-functional teams
  • Monitored copywriting campaign performance and analyzed data to identify areas for improvement
  • Managed competing deadlines with efficiency
Jan 2021 - Jan 2023
2 years 1 month

Senior Copywriter and Senior Content Writer

Niche Consult

  • Optimized various forms of articles and sales copies for search engines
  • Planned and created marketing content, resulting in a 20% monthly increase in engagement and 11% monthly sales growth for clients
  • Identified customer pain points and created targeted content, leading to a 37% monthly increase in brand awareness and 25% increase in sales
  • Collaborated with resourceful teams to elevate content and design quality
  • Formatted copy to align with project-specific guidelines
  • Presented clients with unique copy options based on overall marketing objectives
  • Developed short and long-term media outreach strategies in collaboration with cross-functional teams
  • Edited content produced by senior executives to conform to company-wide branding standards and publication guidelines
Jan 2018 - Aug 2022
4 years 8 months

Content Writer

Freelance

  • Developed content strategies and editorial calendars to drive brand engagement
  • Produced compelling video scripts tailored to clients' target audience, resulting in a 15% increase in customers within 8 weeks
  • Planned and executed social media management (SMM) strategies, achieving a 38% monthly increase in social media engagement
  • Executed client projects from planning to on-time completion, delivering high-quality and unique copy options aligned with overall marketing objectives
  • Developed short and long-term media outreach strategies in collaboration with cross-functional teams
Jun 2017 - Apr 2018
11 months

Creative Copywriter

Yucen and Yucen

  • Planned and produced product positioning content to achieve business goals
  • Customized brand messages to capture the target audience's interest and drive engagement
  • Researched industry trends and customer preferences to inform copywriting efforts
  • Adapted writing style and grammar to align with the company’s brand voice

Summary

Content writer, strategist, and content manager with 7 years of experience creating high-quality marketing content and technical documentation. Strong track record in driving customer engagement, increasing brand awareness, and generating revenue growth. Proficient in delivering original, compelling, and persuasive content that aligns with the brand's voice and objectives.

Languages

English
Native
German
Intermediate
Chinese
Intermediate

Education

Jan 2016 - Present

Federal University of Technology – Owerri

Bachelor of Engineering · Electrical Electronics and Communications Technology · Owerri, Nigeria

Certifications & licenses

Content Management Strategies

Project Management

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