Nina (Katharina) D.

SEO Copywriter & Accessibility Marketer

Karlsruhe, Germany

Experience

Feb 2021 - Present
4 years 7 months
Remote

SEO Copywriter & Accessibility Marketer

Breezing Creations

  • ️ You want texts that inform and convert? You want your customers to have fun shopping with you and at the same time get real value? You want your clients to find you? Without you having to search for them? Then let's make your presence search engine optimized. Sales copy in an edutainment style

  • Website copy,

  • Blog posts,

  • Newsletters,

  • Social media posts.

  • Your old strategy just doesn't cut it anymore because it somehow stopped working? You want content that works strategically for you without you having to be in hustle mode 24/7? Then you’ve come to the right place! I’ll develop the right strategy and fitting content for your sustainable visibility. Let’s make sure your search for customers ends and you get found as if by magic.

  • Crafting your content strategy,

  • Content creation.

Dec 2017 - Jan 2021
3 years 2 months

Project Manager

Nomos Verlagsgesellschaft

  • Project management,
  • Author support,
  • Programming and production of scientific books (print & online) and
  • CSM
Aug 2013 - May 2017
3 years 10 months

Project Manager

Karlsruhe Institute of Technology (KIT)

Managing the startup program "Young Innovators"

  • PR,
  • Supporting the startups,
  • Revising & reviewing application documents and
  • Quality management

Institute for Technology Assessment & Systems Analysis

  • HR for academic assistants & interns,
  • Designing & running an internal information event for student and academic assistants and their supervisors & creating the related intranet presence and
  • Proofreading & typesetting academic literature

Collaboration on the research project "SMARTCampus Accessible"

  • Quality management and assurance of the developed project tool and
  • Translating the tool content into English

International Students Office

  • Student ID, application & contract management
  • First point of contact for international students and
  • Office management

Summary

  • SEO copywriting with heart, humor & strategy I help you become visible: with content that's not only found but also really makes you want to read it. Whether it's your website, blog, newsletter or social media: your content now works strategically for you and magically attracts your target audience.

  • ️ Accessibility marketing for more visibility & inclusion Accessibility isn't a "nice-to-have" but a real game changer. With an accessible online presence, you make your content available to everyone! You won't just reach more people, but you also show that your business lives by its values. Accessibility marketing means: more reach, more humanity, more impact.

  • My focus areas:

  • SEO copywriting & content marketing

  • Accessibility marketing & barrier-free websites

  • Developing & implementing your content strategy

  • On-/off-page optimization

  • ️ Skills & tools: Ahrefs, Semrush, Screaming Frog, Ubersuggest, WordPress, Canva, Photoshop, Lightroom, Asana & ClickUp

  • With creativity, strategy and a pinch of humor, I take your business to the next level – and make sure your online presence is not only visible but also unforgettable.

Languages

German
Native
English
Advanced
Spanish
Elementary

Education

Apr 2021 - Jun 2021

Udacity

Nanodegree · Digital Marketing

  • Content Marketing,
  • Social Media Marketing & Advertising,
  • SEO, SEM & SEA,
  • Display Advertising and
  • Email Marketing
Sep 2017 - Mar 2021

Free Journalism School (FJS)

Social Media Manager · 1.4

Thesis topic: Touchpoints as an essential pillar of customer loyalty (Grade: 1.0)

  • Online relations,
  • Media production,
  • Crisis communication,
  • Reputation management, among others.
Oct 2010 - May 2014

Karlsruhe Institute of Technology (KIT)

Master of Arts · International and Intercultural Communication · 1.7

  • Intercultural communication,
  • Cultural studies and
  • Philosophy

Certifications & licenses

Product Management: Building a Product Strategy Course

Codecademy

Complete AI Course for Social Media Pros

Felix Beilharz - The Online Expert

Accessibility for Content Creators

Gehirngerecht Digital GmbH

Prompt Engineering for ChatGPT

Coursera

Intro to AI Strategy Course

Codecademy

Prompt Engineering for Marketing Course

Codecademy

Search Engine Optimization from A to Z

Felix Beilharz - The Online Expert

Copywriting Masterclass

Youri Keifens

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