️ You want texts that inform and convert? You want your customers to have fun shopping with you and at the same time get real value? You want your clients to find you? Without you having to search for them? Then let's make your presence search engine optimized. Sales copy in an edutainment style
Website copy,
Blog posts,
Newsletters,
Social media posts.
Your old strategy just doesn't cut it anymore because it somehow stopped working? You want content that works strategically for you without you having to be in hustle mode 24/7? Then you’ve come to the right place! I’ll develop the right strategy and fitting content for your sustainable visibility. Let’s make sure your search for customers ends and you get found as if by magic.
Crafting your content strategy,
Content creation.
Managing the startup program "Young Innovators"
Institute for Technology Assessment & Systems Analysis
Collaboration on the research project "SMARTCampus Accessible"
International Students Office
SEO copywriting with heart, humor & strategy I help you become visible: with content that's not only found but also really makes you want to read it. Whether it's your website, blog, newsletter or social media: your content now works strategically for you and magically attracts your target audience.
️ Accessibility marketing for more visibility & inclusion Accessibility isn't a "nice-to-have" but a real game changer. With an accessible online presence, you make your content available to everyone! You won't just reach more people, but you also show that your business lives by its values. Accessibility marketing means: more reach, more humanity, more impact.
My focus areas:
SEO copywriting & content marketing
Accessibility marketing & barrier-free websites
Developing & implementing your content strategy
On-/off-page optimization
️ Skills & tools: Ahrefs, Semrush, Screaming Frog, Ubersuggest, WordPress, Canva, Photoshop, Lightroom, Asana & ClickUp
With creativity, strategy and a pinch of humor, I take your business to the next level – and make sure your online presence is not only visible but also unforgettable.
Thesis topic: Touchpoints as an essential pillar of customer loyalty (Grade: 1.0)
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