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Anastasia (Anni elisa jean) Stokes
Content Marketing Manager, Marketing Project Manager & Copywriting/Text
Berlin, Germany
Experience
Sep 2021 -
Present
3 years 11 months
Berlin, Germany
Content Marketing Manager, Marketing Project Manager & Copywriting/Text
Self-employed / freelance
Development of content marketing strategies & campaigns
Copywriting & content creation
SEO copywriting
Marketing project management
CRM & email marketing
Keyword and topic research & editorial planning
UX & SEO optimization
Content management (CMS)
Jun 2020 -
May 2021
1 year
Munich, Germany
Marketing & Communications Manager B2B
IU International University (Career Partner GmbH)
Strategic & operational management of B2B marketing
Development of marketing strategies & campaigns
Responsibility for the B2B website
Project management & agile project management
Content creation
Selection and coordination of external agencies & service providers
Analysis & reporting to the COO
Email marketing
Event management
Mar 2020 -
Jun 2020
4 months
Munich, Germany
Online Marketing Manager (Content Focus)
Proaktiv Management (Career Partner GmbH)
Concept and further development of content across all channels (e.g. magazine, product pages, email, landing pages, ads & more)
Content strategy, editorial planning & content creation
SEO analysis & optimization
Social media management
Content management (CRAFT)
KPI reporting to the CEO
Nov 2017 -
Mar 2020
2 years 5 months
Munich, Germany
Content Marketing Consultant
SEOKRATIE GmbH (agency)
Consulting & further development of clients (B2B & B2C)
Project control & quality assurance
Budget management
Development of content marketing strategies
Content creation
Proofreading
Content seeding
Social media
KPI definition
Analysis, reporting & optimization of initiatives
Email marketing leadership
Pitches
Internal workshops
Sep 2016 -
Jun 2017
10 months
Munich, Germany
Editor (working student)
FOCUS Online Health & Education department
Researching & writing journalistic articles
Attending department conferences
Editing agency news
Maintaining & creating image galleries & videos
Entering content into the editorial system
Dec 2014 -
Jan 2016
1 year 2 months
Munich, Germany
Customer support & online marketing (working student)
BodyChange weight loss program (Social Media Interactive)
Writing press releases & blog posts
Internal communication
Handling customer inquiries
Data entry & data maintenance
Coordinating cancellations & revocations
Training new employees
Nov 2013 -
Apr 2016
2 years 6 months
Munich, Germany
PR assistant (internship)
publicityrooms (PR agency)
Mar 2013 -
Jul 2013
5 months
Munich, Germany
Local editorial (internship)
Werbespiegel Verlag
Apr 2011 -
Apr 2013
2 years 1 month
Passau, Germany
External communications staff (volunteer)
Living & Learning Together in Europe e. V.
Languages
English
Native
German
Native
French
Elementary
Education
Feb 2016 -
Jun 2016
Hogeschool Utrecht
European Culture & European Journalism · Utrecht, Netherlands
Oct 2014 -
Mar 2017
Ludwig Maximilian University
Master of Arts, Communication Science · Munich, Germany · 1.39
Apr 2010 -
Sep 2013
University of Passau
Bachelor of Arts, Media & Communication · Passau, Germany · 1.7
Certifications & licenses
Digital Marketing Fundamentals
Google Digital Garage
Email Marketing Fundamentals
121 Watt
Start-up Coaching
bfz Munich
MHFA First Aid for Mental Health
Central Institute of Mental Health
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