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Mia (Charlotte) Kaluza

Social Media Freelance

Mia Kaluza
Munich, Germany

Experience

Apr 2025 - Present
11 months
Munich, Germany

Social Media Freelance

Google Cloud

  • Lead marketing & social media projects for Google Cloud executives across the DACH region.
  • Manage executive social media programs.
  • Develop KPI-driven reporting systems (Weighted Engagement, ER%, impressions, clicks) to optimize campaigns.
Oct 2024 - Mar 2025
6 months
Madrid, Spain

Key Account Manager – Freelance

Insud Pharma

  • Managed end-to-end marketing campaigns for pharma/healthcare clients.
  • Designed and executed digital content strategies.
  • Drove B2B lead generation & community engagement through social selling.
Jan 2022 - Oct 2024
2 years 10 months
Munich, Germany

Strategy Marketing Consultant

Accenture

  • Data-driven loyalty campaign rollouts for BMW, Amazon, Cartier.
  • Managed multi-market social media programs, newsletters, and KPI dashboards (led paid & organic campaigns).
  • CRM integrations, community management, and e-commerce.
Jan 2021 - Jul 2021
7 months
Munich, Germany

Creative Marketing Intern

Conde Nast (Vogue)

  • Managed social media content calendars for Vogue channels.
  • Supported influencer collaborations, PR events, and Fashion Week campaigns.
  • Produced editorial content, blog posts & press releases.
Jan 2017 - Dec 2023
7 years
Witten, Germany

Freelance Influencer & Digital Content Creator

Instagram

  • Collaborated with brands on UGC, influencer marketing, affiliate marketing.
  • Conducted channel audits, competitor analysis, and market research.
  • Ran paid ads & performance marketing campaigns.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (7 years), Advertising (7 years), Fashion (3.5 years), Automotive (3 years), Retail (3 years), and Information Technology (1 year).

Media and Entertainment
Advertising
Fashion
Automotive
Retail
Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (9 years) and Business Intelligence (8 years).

Marketing
Business Intelligence

Summary

Dynamic and results-driven Marketing & Social Media Manager with international experience across tech, fashion, lifestyle, and pharma industries.

I bring a unique mix of corporate consulting, digital marketing strategy, and creative content creation, having worked with leading global brands such as Google Cloud, Accenture, BMW, Amazon, Instagram and Vogue.

Languages

German
Native
English
Advanced
Spanish
Intermediate

Education

Sep 2020 - Sep 2021

London Metropolitan University

Master of Science, International Business · International Business · London, United Kingdom

Oct 2016 - Jun 2019

Ascenso Akademie

Bachelor of Arts, Marketing and Media · Marketing and Media · Spain

Aug 2014 - Jul 2016

Karl Müchler Schule

High School Diploma · Dortmund, Germany

...and 1 more

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Mia based?

Mia is based in Munich, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Mia speak?

Mia speaks the following languages: German (Native), English (Advanced), Spanish (Intermediate).

How many years of experience does Mia have?

Mia has at least 9 years of experience. During this time, Mia has worked in at least 5 different roles and for 5 different companies. The average length of individual experience is 2 years and 10 months. Note that Mia may not have shared all experience and actually has more experience.

What roles would Mia be best suited for?

Based on recent experience, Mia would be well-suited for roles such as: Social Media Freelance, Key Account Manager – Freelance, Strategy Marketing Consultant.

What is Mia's latest experience?

Mia's most recent position is Social Media Freelance at Google Cloud.

What companies has Mia worked for in recent years?

In recent years, Mia has worked for Google Cloud, Insud Pharma, Accenture, Conde Nast (Vogue), and Instagram.

Which industries is Mia most experienced in?

Mia is most experienced in industries like Media, Entertainment and Publishing, Advertising, and Fashion and Apparel. Mia also has some experience in Automotive, Retail, and Information Technology (IT).

Which business areas is Mia most experienced in?

Mia is most experienced in business areas like Marketing and Business Intelligence.

Which industries has Mia worked in recently?

Mia has recently worked in industries like Media, Entertainment and Publishing, Advertising, and Fashion and Apparel.

Which business areas has Mia worked in recently?

Mia has recently worked in business areas like Marketing and Business Intelligence.

What is Mia's education?

Mia holds a Master in International Business from London Metropolitan University and a Bachelor in Marketing and Media from Ascenso Akademie.

What is the availability of Mia?

Mia is immediately available full-time for suitable projects.

What is the rate of Mia?

Mia's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Mia?

To hire Mia, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 910-1070 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.