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Beth (Naomi) Colman

Senior Content Manager

Beth Colman
Benz, Germany

Experience

Oct 2021 - Present
4 years 4 months

Senior Content Manager

Customer Alliance

  • Generated over €100k ARR in pipeline from a single article
  • Pioneered and executed a content strategy, achieving a 50% surge in monthly traffic and a 73% growth in organic keywords within 6 months
  • Launched a branded newsletter with an average open rate of over 50%
  • Consistently analysed and reported on traffic metrics and content performance
  • Crafted copy for a wide range of assets including website copy, social media posts, ads and video scripts
Apr 2016 - Oct 2021
5 years 7 months

Freelance Writer (Content, Copy & Journalism)

Beth Colman Copy

  • Conceived and executed bespoke content strategies for diverse small businesses
  • Delivered on-brand B2C and B2B content spanning sales pages, blog posts, website copy, and strategic email marketing campaigns
  • Demonstrated a keen sense for adapting tone, voice, and style, tailoring content meticulously for varied audiences and client personas

Summary

A B2B SaaS Senior Content Manager with a knack for making the complex simple.

Balancing a strategic approach with a creative flair, I excel in producing SEO-optimized content that resonates with target audiences.

Skills

  • Copywriting
  • Figma
  • Content Marketing
  • Wordpress
  • Ahrefs
  • Seo
  • Miro
  • Google Analytics

Languages

English
Advanced

Education

Oct 2010 - Jun 2014

University of Reading

BA · Art & Philosophy · Reading, United Kingdom

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Beth based?

Beth is based in Benz, Germany.

What languages does Beth speak?

Beth speaks the following languages: English (Advanced).

How many years of experience does Beth have?

Beth has at least 9 years of experience. During this time, Beth has worked in at least 2 different roles and for 2 different companies. The average length of individual experience is 4 years and 10 months. Note that Beth may not have shared all experience and actually has more experience.

What roles would Beth be best suited for?

Based on recent experience, Beth would be well-suited for roles such as: Senior Content Manager, Freelance Writer (Content, Copy & Journalism).

What is Beth's latest experience?

Beth's most recent position is Senior Content Manager at Customer Alliance.

What companies has Beth worked for in recent years?

In recent years, Beth has worked for Customer Alliance and Beth Colman Copy.

Which industries is Beth most experienced in?

Beth is most experienced in industries like Professional Services and Information Technology (IT).

Which business areas is Beth most experienced in?

Beth is most experienced in business areas like Marketing.

Which industries has Beth worked in recently?

Beth has recently worked in industries like Professional Services and Information Technology (IT).

Which business areas has Beth worked in recently?

Beth has recently worked in business areas like Marketing.

What is Beth's education?

Beth holds a Bachelor in Art & Philosophy from University of Reading.

What is the availability of Beth?

Beth is immediately available for suitable projects.

What is the rate of Beth?

Beth's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Beth?

To hire Beth, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 850-1010 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.