Markus P.
Interim Executive, Digital Consultant and Enabler
Experience
Interim Executive, Digital Consultant and Enabler
Dendo Digital
With Dendo Digital, I support B2B companies in the industrial mid-market on their journey to digital competitiveness – strategically, hands-on, and with a deep understanding of structures, market logic, and culture of mid-sized organizations.
I work as a consultant, interim manager, and sparring partner for a fixed term – always aiming to make digital transformation tangible and impactful.
Development & implementation of digital strategies
Building new digital business units and operating models
Interim leadership in digital, marketing, or transformation roles (e.g., CDO, Head of Digital)
Strategy workshops, capability analyses, organizational design
Leadership-level formats (keynotes, offsites, sparring sessions)
Mid-sized industrial companies and B2B market leaders – often owner-managed, with a strong product focus and growing pressure to digitally realign.
I combine strategic clarity with operational responsibility – and support changes until they show impact. No off-the-shelf concepts, but solutions that fit the company.
Head of Digital Solutions (Interim)
PERI
- Setting up and managing the group-wide program to consolidate and scale all customer-facing digital solutions
- Responsible for the strategic direction, domain structure, budget management, and prioritization of the digital product landscape in close coordination with the CSO and CEO
- Introducing a company-wide product portfolio evaluated by business impact (revenue, efficiency, customer retention)
- Transitioning from fragmented individual initiatives to an integrated platform and product strategy for over 50 countries
- Collaborating with UX, product, and tech teams to establish scalable product development processes
Head of Digital Customer Interaction (Interim)
Knauf Digital GmbH
- Developing a global digital strategy for sales and marketing of the group in close collaboration with the CDO
- Analyzing and realigning the digital customer journey in over 40 markets
- Defining key platform and technology use cases to improve lead-to-order processes
- Initiating a group-wide project portfolio to better manage digital projects with high business impact
- Aligning stakeholders between central units and country operations
Partner / Head of Commerce Transformation
Etribes
- Supporting DAX, MDAX, and mid-market companies in developing and implementing digital growth strategies
- Taking on interim and executive roles (e.g., CDO, CMO, Head of Digital) in B2B companies with a focus on digital business models, marketing excellence, and customer centricity
- Leading interdisciplinary teams (product, tech, marketing) and building scalable digital organizations
- Leading complex strategy, platform, and market entry projects
- Initiating and executing transformation programs with measurable ROI and sustainable organizational embedding
Vice President Digital Business Development & Operations
Dräger
- Driving digitalization of Sales and Marketing by providing tools, infrastructure, shared services, consultancy and project support for countries and HQ teams with a team of about 30 staff.
- Utilizing New Work dynamics such as agile methods, design thinking, fast prototyping, customer journey centricity etc. in line and project work as well as in office and work environment.
Vice President Marketing Excellence & Operations
Dräger
- Served as global marketing powerhouse aiming to maximize Dräger’s level of marketing professionalism in HQ, regions and countries.
- Led a team of 50+ employees organized in expert teams for Digital Marketing, Live Marketing, Campaign Management, Customer Experience Management, Marketing Innovation & Impact and Marketing Production & Services.
- Enabled the marketing organization with tools, infrastructure, trainings, consultancy, project and campaign support and a variety of shared services.
Vice President Communication & Sales Marketing North America
Dräger
- Led Communications & Sales Marketing team for Dräger North America managing a team of approx. 30 professionals in Communications Management, Sales Support, Digital Marketing, Event Marketing and Marketing Services.
- Built up the team in an intense change environment, adding key skills and high performance team members to redirect the organization to be focused on supporting business growth with a deep understanding of KPI driven and integrated marketing.
Director Marketing Communications Americas
Dräger
- Led Communications & Sales Marketing team for Dräger North, Central and South America managing approx. 30 professionals in Communications Management, Digital Marketing, Event Marketing and Marketing Services.
- Supervised locations in Pittsburgh, Houston, Mexico City, Panama City and Sao Paulo.
- Built a foundation for a dedicated marketing team for Central/South America due to its immature, nearly startup-like status.
Director Corporate Communications
Siemens Water Technologies
- Global responsibility for Siemens Water Technologies' corporate communications activities across all disciplines: marketing communications, tradeshows, online marketing, public relations, employee communications.
Manager Leadership Communications
Siemens Industry Solutions
Head of Center of Competence 'Culture and Communications'
Siemens Industry Solutions
Head of Business Administration Education
Siemens Industry Solutions
Recruiting Officer
Siemens Industry Solutions
HR Consultant
Siemens
Summary
I have worked for over 20 years at the intersection of industry, digital, and leadership – as a CMO, Head of Digital, partner at the digital consultancy Etribes, and interim executive in large corporations and mid-sized companies. This includes roles at Siemens, Dräger, PERI, and Knauf.
My focus areas are digital product landscapes, operating models, building digital organizations, and leading transformations that don’t stay stuck in PowerPoint.
Many mandates start unclear. I make sure they end with a working setup, clear priorities, and visible impact. I work directly, in a structured way, and on an equal footing. I care about clarity, speed, and decisions.
When digital topics get stuck or temporary leadership is needed, I take responsibility – as interim CDO, CMO, or advisor for management teams and boards.
Languages
Education
PR Kolleg Berlin
Berlin, Germany
Siemens Dual Education
Gymnasium Ganderkesee
Ganderkesee, Germany
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