Experience
Jun 2024 - Dec 9999
7975 years 7 months
- Responsible for distribution strategies and the adaptation of series, formats, and video content for social media
- Strategic client consulting and development of comprehensive social media strategies for national and international clients
- Development of social-first campaigns and formats with a focus on relevance, storytelling, and community building
- Leading an interdisciplinary team within a self-organized agency structure
- Responsible for budget planning, timelines, and resource management
- End-to-end project management across all phases – from kick-off to roll-out
Jan 2022 - Mar 2022
3 months
- Structured management of budgets, timelines, resources, and interdisciplinary teams
- Strategic consulting in brand strategy, visual storytelling, and digital communication
- Creative concept development, format development, and community-focused communication
- Project leadership and coordination of internal and external stakeholders within complex project structures
- Organization of content productions and on-set support
- Leading and coordinating the development of a new design system for an international client
- Responsible for budget planning, project control, and reporting
Sep 2018 - Dec 2021
3 years 4 months
- Project management and content involvement in developing distribution concepts for promoting series and documentary formats on social media
- Conceptualization, management, and operational execution of influencer and social media campaigns in branding and performance
- Data-driven analysis and optimization of campaigns (reporting, KPIs, and actionable recommendations)
Nov 2017 - May 2018
7 months
- Scaling a national campaign budget from €450,000 to €1.2 million
- Communication with and support of top creators