Sera Akinci
Global Marketing Operations Project Manager Lead
Experience
Global Marketing Operations Project Manager Lead
GKFX Financial Services Ltd
- Spearheaded and optimised corporate digital marketing investments across multiple regions, including Indonesia, Malaysia, Vietnam, Taiwan, and China, while interpreting and acting upon SEM, SEO, and Google Analytics reports.
- Developed a comprehensive understanding of digital media and e-commerce, defining strategic digital priorities, and overseeing email content marketing through platforms like Emarsys.
- Managed company data analysis and reporting using tools such as Salesforce, CRM Splendid, and Google Analytics, including the creation of monthly reports for deposit and withdrawal activities.
- Took charge of various creative initiatives, such as designing mockups for landing pages, banners, and promotions, crafting social media plans for various platforms, and writing financial articles for Market Insight powered by GKFX.
- Served as a central figure in organizational coordination, including working closely with country managers, conducting regular market research, managing partnerships, organizing events, and acting as a bridge between country managers and the headquarters.
Director
Leap Insights GmbH
- Developed and executed comprehensive leadership development programs rooted in conscious leadership principles, fostering self-awareness and interpersonal effectiveness among executives.
- Delivered venture building services to VCs, family offices, venture studios to portfolio companies.
- Delivered strategic consulting around sustainability, CO2 initiatives for B Corp certified businesses.
- Led sales teams to surpass revenue targets, utilising strategic planning and effective sales techniques to drive growth and financial success.
- Established key performance indicators (KPIs) to assess the success and impact of leadership development initiatives, ensuring measurable and impactful outcomes.
- Implemented a holistic approach to marketing, utilising digital strategies to enhance brand visibility and attract a wider audience, while also hosting podcasts with thought leaders in conscious leadership and innovation.
- Orchestrated successful corporate events, leadership retreats, and workshops, aligning with conscious leadership principles and playing a pivotal role in budgeting and financial planning to support strategic growth initiatives.
Senior Account Manager Team Lead
Media Consulta
- Spearheaded the development and execution of Pan-European and international PR and marketing campaigns for leading FMCG companies, e-commerce businesses, and the EU Delegation.
- Led a team of junior and senior account managers and managed agency units for various client activities, including events, PR, marketing, digital, and finance.
- Managed a network of partner agencies across 13 global markets, overseeing performance quality control and monitoring.
- Identified team goals, evaluated team progress, reported to the CEO, and managed overall performance.
- Took responsibility for acquiring new clients from the DACH and MENA region, including concept writing, negotiation, contracting, establishing new business partnerships, and coordinating content-related work with MC’s Global Network agencies and external partners.
Venture Builder
Next Big Thing AG
- Led the end-to-end launch and development of newly incorporated ventures, overseeing business activities, strategic planning, and execution.
- Developed and implemented comprehensive business strategies, including hiring processes, KPI frameworks, and product mapping, ensuring alignment with organisational goals.
- Provided financial oversight, including budgeting and planning, to support strategic objectives and efficient resource allocation.
- Offered mentorship and coaching to founders, emphasising soft leadership skills and fostering a culture of conscious leadership within ventures.
- Acted as a key liaison between ventures and the board, reporting milestones, challenges, and opportunities, and facilitating investor pitching, marketing, and sales strategies for sustainable growth.
Brand Executive Specialist
Youth Media Ltd
- Managed content marketing and strategy initiatives, driving engagement and brand visibility.
- Consulted with four distinct FMCG companies, providing valuable insights and strategic guidance.
- Orchestrated seamless content management and information sharing across departments and external stakeholders.
- Offered expertise in providing design and direction for various visual communications media, including collateral, web, and product packaging.
- Enhanced customer service experiences and refined brand management by leveraging customer insight data.
- Played a pivotal role in the development and refinement of uniform graphic standards and visual brand strategies.
- Ensured consistency in brand communication within areas of responsibility, aligning with the company's overall positioning.
- Successfully developed and implemented innovative media planning, buying, and strategy initiatives.
- Demonstrated proficiency in affinity marketing, CTA marketing, relationship marketing, and translation services.
Summary
Female founder with a successful business exit and over 13 years of experience building, scaling, and advising high-growth organisations across fintech, B2B, B2C, cybersecurity, AI, blockchain, SaaS, venture capital, and technology-enabled services.
I have worked at the intersection of entrepreneurship, investment, and leadership, wearing multiple hats as founder, operator, board member, and advisor. My experience includes advising startups and scale-ups from early traction through Seed, Series A and later-stage growth, supporting founders and leadership teams with strategy, execution, and commercial scaling. I currently serve as a board member of a UK-based cybersecurity company, maintaining hands-on exposure to governance and long-term value creation.
Alongside private-sector work, I have written, won, and delivered multi-million leadership and business development contracts in the UK public sector, including the design and facilitation of large-scale leadership programmes. I have personally advised and facilitated over 500 C-level executives and founders, delivering structured frameworks, peer-based advisory, and 1:1 support focused on clarity, accountability, and sustainable performance.
I am a certified Conscious Leadership practitioner and creator of a trademarked Holipractic® approach, integrating neuroscience, psychology, and somatic awareness with highly practical tools. My work consistently bridges strategic thinking with execution — translating complexity into clear decisions, aligned teams, and measurable outcomes.
I am known for combining commercial rigour, human insight, and delivery discipline, and for operating comfortably in high-stakes, regulated, and fast-growth environments where trust, precision, and results matter.
Languages
Education
Regent’s University London
BA (Hons) International Business · International Business · London, United Kingdom
Certifications & licenses
Economics Summer School Certificate
UCLA
Neuroscience for Business
MIT Sloan School of Management
Profile
Frequently asked questions
Do you have questions? Here you can find further information.
Where is Sera based?
What languages does Sera speak?
What roles would Sera be best suited for?
What is Sera's latest experience?
What is Sera's education?
Does Sera have any certificates?
What is the availability of Sera?
What is the rate of Sera?
How to hire Sera?
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
Similar Freelancers
Discover other experts with similar qualifications and experience
Experts recently working on similar projects
Freelancers with hands-on experience in comparable project as a Global Marketing Operations Project Manager Lead
Nearby freelancers
Professionals working in or nearby Berlin, Germany