Recommended expert

Margarita Barrero

Cultural Engagement Project Lead

Margarita Barrero
Dublin, Ireland

Experience

Dec 2023 - Present
2 years 3 months
Dublin, Ireland

Cultural Engagement Project Lead

Macondo & Ulysses

  • Led a cross-cultural literary project bridging the interests of the Colombian Embassy and local Irish communities through multilingual storytelling.
  • Designed and facilitated public engagement around shared migration narratives, strengthening cultural dialogue and mutual understanding between migrant and host communities.
  • Project recognised by the Colombian Embassy for its contribution to cultural diplomacy and integration.
Feb 2023 - Present
3 years 1 month
Dublin, Ireland

Digital Content Editor

France 24

  • Led digital editorial strategy, ensuring accurate and timely content delivery.
  • Managed cross-platform campaigns to boost reach and audience engagement.
  • Coordinated collaboration across editorial, technical, and social media teams.
  • Oversaw digital messaging for international audiences, ensuring clarity, tone, and relevance.
Mar 2022 - Dec 2022
10 months
Cartagena, Colombia

Programme Coordinator

Gabo Foundation

  • Curated and coordinated logistics for Latin America's premier journalism event.
  • Managed speaker coordination and cross-sector partnerships to deliver impactful programming.
  • Facilitated public dialogue and community engagement through arts and journalism integration.
Feb 2022 - Oct 2022
9 months
Bogotá, Colombia

Editor – Cultural Preservation Campaign

International Organisation for Migration (IOM-UN)

  • Developed bilingual (English/Spanish) advocacy materials for cultural preservation projects in marginalised Afro-Colombian coastal communities.
  • Led community engagement initiatives promoting ancestral knowledge and traditions amongst vulnerable populations.
  • Produced multimedia campaigns highlighting migrant and displaced community narratives.
  • Built relationships with community leaders and supported grassroots advocacy efforts.
  • Campaign Impact: Enhanced visibility and protection of cultural rights for at-risk communities through coordinated efforts across editorial, technical, and social media teams.
Jan 2022 - Nov 2022
11 months
Bogotá, Colombia

Marketing and PR Specialist

Ministry of Commerce, Industry, and Tourism

  • Created cross-platform content to elevate Colombian crafts' digital presence.
  • Led social media strategy and media coverage for Colombia's leading craft fair.
  • Produced multimedia content with storytelling rooted in cultural heritage.
Jan 2022 - Nov 2022
11 months
Bogotá, Colombia

Digital Strategy Director

Presidency of Colombia

  • Led national advocacy campaigns surrounding Colombia's historic peace plebiscite, directly impacting citizen participation in democratic processes.
  • Developed and managed citizen engagement platforms reaching millions of Colombians, demonstrating large-scale campaign coordination abilities.
  • Coordinated cross-government digital messaging efforts, building stakeholder relationships across multiple government departments.
Sep 2021 - Mar 2023
1 year 7 months
Bogotá, Colombia

PR Specialist (Cultural Advocacy)

Kitambo

  • Created strategic multimedia content for social media campaigns, significantly improving audience engagement.
  • Organised international community engagement events celebrating cultural heritage and creating connections amongst marginalised communities in partnership with Moleskine.
  • Designed and implemented advocacy campaigns highlighting Afro-Colombian voices and addressing social exclusion.
  • Campaign Results: Increased visibility for underrepresented communities and strengthened cultural identity advocacy.
Feb 2017 - Aug 2021
4 years 7 months
Medellín, Colombia

Editor-in-Chief

El Colombiano

  • Led editorial team through digital transformation, resulting in increased subscriptions and audience retention.
  • Managed large-scale editorial projects and innovative content strategies.
  • Built relationships with stakeholders across political, social, and business sectors.
  • Developed strategic communication plans that significantly increased readership and engagement.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (9 years), Arts and Crafts (2 years), and Government and Administration (1 year).

Media and Entertainment
Arts and Crafts
Government and Administration

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (9 years), Project Management (6.5 years), Strategy (5.5 years), Logistics (1 year), and Operations (1 year).

Marketing
Project Management
Strategy
Logistics
Operations

Summary

Engagement and communications specialist with a strong track record in public consultation, stakeholder engagement, and culturally responsive outreach.

Experienced in designing and delivering inclusive campaigns across diverse communities and public-interest projects.

Skilled in communicating complex information into accessible messaging and fostering trust across sectors.

Skills

  • Stakeholder Engagement
  • Policy Translation
  • Public Consultation
  • Campaigns And Events
  • Communications And Media
  • Intercultural Fluency

Languages

Spanish
Native
English
Advanced
French
Elementary

Education

Oct 2014 - Jun 2015

Xavierian Pontifical University

Diploma in Digital Journalism · Digital Journalism · Bogotá, Colombia

Oct 2001 - Jun 2005

University of La Sabana

Bachelor of Arts · Social Communication & Journalism · Bogotá, Colombia

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Margarita based?

Margarita is based in Dublin, Ireland.

What languages does Margarita speak?

Margarita speaks the following languages: Spanish (Native), English (Advanced), French (Elementary).

How many years of experience does Margarita have?

Margarita has at least 9 years of experience. During this time, Margarita has worked in at least 8 different roles and for 8 different companies. The average length of individual experience is 1 year and 2 months. Note that Margarita may not have shared all experience and actually has more experience.

What roles would Margarita be best suited for?

Based on recent experience, Margarita would be well-suited for roles such as: Cultural Engagement Project Lead, Digital Content Editor, Programme Coordinator.

What is Margarita's latest experience?

Margarita's most recent position is Cultural Engagement Project Lead at Macondo & Ulysses.

What companies has Margarita worked for in recent years?

In recent years, Margarita has worked for Macondo & Ulysses, France 24, Gabo Foundation, International Organisation for Migration (IOM-UN), Ministry of Commerce, Industry, and and Tourism.

Which industries is Margarita most experienced in?

Margarita is most experienced in industries like Media, Entertainment and Publishing, Arts and Crafts, and Government and Public Administration.

Which business areas is Margarita most experienced in?

Margarita is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Margarita also has some experience in Logistics and Operations.

Which industries has Margarita worked in recently?

Margarita has recently worked in industries like Media, Entertainment and Publishing, Arts and Crafts, and Government and Public Administration.

Which business areas has Margarita worked in recently?

Margarita has recently worked in business areas like Marketing, Project Management, and Strategy and Planning.

What is Margarita's education?

Margarita holds a Bachelor in Social Communication & Journalism from University of La Sabana.

What is the availability of Margarita?

The availability of Margarita needs to be confirmed.

What is the rate of Margarita?

Margarita's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Margarita?

To hire Margarita, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

800
600
400
200
Market avg: 510-670 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.