Janina (Dominique) L.
Video & Book Author, Content & Product Creator, Social Media Design & Creation
Experience
Oct 2019 - Present
6 years 3 monthsVideo & Book Author, Content & Product Creator, Social Media Design & Creation
Freelance
Image videos for personal brands & products
Own books:
Waldgarten der Weisheit | Inspiration for Personal Brands (2025)
Hüter des Lichts | Spiritual Guide (2024)
Aquarelle | Fragrance Brand Story Book (2023)
Aquarelle, the Magical Seahorse | Children's Book (2022)
Die Herzenskönigin | Children's Book (2023)
Die Essenz | Minibook | Poetic Memories (2022)
Das weiße Boot | Minibook | Poetic Memories (2021)
Social Media Design & Creation for Content & Products
Image | Video | Audio
content brand strategy
content brand creation
content design
content management
platform management
product design
product marketing
digital sales
Dec 2017 - Sep 2019
1 year 10 monthsDistribution Manager SWR.Online
Südwestrundfunk/ ARD
- In-house consulting for social media content
- Consulting TV and radio editorial teams in strategy and distribution
- Social media tools implementation
- Social media format development
- Social media online marketing
- Webinar presentations
Sep 2016 - Nov 2017
1 year 3 monthsSocial Media Specialist/ Online Advertising
Marc Cain GmbH
- Social Media Management
- Creating editorial calendars
- Creating content (text and images)
- Carrying out online marketing measures (ad management on FB, Google)
- Writing product descriptions in the online store
Mar 2016 - Aug 2016
6 monthsInternational Sales Management
Luisa Cerano GmbH
- Inside sales
- B2B customer support for retailers
- Monitoring incoming and outgoing payments
- Sales planning
Mar 2014 - Feb 2016
2 yearsWebstore Sales Assistant
Marc Cain GmbH
- Customer Service; B2C
- Handling customer inquiries and returns
- Monitoring incoming and outgoing payments
- Maintaining product listings in the online store
- Creating newsletters
- Writing product texts
- Further development of the online store
- Liaison between customers, shipping, and accounting
Mar 2013 - Feb 2014
1 yearTrainee Editor, Kids Editorial
Panini Verlags GmbH
- Creating texts and stories
- Creating editorial plans
- Planning layouts
- Managing licenses
- Editing and proofreading
- Coordinating external authors and agencies
Aug 2012 - Feb 2013
7 monthsEditorial Intern, Kids
Panini Verlags GmbH
- Editorial assistance
Jan 2007 - Dec 2009
3 yearsSales Assistant (part-time during studies)
Adidas Group
- Advising customers in the store
- Cashier duties
- Handling customer complaints
Jan 2006 - Dec 2007
2 yearsShowroom Assistant / Customer Service
Hugo Boss AG
- Customer service
- Assisting during ordering rounds in the HUGO showroom
Languages
German
NativeEnglish
AdvancedItalian
AdvancedFrench
ElementaryEducation
Oct 2007 - Jul 2011
Eberhard Karls University
Bachelor of Arts · German Studies and Political Science · Tübingen, Germany
Sep 1996 - Jul 2006
Isolde Kurz High School
High School Diploma · Reutlingen, Germany
Sep 1992 - Jul 1996
St. Wolfgang Primary School
Primary School · Reutlingen, Germany
Certifications & licenses
Advanced Training in Art Therapy: Stress Management
Paracelsus School Osnabrück
Training and Further Education as Art Therapy Consultant
Paracelsus School Osnabrück
Leadership Seminar: Effectively Organizing and Leading Meetings
ARD ZDF Media Academy
Inside Sales IV: Professional Telephone Techniques
RKW Baden-Württemberg
46th Basic Seminar for Trainees at Trade Magazines
German Journalists Academy Stuttgart
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