Janina (Dominique) L.

Video & Book Author, Content & Product Creator, Social Media Design & Creation

Stuttgart, Germany

Experience

Oct 2019 - Present
5 years 11 months

Video & Book Author, Content & Product Creator, Social Media Design & Creation

Freelance

  • Image videos for personal brands & products

  • Own books:

  • Forest Garden of Wisdom | Inspiration for Personal Brands (2025)

  • Guardian of the Light | Spiritual Guide (2024)

  • Watercolors | Fragrance Brand Story Book (2023)

  • Watercolors, the Magical Seahorse | Children's Book (2022)

  • The Queen of Hearts | Children's Book (2023)

  • The Essence | Mini Book | Poetic Memories (2022)

  • The White Boat | Mini Book | Poetic Memories (2021)

  • Social Media Design & Creation for Content & Products

  • Image | Video | Audio

  • content brand strategy

  • content brand creation

  • content design

  • content management

  • platform management

  • product design

  • product marketing

  • digital sales

Dec 2017 - Sep 2019
1 year 10 months

Distribution Manager SWR.Online

Southwest Broadcasting/ ARD

  • In-house consulting for social media content
  • Consulting TV and radio editors on strategy and distribution
  • Social media tool implementation
  • Social media format development
  • Social media online marketing
  • Webinar presentation
Sep 2016 - Nov 2017
1 year 3 months

Social Media Specialist/ Online Advertising

Marc Cain GmbH

  • Social Media Management
  • Creating editorial plans
  • Creating content (text and images)
  • Implementing online marketing measures (ad management on Facebook, Google)
  • Writing product descriptions for the online shop
Mar 2016 - Aug 2016
6 months

International Sales Management

Luisa Cerano GmbH

  • Inside sales
  • Customer service for dealers, B2B
  • Monitoring incoming and outgoing payments
  • Sales planning
Mar 2014 - Feb 2016
2 years

Webstore Sales Assistant

Marc Cain GmbH

  • Customer service; B2C
  • Handling customer inquiries and returns
  • Monitoring incoming and outgoing payments
  • Managing product entries in the online shop
  • Creating newsletters
  • Writing product descriptions
  • Improving the online shop
  • Liaison between customers, shipping, and accounting
Mar 2013 - Feb 2014
1 year

Trainee Editor, Kids Editorial Department

Panini Verlags GmbH

  • Writing texts and stories
  • Creating editorial plans
  • Planning layouts
  • Managing licenses
  • Editing and proofreading
  • Coordinating with external authors and agencies
Aug 2012 - Feb 2013
7 months

Intern, Kids Editorial Department

Panini Verlags GmbH

  • Editorial assistance
Jan 2007 - Dec 2009
3 years

Sales Assistant (part-time, alongside studies)

Adidas Group

  • Advising customers in-store
  • Operating the cash register
  • Handling customer complaints
Jan 2006 - Dec 2007
2 years

Showroom Assistant / Customer Service

Hugo Boss AG

  • Customer support
  • Assisting during order rounds in the HUGO showroom

Languages

German
Native
English
Advanced
Italian
Advanced
French
Elementary

Education

Oct 2007 - Jul 2011

Eberhard Karls University

Bachelor of Arts · German Studies and Political Science · Tübingen, Germany

Sep 1996 - Jul 2006

Isolde Kurz High School

High School Diploma (Abitur) · Reutlingen, Germany

Sep 1992 - Jul 1996

St. Wolfgang School

Elementary School · Reutlingen, Germany

Certifications & licenses

Advanced training in art therapy: stress management

Paracelsus School Osnabrück

Training to become an art therapy consultant

Paracelsus School Osnabrück

Leadership seminar: organizing and leading meetings effectively

ARD ZDF Media Academy

Inside sales IV: professional active calling

RKW Baden-Württemberg

46th basic seminar for magazine trainees

German Journalists Academy Stuttgart

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