Finesa S. - Web Development

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Cologne, Germany

Experience

Jun 2024 - Present

1 year 5 months

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AWS Grocery App

Designed and deployed a cloud-based grocery list app using AWS EC2 for hosting and RDS for persistent data storage, achieving 99.9% uptime across all test environments.
Reduced average response time by 2x through efficient deployment logic and optimized database queries, resulting in a smoother user experience across devices.
Utilized AWS (EC2, S3, RDS, IAM), Azure basics, Terraform, CloudFormation, Docker, Kubernetes basics, Jenkins, GitHub Actions, TCP/IP, DNS, Python, Bash scripting

Mar 2022 - Present

3 years 8 months

Web Development

Fresh Aura

Designed branding and website for a wellness brand, increasing online engagement by 35%.
Delivered a responsive platform optimized for conversion.

Sep 2021 - Present

4 years 2 months

Freelancer

Venture Up

Led 368+ projects and delivered end-to-end solutions in digital marketing, design, e-commerce, and WordPress development, consistently meeting KPIs and client goals.
Boosted client traffic and conversions by up to 40% through tailored strategies and high-performing digital experiences.

Jun 2021 - Present

4 years 5 months

Web Development

Beaa

Developed a full e-commerce solution, reducing cart abandonment by 25%.
Integrated secure payment and inventory tracking systems.

Jan 2020 - Present

5 years 10 months

Pristina

Founder & Innovator

MediCare Box

Designed and developed a smart pill box with LED indicators and alarm, improving medication adherence by 60%.
Won an innovation award and attracted early investor interest.

Dec 2018 - Jul 2019

8 months

Pristina

Executive Assistant

Government of Kosovo

Managed complex calendars and high-priority meetings, increasing operational efficiency by 35%.
Facilitated cross-department workflows and managed sensitive documents with 100% confidentiality.

May 2018 - Oct 2018

6 months

Pristina

Project Manager

Abidat GmbH

Managed timelines and tracked milestones across teams, achieving 95% on-time client delivery.
Facilitated stakeholder–tech team communication, reducing project delays by 30%.

Sep 2017 - May 2018

9 months

Pristina

Executive Assistant of Deputy Minister

Ministry of Foreign Affairs

Coordinated international schedules and communications, supporting 50+ diplomatic missions.
Handled confidential documentation and meeting prep with 100% accuracy.

Apr 2014 - Jun 2016

2 years 3 months

Pristina

Marketing & Sales Manager

Alb IPTV Provider

Executed digital campaigns, SEO, and social strategies to drive audience growth.
Improved conversion rates and reduced CPL through optimized sales funnels.

Summary

With over 13 years of experience, I’ve been helping businesses transform ideas into results through creative and effective strategies. From digital marketing and graphic design to e-commerce and WordPress development, I’ve supported brands in standing out and achieving their goals.

Now, I’m venturing into the exciting field of artificial intelligence, combining my expertise with a passion for technology to craft innovative solutions. My focus is on leveraging AI to build smarter, future-ready strategies that drive success.