Independent Marketplace Consultant / Former Amazon

• Established a portfolio of strategic selling partners on Amazon EU Marketplaces with a particular focus on the large brands in the industry segments Consumables, Home, Garden and Electronics. Thereby, managed an accumulated yearly Selling Partner turnover in the millions

• Identifying, onboarding and developing Accounts and Key Accounts, running in-depth business analysis and providing reports for regular stakeholder communication with internal senior leadership and external C-level partners.

• Overall internal responsibility for training and educating New Account Managers concerning out-of-country topics and tools such as Pan EU Fulfillment by Amazon, Brexit, cross border shipping, VAT requirements, BIL and VAT Services on Amazon

• Educated Selling Partners about the expansion possibilities on the European marketplaces and their requirements via 1:many approaches (webinars) and 1:1s

Directed product development from concept to launch as a sole proprietor, ensuring products met stringent quality standards and aligned with market needs. Single-handedly developed and executed the brand strategy, including market research, brand positioning, and target audience identification, to align with business objectives. Managed all facets of marketing and sales strategies, personally optimizing brand visibility and customer engagement across multiple channels.

• Launched innovative magnetic shoe jewelry, establishing both B2C and B2B channels via an online store and retail partnerships, including Westwing.