Berk B. - Freelance Management Consultant (Product Management & Market Analysis)

Ingelheim am Rhein, Germany

Experience

Jan 2020 - Present

6 years

Germany

Conducting global market studies (market volume calculations) for industrial B2B products (sensors, measurement technology, industrial filters, electronics, machine components, etc.) for target industries such as energy, e-mobility, aerospace, aviation, and process industry.
Decision support for innovation processes in small and medium-sized enterprises.
Conducting competitor analyses, sales analyses, product lifecycle analyses, and strategic portfolio analyses.
Calculating payback periods based on market volume estimates for business cases.
Defining marketing strategies.

Jan 2020 - Dec 2020

1 year

Hamburg, Germany

Jan 2016 - Dec 2019

4 years

Germany

Monitoring international market and competitor developments.
Contributing to the development of the strategic product roadmap.
Developing strategic sales plans including marketing concepts.
Managing the product lifecycle process for torque sensors in the international market.
Pricing new and existing product lines.
Defining product specifications for project proposals considering customer requirements, market and competitive situation, and relevant trends.
Supporting development projects and coordinating with project managers.
Coordinating market and series launches, including creating marketing materials and product documentation.
Close collaboration with R&D, sales, production, marketing, and quality departments.

Jan 2015 - Dec 2016

2 years

Cologne, Germany

Creating a process model for technical order processing.
Organizing workshops to record the time of business processes in order processing.

Jan 2013 - Dec 2014

2 years

Bremen, Germany

Preparing a decision paper including a utility analysis considering technical and strategic criteria and an economic comparison of investment options.
Organizing workshops for the technical and strategic evaluation of possible system solutions (make-or-buy).