Amar (Sankar) K.
Prompt & Eval Playbook for CRM Conversations
Experience
Jan 2025 - Dec 2025
1 yearPrompt & Eval Playbook for CRM Conversations
Personal
- Designed a compact framework to generate prompt–response sets for CRM lifecycle scenarios (onboarding, activation, retention, reactivation)
- Included adversarial variants (ambiguous requests, conflicting instructions, policy traps)
- Developed a scoring rubric for factuality, tone, and coherence
- Created a lightweight guideline for annotator alignment and disagreement resolution
Oct 2024 - Present
1 yearGermany
Lead of Marketing & AI-Enabled MVP Product Development Expert
Givtastics (Impactboard)
- Architected and implemented a multi-faceted agentic automation strategy across lead generation, hyper-personalized messaging, CRM, and social media to efficiently scale outreach and engagement for two MVP platforms
- Influenced product development and user experience by leveraging marketing analytics and customer feedback to refine the user journey and ensure alignment with market needs
- Contributed to business development and fundraising efforts by preparing investor decks and strategic messaging that successfully positioned the venture in the sustainable employee engagement sector
Jan 2024 - Dec 2025
2 yearsOutreach Automation Project
Impactboard
- Built a low-latency pipeline for lead qualification and message variants
- Introduced human-in-the-loop review and QA checklists prior to deployment
Jan 2023 - Feb 2024
1 year 2 monthsBerlin, Germany
Marketing Working Student (Analytics & Automation)
INAM – Innovation Network for Advanced Materials
- Developed and implemented strategic automation workflows to streamline outreach and enhance engagement with members and partners
- Increased data-driven decisions by ensuring CRM data accuracy and integrity through comprehensive database management
- Identified and evaluated high-potential advanced materials startups, contributing to the innovation pipeline
- Produced editorial content and supported events (AdMaLab, AdMaCom, Future of Computing Conference)
Oct 2017 - Aug 2021
3 years 11 monthsKolkata, India
Founder’s Associate & Marketing Manager
IEM-Group
- Built CRM automation for IEM Learning, reducing churn, boosting customer value and efficiency, scaling to 10,000+ active users, and creating 8,000+ course content videos
- Automated B2B marketing and PR for large-scale talk programs; individual events achieved 145,000+ views
- Streamlined production operations for video content, delivering 551 pieces and 229,854 total views
- Applied data-driven experimentation across campaigns (segmentation, cohorts, A/B tests) to lift order value, engagement, and conversion
Summary
Part-time, remote-ready contributor for FRATCH-style AI Model Trainer work. Blend of domain expertise in CRM/lifecycle automation and analytical rigor from advanced studies in AI & Data. Experienced in curating training datasets, writing prompt–response pairs and edge cases, evaluating model outputs for factuality, tone, safety, and coherence, and maintaining clear annotation standards. Comfortable with red-teaming, error analysis, and iterative training to close performance gaps. Background across sustainability tech, deep-tech networks, and venture-backed programs.
Languages
English
AdvancedGerman
IntermediateEducation
Sep 2021 - Feb 2024
Hochschule Fresenius
M.Sc. in Engineering Management, Data Science & AI Specialization · Engineering Management · Berlin, Germany
Oct 2019 - Jun 2021
University of Calcutta
MBA in Marketing Management · Marketing Management · Kolkata, India
Oct 2013 - Jun 2017
UEM
B.Tech in Mechanical Engineering · Mechanical Engineering · Jaipur, India
Certifications & licenses
Data Analytics
IBM, DataCamp
HubSpot Marketing Hub, CRM, Reporting & Digital Marketing
HubSpot Academy
International Marketing
Yonsei University
Marketing Analytics
DataCamp
N8N AI Agents & Automations
Udemy
Salesforce CRM
Udemy
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