Afra Sarah (Sarah) Nonnenmacher
Innovation Manager
Experience
Innovation Manager
Vetter Pharma-Fertigung GmbH & Co.KG
- Organize and run innovation manager workshops, including innovative ideas, further development, and implementing the innovation department into the company
- Reflect on the innovation process and partially redesign it
- Build an external network to integrate new solutions into the company
- Trend scouting
International Product Marketing Manager & PM
SIMPLON Fahrrad GmbH
- Prepare data for all product-related accessories and apparel marketing content (offline/online)
- Establish and define product marketing and the apparel and accessories line
- Design graphics, concepts, and content for product information in marketing materials
- Create documents for technical documentation, presentations, and trade shows
- Redesign interactive price lists
- Prepare detailed photo briefs for photoshoots and execution
- Redesign the apparel and accessories line
International Product Manager Protection
Schoeller Textil AG
- Implement product management in the company as the interface between design, marketing, production, sales, and executive management
- Streamline the product range by over 50% and rebuild the assortment for the protection business area (military, police, motorcycle, multi-standard, corporate)
- Optimize processes to ensure company profitability
- Define and implement innovation processes to create market-relevant new products
- Define and implement certified products for workwear protection worldwide (ASTM, CE, EN ISO)
- Participate in global tenders and bids for protective clothing (Taiwan, USA, UK, etc.)
Freelancer
Self-employed
- Develop and implement new products based on customer requirements in product and concept development
- Create sales materials, interactive calculation sheets, and presentations
- Coordinate external photographers
- Manage and monitor the R&D process from prototype evaluation to production approval
- Handle product certifications and coordinate corporate identity
International Product Manager Office & Area Lighting
Prolicht GmbH
- Implement product management in the company as the interface between engineering, sales, marketing, and executive management
- Evaluate, develop, and launch the new office lighting market segment
- Develop concepts and introduce the new office lighting series
- Brief and coordinate industrial designers (Hadi Teherani, Andreas Andres, etc.)
- Define technical and marketing briefs
- Create product presentations and training materials for the sales department
- Present product innovations (English/German)
Global Product Manager Indoor Commercial Lights
Thorn Lighting Ltd / Zumtobel Group AG
- Product management of indoor luminaires for industrial applications, warehouses, production halls, aircraft hangars and prisons (customers including Airbus SE)
- Product responsibility for high-bay luminaires: design, function, application and cost efficiency
- Creating and implementing new product specifications for suppliers and the R&D team
- Developing and communicating product families with a focus on cost efficiency, assortment design and maximum installation flexibility (wireless function, CLO, etc.)
- Project and product execution as well as coordination on site at the main plant in the UK
- Training the global sales team on-site and online in Australia, USA and Europe
International Product & Commercial Manager Accessories
Salewa – Oberalp AG
- Defining collection strategy for summer and winter collections
- Developing bivy bags, first aid kits, travel bags, UL collections, climbing gear, bouldering mats, chalk bags, poles, etc.
- Managing and controlling the R&D process from prototype feedback to approval for series production
- Designing the assortment, clustering and developing the accessories category
- Creating and presenting sales materials (workbook/web) worldwide
- Integrating and implementing the new Salewa corporate identity
- Managing budget (product price, investment costs, external service costs) and coordinating graphic and industrial designers
- Sourcing suppliers and developing partnerships
- Traveling in Asia (China & Taiwan) for product implementation and price negotiations
International Product Manager Protection
HEAD Sport AG – HTM
- Developing ski and alpine racing helmets and PPE products (hard-shell and soft back protectors, goggles, ABS backpack)
- Conducting assortment analysis through to product launch, including ski goggles and travel bags
- Sourcing, evaluating and implementing technologies and partnerships
- Managing and controlling the R&D process
- Designing the range and implementing a CE-certified collection of helmets, soft and hard body protectors and goggles
- Developing a multi-standard protective helmet and achieving higher FIS standards for racing ski helmets
- Collaborating with MONTANA Intl. to implement a rental system
- Creating briefs and coordinating industrial designers, graphic designers and suppliers
- Budget responsibility, tooling costs and external partners
- Over ten trips to Asia for product execution and price negotiations
- Managing a junior product manager
International Product and Process Engineer – Enginebay
Heatshield Rieter Automotive AG / Autoneum AG
- Producing, analyzing and optimizing prototypes
- Defining the series production process: design guidelines and engine compartment standards
- Defining and implementing acoustic absorbers for international OEMs while meeting economic and technical requirements
- Conducting material tests in collaboration with the lab
- Cost calculation and preparing quotes for OEMs
- Transferring products into series production in CH, PL, CZ and ES; optimizing processes until series approval
- Providing on-site technical customer support (Mini Cooper in GB, BMW Munich)
- Creating material specifications
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Manufacturing (10 years), Sport (4.5 years), Pharmaceutical (2 years), and Automotive (2 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Product Development (14 years), Project Management (8 years), Marketing (7 years), Procurement (4.5 years), Research and Development (2 years), and Production (2 years).
Languages
Education
Auburn University
Polymer and Fiber Engineering · Auburn, United States
Hochschule Reutlingen
Bachelor of Science, Textile Technology and Management · Textile Engineering · Reutlingen, Germany · 1.2
Humpisschule Ravensburg, Wirtschaftsgymnasium
Abitur · Ravensburg, Germany
Certifications & licenses
Basic Latin Certificate
Profile
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