Afra (Sarah) Nonnenmacher

Produkt Manager

Afra Nonnenmacher
Ravensburg, Germany

Experience

May 2024 - Present
1 year 1 month
Ravensburg, Germany

Innovation Manager

Vetter Pharma-Fertigung GmbH & Co.KG

  • Konzeption und Umsetzung von Innovationsworkshops
  • Projektbegleitung
  • Reflektion des Innovation Portfolios
  • Konzeption von neuen innovativen Formaten
  • Internes & Externes Netzwerken
Apr 2022 - Feb 2024
1 year 11 months
Hard, Austria

International Product Marketing Manager & PM Accessories, Apparel

SIMPLON Fahrrad GmbH

  • Development and definition of product marketing management, as well as the clothing & accessories line
  • Implementation of this interface function in the company with the aim of optimizing processes and communication between marketing & development
  • Evaluation and optimization of the accessories line
  • Data preparation of all product-relevant marketing content (offline/online)
  • Graphical, conceptual and content creation of product information for marketing materials
  • Creation of documents for technical documentation, presentations, trade fair appearances
  • Redesign of interactive price lists
  • Creation of detailed photo briefings for photo shoots and implementation
  • Redesign of the apparel & accessories line
Feb 2021 - Dec 2021
11 months
Sevelen, Switzerland

International Product Manager Protection

Schoeller Textil AG

  • Implementation of product management in the company as an interface between design, marketing, production, sales and company management
  • Range streamlining by over 50% and re-definition of the individual business areas of Protection
  • Process definition and implementation of innovation processes to generate market-relevant new products
  • Process definition & implementation of certified products for protective workwear worldwide (ASTM, CE, EN ISO)
  • Participation in worldwide tender/bidding business for protective clothing (Taiwan, USA, England etc.)
May 2019 - Feb 2021
1 year 10 months
Innsbruck, Austria

Self-employed

Afra Sarah Nonnenmacher

Freelancer & services for product & concept development

May 2018 - May 2019
1 year 1 month
Innsbruck, Austria

International Product Manager Office & Surface Lighting

Prolicht GmbH

  • Implementation of product management in the company as an interface between technology, sales, marketing, and company management
  • Evaluation, business plan generation and concept development, as well as introduction of the new office lighting series
  • Briefing and coordinating industrial designers Hadi Teherani, Andreas Andres etc.
  • Definition of technical & marketing specifications
  • Generation of product presentations and training materials for the sales department
  • Presenting new products (English/German)
Oct 2016 - May 2018
1 year 8 months
Dornbirn, Austria

Global Product Manager Indoor Commercial Lights

Thorn Lighting Ltd /Zumtobel Group AG

  • Product management of indoor lights for industrial applications, warehouses, production halls, aircraft hangars, prisons. Customers include Airbus SE
  • Creating and implementing new product specifications for suppliers and the R&D team
  • Development and communication of product families (highest cost efficiency - with maximum installation flexibility, wireless function, CLO etc.)
  • Project/product implementation and coordination at the Thorn L. LTD main plant in GB on site
  • Training of the worldwide sales team - AUS, USA, EUROPE, on-site and online
Nov 2013 - Jul 2015
1 year 9 months
Munich, Germany

International Product & Commercial Manager Accessories

Salewa – Oberalp AG

  • Definition of collection strategy - summer/winter collection plan
  • Development of bivybags, 1st aid kits, travel bags & UL collections, climbing equipment such as boulder mats, chalk, chalk bags, poles etc.
  • Control of the R&D process from prototype commenting to series production approval
  • Creating and presenting sales documents (workbook/web). Global
  • Budget responsibility (product price; investment costs, external service costs), coordination of graphics and industrial designers
  • Supplier sourcing, development & building of partners and suppliers
  • Asia trips (China & Taiwan) for product implementation & price negotiations
Nov 2010 - Nov 2013
3 years 1 month
Munich, Germany

International Product Manager Protection

HEAD SPORT AG – HTM

  • Development of ski & racing helmets, hard shell & soft back protectors, goggles/ski goggles, travel bags, ABS backpack
  • Sourcing, evaluation and implementation of new technologies and cooperations. Control of the R&D process
  • Creation of briefings and coordination of industrial designers, graphic designers and the supplier network in Asia and Europe
  • Budget responsibility, tool costs and external partners. Product pricing
  • 10 Asia stays for product implementation and price negotiations

  • Management of a junior product manager
Sep 2008 - Nov 2010
2 years 3 months
Sevelen, Switzerland

International Product and Process Engineer - Enginebay

Heatshield Rieter Automotive AG (now Autoneum AG)

  • Production, analysis and optimization of prototypes
  • Definition of the series manufacturing process - defining design guidelines
  • Determining and conducting material tests in cooperation with the laboratory
  • Cost calculation and quotation for OEMs
  • Product transfer to series production in CH, PL, CZ, ESP. Process optimization up to series approval
  • Technical customer advice on site. MiniCooper in GB, BMW Munich
  • Creation of material and specifications

Summary

Internationales Sourcing, Produktion, Development und Kundenbesuche. Kompetenzen im Produktmanagement, Agenturen & Kooperationspartner, Arbeitsweise im PM-Prozess. Produktmanagement: - Portfolioanalyse & Sortimentsgestaltung - Konzeptentwicklung für Kollektionsumsetzung mit der Produktion und/oder Produzenten - Preisgestaltung auf Basis von Mitwettbewerberzahlen und Brandpositionierung - Produkt-Präsentationserstellung - Schulungen (deutsch & englisch) - Implementierung und Einführung vom Produktmanagement in Unternehmen - Prozessdefinition für die Zusammenarbeit zwischen Technik, Produktion, Marketing & Vertriebes - Steuerung, Kontrolle des R&D Prozesses - Erstellung von Briefings und Kommunikation an Industriedesigner, Graphikdesigner und dem Lieferantennetzwerk - Budget-Verantwortung - Sourcing, enge Zusammenarbeit und gemeinsame Entwicklung und Aufbau von Partnern sowie Lieferanten - Kontrolle der Einhaltung von Entwicklungszielen und Timings - Difinition & Koordination von externen Zertifizierungen für die Kollektion (weltweit) - Trendresearch von neuen Technologien, Materialien, Software etc - Definition & Koordination des Productlifecycles - Freigabe und Koordination der Print und Online Kommunikation - Koordination von Produkt-Photoshootings

Languages

German
Native
English
Advanced
Spanish
Elementary

Education

Aug 2006 - Jan 2007

Auburn University

Polymer und Fiber Engineering · United States

Oct 2004 - Apr 2008

Hochschule Reutlingen

Bachelor of Science · Textile Technology und Management · Reutlingen, Germany · 1.2

Sep 2000 - Jul 2003

Humpisschule Ravensburg Wirtschafts-gymnasium

Ravensburg, Germany