Lena Bödeker - Project Lead Business Building

Q: Where is Lena based?

Lena is based in Berlin, Germany .

Q: What languages does Lena speak?

Lena speaks the following languages: German (Native), English (Advanced), Danish (Elementary), Spanish (Elementary), French (Elementary), Dutch (Elementary) .

Q: How many years of experience does Lena have?

Lena has at least 8 years of experience. During this time, Lena has worked in at least 10 different roles and for 10 different companies . The average length of individual experience is 1 year and 10 months . Note that Lena may not have shared all experience and actually has more experience.

Q: What is Lena's latest experience?

Lena's most recent position is Project Lead Business Building at hy - the Axel Springer Consulting Group .

Q: What companies has Lena worked for in recent years?

In recent years, Lena has worked for hy - the Axel Springer Consulting Group and Freelance Consultant & Interim Manager .

Q: Which industries is Lena most experienced in?

Lena is most experienced in industries like Professional Services , Information Technology (IT) , and Automotive . Lena also has some experience in Retail , Aerospace and Defense , and Chemical .

Q: Which business areas is Lena most experienced in?

Lena is most experienced in business areas like Strategy and Planning , Marketing , and Operations . Lena also has some experience in Project Management , Sales , and Product Development .

Q: Which industries has Lena worked in recently?

Lena has recently worked in industries like Professional Services , Information Technology (IT) , and Retail .

Q: Which business areas has Lena worked in recently?

Lena has recently worked in business areas like Strategy and Planning , Marketing , and Operations .

Recommended expert

Berlin, Germany

Experience

Jun 2021 - May 2022

1 year

Germany

Project Lead Business Building

hy - the Axel Springer Consulting Group

Set up of a circular economy venture including a D2C platform
Specification and validation of several D2C and platform ventures
Internal strategy implementation, bizdev, hiring and thought leadership

May 2020 - Oct 2020

6 months

Berlin, Germany

Partnership & M&A Manager

Heycar Holding (Mobility Trader GmbH)

Strategic business development & partnership management
Project implementation lead for strategic investors (VW, Daimler etc.)
Set up of the general investment thesis and management board meetings

Feb 2019 - May 2020

1 year 4 months

Berlin, Germany

Co-founder & COO

Simple Mobility GmbH

Project lead for €500,000 project with Deutsche Telekom AG
Established the sales strategy and implemented Hubspot
Set up the business plan and investment and fundraising strategy
Communication and PR including >30 fair and event visits and >20 pitches
Hiring and management of logistics and operations employees

Apr 2018 - Oct 2018

7 months

Berlin, Germany

Corporate Partnership and Program Manager

German Tech GmbH

Project lead for an intrapreneurship accelerator at Volkswagen AG
Set up and implementation of internal business development strategy and processes
Organization of corporate workshops and events (Leapfunder Investor Roundtable, ‘Proptech Innovation Award’ by Union Investment, weekly entrepreneurial lectures)

Jan 2018 - Dec 2023

6 years

Freelance Consultant & Interim Manager

Glassdollar: Head of Corporate Innovation (5 months)
Clean Ocean Coatings: Interim COO (3 months)
Talentlabor: SME Consultant & Workshop Host (1-week seminar)
Dearest: Business Development & Strategy (3 months)
Angeldesk: Head of Accelerators (3 months)
Startup Colors: Startup Scouting & Event Management (2 months PT)
Talenteco/Smart & Green Tech Conference: Strategy & Partnerships (2 years PT)
HeyMojo (Techstars ’18): Go-to-market strategy Germany (2 months PT)

Sep 2017 - Dec 2017

4 months

Berlin, Germany

Business Associate

Techstars METRO Accelerator

Interim management for selected startups (BizDev, marketing, sales)
Project implementation and coordination with METRO stakeholders
Program management and international community building

Nov 2016 - May 2017

7 months

Hamburg, Germany

Innovation Management Intern & Master Thesis

Airbus BizLab

Established and managed a C-level promoted intrapreneurship challenge
Organized the acceleration program for startups & intrapreneurs
Managed partnerships and events, startup scouting

Nov 2015 - Sep 2016

11 months

Copenhagen, Denmark

Expansion Manager Germany

JUC Services

Market analysis, go-to-market strategy, lead management

Mar 2015 - Jun 2015

4 months

Düsseldorf, Germany

Consulting Intern

KMC Management Consultants

Market research, due diligence process, data processing, client interviews

Nov 2014 - Jan 2015

3 months

Geleen, Netherlands

Sales Analyst Intern

Royal DSM (Engineering Plastics)

Creation of a sales processes manual for audits and restructuring

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Professional Services (7.5 years), Information Technology (6 years), Automotive (2 years), Retail (1 year), and Aerospace and Defense (0.5 years).

Professional Services

Information Technology

Automotive

Retail

Aerospace and Defense

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Strategy (7.5 years), Marketing (7 years), Operations (6 years), Project Management (3 years), Sales (1.5 years), and Product Development (1 year).

Strategy

Marketing

Operations

Project Management

Sales

Product Development

Skills

Ms Office, Mac Os, Gsuite, Asana, Billbee, Slack, Miro, Trello, Notion Very Good
Salesforce, Shopify, Adobe Suit, Hubspot Good
Airtable, Wordpress, Sap Hana, Spss, Html, Css Basic

Languages

German

Native

English

Advanced

Danish

Elementary

Spanish

Elementary

French

Elementary

...and 1 more

Education

Oct 2015 - Jun 2017

Copenhagen Business School

Master of Science in Organisational Innovation & Entrepreneurship · Organisational Innovation & Entrepreneurship · Copenhagen, Denmark

Oct 2013 - Jun 2014

Nanyang Technological University

Study Abroad · Singapore

Oct 2011 - Jun 2014

Maastricht University

Bachelor of Science in Economics & Business Economics · Economics & Business Economics · Maastricht, Netherlands

Profile

Created

July 2023

Last Update

April 2025

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Lena based?

Lena is based in Berlin, Germany.

What languages does Lena speak?

Lena speaks the following languages: German (Native), English (Advanced), Danish (Elementary), Spanish (Elementary), French (Elementary), Dutch (Elementary).

How many years of experience does Lena have?

Lena has at least 8 years of experience. During this time, Lena has worked in at least 10 different roles and for 10 different companies. The average length of individual experience is 1 year and 10 months. Note that Lena may not have shared all experience and actually has more experience.

What roles would Lena be best suited for?

Based on recent experience, Lena would be well-suited for roles such as: Project Lead Business Building, Partnership & M&A Manager, Co-founder & COO.

What is Lena's latest experience?

Lena's most recent position is Project Lead Business Building at hy - the Axel Springer Consulting Group.

What companies has Lena worked for in recent years?

In recent years, Lena has worked for hy - the Axel Springer Consulting Group and Freelance Consultant & Interim Manager.

Which industries is Lena most experienced in?

Lena is most experienced in industries like Professional Services, Information Technology (IT), and Automotive. Lena also has some experience in Retail, Aerospace and Defense, and Chemical.

Which business areas is Lena most experienced in?

Lena is most experienced in business areas like Strategy and Planning, Marketing, and Operations. Lena also has some experience in Project Management, Sales, and Product Development.

Which industries has Lena worked in recently?

Lena has recently worked in industries like Professional Services, Information Technology (IT), and Retail.

Which business areas has Lena worked in recently?

Lena has recently worked in business areas like Strategy and Planning, Marketing, and Operations.

What is Lena's education?

Lena holds a Master in Organisational Innovation & Entrepreneurship from Copenhagen Business School and a Bachelor in Economics & Business Economics from Maastricht University.

What is the availability of Lena?

Lena is immediately available for suitable projects.

What is the rate of Lena?

Lena's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.