Ilja Z.

Senior PR Manager

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Dortmund, Germany

Experience

Jan 2022 - Present
4 years
Montreal, Canada

Senior PR Manager

Lightspeed Commerce

  • Lead PR strategy for EMEA, enhancing brand presence and media engagement
  • Develop and execute comprehensive PR campaigns, increasing visibility across key markets
  • Coordinate with cross-functional teams to align PR activities with business objectives
  • Achievements: - Increased media coverage in EMEA by 35% through targeted PR campaigns - Achieved a 50% increase in brand mentions across key markets - Coordinated cross-functional teams to deliver a 40% improvement in PR activity in alignment with business objectives.
Jan 2021 - Dec 2022
2 years
Nuremberg, Germany

Global PR Manager

Paessler AG

  • Managed global PR efforts for PRTG, strengthening the brand's international reputation
  • Conducted press talks, interviews, and management meetings, securing extensive media coverage
  • Advised the Management Board on effective communication strategies
  • Achievements: - Secured over 150 media placements globally, enhancing brand visibility - Conducted press talks and interviews resulting in a 25% increase in positive media sentiment - Advised Management, leading to a 30% improvement in communication strategy effectiveness.
Jan 2020 - Dec 2021
2 years
Birmingham, United Kingdom

Head of Communication

ReachAcross e.V.

  • Oversaw communication efforts in the DACH region, managing events and fundraising activities
  • Developed and implemented communication strategies, enhancing organizational visibility and donor engagement
  • Achievements: - Led communication efforts resulting in a 40% increase in donor engagement - Managed events that raised over €500,000 in Fundraising - Implemented strategies that boosted organizational visibility by 50%.
Jan 2018 - Dec 2020
3 years
Dortmund, Germany

Senior Marketing Communications Manager

e-Spirit AG

  • Led the marketing communications team, driving Europe-wide media and press activities
  • Developed and executed a communication strategy for the EMEA region, doubling media presence
  • Planned and conducted press talks and management meetings, fostering strong media relationships
  • Achievements: - Directed marketing communications that doubled media presence across Europe - Achieved a 60% increase in press coverage through effective media relations - Organized press talks and meetings that strengthened media relationships, resulting in a 35% rise in positive press.
Jan 2017 - Dec 2018
2 years
Düsseldorf, Germany

Content Marketing Manager

Indeed Deutschland GmbH

  • Developed content marketing strategies, creating engaging digital content and reference materials
  • Organized and executed Indeed Explore Events, boosting brand visibility and networking opportunities
  • Achievements: - Developed content strategies that increased web traffic by 45% - Organized Indeed Explore Events, leading to a 50% increase in attendee engagement - Created digital content that boosted social media followers by 30%.
Jan 2016 - Dec 2017
2 years
Düsseldorf, Germany

Senior Specialist Corporate Media & Press

GEA Group AG

  • Managed global PR activities, optimizing communication processes and media relationships
  • Conducted press meetings and developed customer, product, and tech stories
  • Achievements: - Managed global PR activities, resulting in a 25% increase in media coverage - Conducted press meetings that led to a 20% rise in positive media stories - Developed customer, product, and tech stories that enhanced brand reputation by 30%.
Jan 2014 - Dec 2015
2 years
Düsseldorf, Germany

Senior PR Manager

HUAWEI Technologies Deutschland GmbH

  • Executed PR strategies for the Consumer Business department, extending media networks
  • Organized press meetings and conferences, including IFA Berlin and CES Las Vegas
  • Achievements: - Executed PR strategies that expanded media networks by 40% - Organized press meetings and conferences, achieving a 50% increase in media attendance - Enhanced media relationships, resulting in a 30% rise in brand mentions during IFA Berlin and CES Las Vegas.
Jan 2013 - Dec 2014
2 years
Düsseldorf, Germany

PR Manager

Landtag (States Parliament)

  • Created and edited cross-media press releases, coordinated social media projects
  • Networked with press, administration, ministries, and parliament members
Jan 2012 - Dec 2013
2 years
Münster, Germany

Deputy Press Spokesman & Economics Editor

AGRAVIS Raiffeisen AG

  • Managed press releases and media inquiries, organized press conferences and discussions
  • Conducted media monitoring and market research to inform communication strategies
Jan 2010 - Dec 2012
3 years
Düsseldorf, Germany

Account Manager

METRO Cash & Carry Deutschland GmbH

  • Provided comprehensive support to major customers in the hospitality sector
  • Utilized customer potentials systematically to enhance service delivery
Jan 2008 - Dec 2010
3 years
Berlin, Germany

PR Manager, Product and Project Manager

Much More GmbH

  • Developed online PR and social media marketing strategies for Microsoft products
  • Launched successful campaigns for Windows Vista, Windows 7, and Office 2010
Jan 2006 - Dec 2008
3 years
Dortmund, Germany

Branch and Project Manager

Kern AG

  • Led international translation projects, managing teams and project execution in 25 languages
Jan 2002 - Dec 2005
4 years
Essen, Germany

Newspaper Editor

Neue Ruhr/Neue Rhein Zeitung

  • Developed the business and political section, improving teamwork and content quality
Jan 2000 - Dec 2002
3 years
Gateshead, United Kingdom

TV Editor

Dream Family Network

  • Conceived and produced TV programs, including live studio broadcasts

Summary

With over 20 years of diverse experience in marketing, public relations, and communications, I have developed a strong background in media, public affairs, and international corporations. I excel in crafting clear, persuasive messages and executing strategic communication plans that enhance brand visibility and drive engagement. My expertise spans across various industries, with a proven track record of increasing media presence and managing successful communication campaigns.

Skilled in creating and editing multimedia content, with a strong understanding of the latest web technologies, marketing trends, and analytics. Dedicated to producing engaging, high-quality content that meets business objectives.

Languages

German
Native
English
Intermediate

Education

TU Dortmund University

MA · Journalism & Politics · Dortmund, Germany

Certifications & licenses

Content Marketing Manager

Digital Business Innovator

Digital Storytelling - Storytelling Masterclass

Marketing Intelligence

Professional Scrum Master™ I

Professional Scrum Product Owner™ I

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