Elke Guntz
Social Media Community Manager (Minijob)
Experience
Social Media Community Manager (Minijob)
CscherAppelt Relations
- Social media community management of the channels LinkedIn, Instagram, Facebook, Twitter and YouTube for a global aviation client
Communication and Branding (student part-time)
Bosch
- Creating the monthly internal newsletter
- Planning an event and merchandise
- Communication consulting for startups
- Copywriting for LinkedIn posts
Campaign management (Premaster Program)
Robert Bosch GmbH
- Developed a recruitment and branding campaign for software developers in automated driving as an extension of the "LikeABosch" and "WorkLikeABosch" campaigns, and designed and promoted an interactive hiring video with gamification elements
- Supported the roll-out of the new communication strategy for Bosch career channels on Instagram, LinkedIn, Xing, Facebook and YouTube, including department briefings
- Built internal newsletter marketing and developed a trade show concept
- Designed a moderation and presentation training program for students and managed the selection of scholarship recipients
Bachelor's thesis student
Robert Bosch GmbH
- Digital recruiting communication: developed a concept to attract professionals based on the example of Robert Bosch GmbH
Intern in employer branding and recruiting
Robert Bosch GmbH
- Supported building the employer branding unit in Germany: capacity planning, benchmark analyses, branding of the 'People Acquisition Campus Germany'
- Developed a communication strategy to strengthen cross-department communication
- Copywriting and creating assets for digital marketing campaigns
- Prepared agency briefings
International Marketing / B2B Product Marketing (student part-time job)
Fujitsu
- Building and maintaining the Corporate Social Responsibility and Sustainability website
- Editing product assets with Photoshop and InDesign
- Designing social media posts on LinkedIn, Facebook, YouTube, and Twitter
- Competitor analyses
Service and Account Management DACH Intern
Mercedes-Benz
- Supporting the Change Management Center in Maastricht at the process level by developing and implementing an internal communication strategy, preparing workshops
- Stakeholder management: preparing and following up on meetings as well as taking meeting minutes
- Supporting team management initiatives
- Creating the monthly market newsletter
- Planning an internal health campaign and KPI updates
- Supporting the service and account manager in day-to-day tasks
Au Pair
Au Pair World
- Teaching English in a Spanish family, helping the children with daily life
- Improving Spanish skills
Au Pair
Au Pair World
- Supporting a third grader in her academic and personal development
- Reached B1 language level by taking a beginner course, self-study, and talking with locals
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Aerospace and Defense (3 years), Automotive (2 years), Manufacturing (1 year), Education (1 year), and Information Technology (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (5 years), Human Resources (1.5 years), Customer Service (1.5 years), and Sales (0.5 years).
Summary
I am a highly motivated master's student in International Corporate Communication and Media Management and hold a degree in International Management. Thanks to my multicultural experiences during my stays in Spain and the Netherlands and on solo trips through Brazil and Mexico, I have developed a global perspective and the ability to succeed in cross-functional teams. Having worked at various multinational companies, I have broad knowledge in marketing, communications, recruiting and customer care, and I continuously expand my knowledge of current market trends and developments.
Skills
- Campaign Management
- Marketing
- Corporate Communication
- Digital Marketing
- Branding
- Event Management
Languages
Education
University of Applied Sciences Neu-Ulm
Master of Arts · International Corporate Communication and Media Management · Neu-Ulm, Germany
Universidad CEU San Pablo Madrid
Brand management, integrated communication, retail management, photography and image editing · Madrid, Spain
University of Applied Sciences Augsburg
Bachelor of Arts · International Management · Augsburg, Germany
Profile
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