Anja (Dr.) Freese
IT Project Manager
Experience
IT Project Manager
German industrial company for climate solutions
Conducted as-is analysis and evaluated the current status
Derived action needs and bundled them into work packages
Analyzed content management systems
Reviewed AI tools
Assessed and planned data migration
Prepared a project plan for implementation in four phases
Identified and communicated project risks
Performed status tracking and communication
Compiled all results into management-ready slides
Developed a solid plan for the website relaunch
Refined, prioritized, and phased the project scope
Evaluated integration of additional company systems (esp. CRM) and scheduled them in the phase plan
Assessed use cases for AI solutions
Documented all results cleanly and prepared them for management
Project Manager
International company in scientific solutions
Analyzed field service requirements
Optimized and standardized core processes across Europe
Conducted requirements workshops with field service and customer service
Captured, documented, and prioritized requirements in Jira
Performed functional acceptance and validated development with internal and external stakeholders
Actively supported the Europe-wide rollout of Service Cloud
Implemented KPIs, dashboards, and regular reporting
Increased service efficiency and customer satisfaction by centrally documenting all activities
Digitalized and automated processes like cost estimates and appointment scheduling
Standardized service processes across Europe
Subject Matter Expert
International company in scientific solutions
Identified sales- and marketing-related data and documents relevant to the separated unit
Implemented necessary adjustments in the CRM system
Conducted risk analysis
Supported the compliant (including GDPR) transfer of customer history
Managed change management and stakeholder management
Ensured complete and GDPR-compliant backup and transfer of all relevant customer and lead data
Product Owner
International medical technology and life sciences company
Managed requirements to optimize and standardize the lead-to-account process
Captured, documented, and prioritized requirements as user stories in Jira
Defined roles and responsibilities in the process
Acted as interface between business units and IT
Managed the project: planning, scheduling, budgeting, and risk management
Facilitated Scrum meetings (planning, daily, review, retrospective)
Performed functional acceptance of developments with stakeholders
Documented processes, created user guidelines, conducted training, and provided hypercare
Rolled out the Salesforce Sales Cloud across Europe (>250 users)
Implemented KPIs, dashboards, and regular reporting
Created centralized customer data for transparency and improved collaboration in sales
Standardized lead and sales management to boost efficiency, customer retention, and forecast accuracy
Overall Project Lead
International medical technology and life sciences company
Developed and implemented a digital communication strategy
Centralized marketing and set up technical foundations
Defined objectives, processes, and budgeting
Monitored online marketing performance (open and conversion rates, user behavior)
Segmented customers for targeted communication
Cross-channel marketing: planned and coordinated touchpoints
Integrated data and customer segmentation
Implemented KPIs, dashboards, and regular reporting
Achieved significant increases in all relevant online marketing metrics
Enhanced portfolio visibility and gained valuable insights for targeted outreach
Department head and project manager
International medical technology company
Development of a data-driven digital marketing strategy
Creation of targeted content via email, website, and trade shows/conferences
Collaboration with external service providers, scientists, and KOL management
Set up campaign management and project controlling
Measuring and evaluating the effectiveness of measures
Expanding the in-house academy to over 20 courses
Building and leading teams (communications, event management, academy, 12 staff)
Increasing touchpoints and effectiveness of content marketing
More qualified sales inquiries and strengthening brand image through the academy
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Healthcare (14 years), Biotechnology (10 years), Professional Services (2 years), and Manufacturing (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Project Management (17 years), Marketing (13 years), Human Resources (8 years), Business Intelligence (7 years), and Information Technology (6 years).
Summary
Dr. Anja Freese is an experienced project and process manager with over 20 years of leadership experience in a well-known healthcare company. Her focus is on promoting operational excellence, stabilizing and steering complex transformation initiatives, and creating structure and order in dynamic project environments. Anja Freese gained her extensive experience in project and change management in various leadership roles in organizational and digital transformation processes at an international level. Her particular strengths include strong analytical and strategic thinking, high communication and moderation skills, and active stakeholder management. With a strong agile mindset, a high degree of empathy and flexibility, appropriate resilience, and experience leading cross-functional teams, she successfully masters complex challenges in a regulated environment.
Skills
- Project Management 15 Years
- Transformation 10 Years
- Department Leadership 16 Years
- It Projects 9 Years
Methodical Focus Areas
- Agile Project Management (Scrum, Kanban)
- Traditional Project Management
- Product Ownership
- Presentation Skills
- Problem-solving And Organizational Skills
- Communication And Moderation Skills
- Process Optimization And Documentation
- Multi-channel Marketing
Thematic Focus Areas
- Project Management
- Transformation
- Operational Excellence
- Governance And Compliance In Regulated Environments
- Stakeholder Management
- Change Management
- Crm Implementation
- Requirements Analysis & Management
- Business Analytics
- Strategy Development And Campaign Management
- Marketing And Communication Strategy
- End-to-end Process Control
- Team Development
Tools & Systems
- Atlassian Jira And Confluence
- Microsoft Office/365 Suite (Powerpoint, Excel, Word, Visio, Teams, Sharepoint), Miro
- Business Analytics Platform: Power Bi
- Various Content Management Systems (Cms), Highspot
- Bpmn, Bic Cloud
- Google Analytics
- Crm System Salesforce Lightning Sales Cloud And Service Cloud
Industry Focus
- Medical Technology
- Diagnostics
- Life Sciences
- Healthcare
Languages
Education
Master of Business Marketing, Multi-stage Marketing · Business Marketing
PhD (Dr. rer. nat.), Immunology, Medical Microbiology · Immunology, Medical Microbiology
Diploma in Biology, Biochemistry, Genetics · Biology
Certifications & licenses
Advanced Certified Scrum Product Owner ®
Certified Scrum Product Owner ®
Lean Six Sigma Yellow Belt
Profile
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