Luis R.

Head of Department, Product Developer, AI & Data for Impact, Founder

Cologne, Germany

Experience

Oct 2024 - Present
1 year 3 months
Cologne, Germany

Co-founder

Lemon Club

  • Athletic training and sports performance coaching
Jun 2024 - Jan 2025
8 months
Cologne, Germany

Head of Brand & Content (interim)

Welthungerhilfe (WHH)

  • Leading a unit and a team of 10 colleagues
  • Owning the corporate identity, brand strategy and major narratives of an international NGO with 3,500 employees in 37 countries
Mar 2024 - Present
1 year 10 months
Cologne, Germany

Head of Engagement

Welthungerhilfe (WHH)

  • Leading a unit and a team of 16 colleagues
  • Engaging all generations to end hunger through data- and AI-driven product development, partnerships, social platform and campaign strategy
Oct 2023 - Present
2 years 3 months

Founder

Humanature

  • Consulting, sparring, workshopping and speaking
Oct 2022 - Nov 2023
1 year 2 months
Berlin, Germany

Team Lead aware_Academy

Aware The Platform GmbH

  • Leading a team building an ed-tech product for education in sustainability and science
Jun 2021 - Sep 2022
1 year 4 months
Cologne, Germany

Communication

Aware The Platform GmbH

  • Part of the EU New European Bauhaus
Aug 2018 - Sep 2019
1 year 2 months
Amsterdam, Netherlands

Brand Strategy and Team Lead

German Nike, Inc.

  • Strategic development of digital membership and loyalty programs
Mar 2018 - Jul 2018
5 months
Amsterdam, Netherlands

Brand Specialist Key Accounts

German Nike, Inc.

  • Otto Group account lead
  • Strategic content co-creations and cross-functional seasonal storytelling
Jul 2017 - Feb 2018
8 months

Sales Intern

Intersport

Aug 2014 - Dec 2016
2 years 5 months
Sydney, Australia

Tennis Coaching and Tennis Center Management

Sydney Maccabi Tennis Center

Jul 2014 - Jul 2014
1 month
Singapore

Intern

INAC Career Excursion

  • International communications and relationships
Jul 2012 - Present
13 years 6 months
Aachen, Germany

Design and Construction

Ruland GmbH

  • Family business
Mar 2010 - Apr 2017
7 years 2 months
Aachen, Germany

Co-founder

Tennisschule One Aachen

  • Founded a tennis center with an awarded coaching concept

Skills

  • TEAM SPIRIT
  • COMMUNICATION
  • COMMITMENT
  • LEADERSHIP
  • STAKEHOLDER MANAGEMENT
  • STRATEGY
  • AI
  • SCIENCE COMMUNICATION
  • PRODUCT DESIGN
  • KEYNOTE, CANVA
  • MS365, GOOGLE, POWER BI
  • PROJECT MANAGEMENT

Languages

German
Native
English
Native
Dutch
Advanced
French
Intermediate
Italian
Elementary

Education

Nov 2021 - Dec 2023

WU Vienna and Tomorrow University of Applied Sciences

Master of Science · Sustainability, Entrepreneurship and Technology · Vienna, Austria

Jul 2014 - Dec 2014

UTS University of Technology Sydney

Bachelor of Science, International student · Transnational Management · Sydney, Australia

Oct 2012 - Sep 2016

RWTH Aachen University of Technology

Bachelor of Science · Business Administration · Aachen, Germany

Certifications & licenses

German Tennis Coaching And Athletic Trainer License (Competitive Sports)

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