Daniela Hengl - Data-Based Transformation & Strategic Business Capability Mapping

Q: Where is Daniela based?

Daniela is based in Sisikon, Switzerland .

Q: What languages does Daniela speak?

Daniela speaks the following languages: German (Native), English (Advanced) .

Q: How many years of experience does Daniela have?

Daniela has at least 16 years of experience. During this time, Daniela has worked in at least 15 different roles and for 15 different companies . The average length of individual experience is 1 year and 1 month . Note that Daniela may not have shared all experience and actually has more experience.

Q: What is Daniela's latest experience?

Daniela's most recent position is Data-Based Transformation & Strategic Business Capability Mapping at CSS Versicherung .

Q: What companies has Daniela worked for in recent years?

In recent years, Daniela has worked for CSS Versicherung , Management Consultancy , MANAGER INSTITUT GmbH , Medium-Sized Company in Manufacturing Sector , and BNP Paribas SA .

Q: Which industries is Daniela most experienced in?

Daniela is most experienced in industries like Transportation and Logistics , Banking and Finance , and Energy . Daniela also has some experience in Information Technology (IT) , Automotive , and Healthcare .

Q: Which business areas is Daniela most experienced in?

Daniela is most experienced in business areas like Project Management , Quality Assurance (QA) , and Strategy and Planning . Daniela also has some experience in Human Resources (HR) , Business Intelligence , and Information Technology (IT) .

Q: Which industries has Daniela worked in recently?

Daniela has recently worked in industries like Insurance , Professional Services , and Fashion and Apparel .

Q: Which business areas has Daniela worked in recently?

Daniela has recently worked in business areas like Strategy and Planning , Business Intelligence , and Human Resources (HR) .

Recommended expert

Sisikon, Switzerland

Experience

Sep 2024 - Jun 2025

10 months

Lucerne, Switzerland

Data-Based Transformation & Strategic Business Capability Mapping

CSS Versicherung

Architected and implemented a Data Value Framework as a decision-making basis for strategic prioritization and determining data-driven value contributions along the corporate value chain, connecting data value with business objectives.
Designed standardized use cases to assess the maturity levels for quantifying business value and data value.
Integrated the framework within SAFe structures in Lean Portfolio Management and ARTs to guide strategic investment decisions.
Developed metrics and evaluation procedures for prioritizing business areas based on quantitative data.
Redesigned data governance, including the introduction of the data owner role with clearly defined responsibilities and differentiation from the data steward role.
Derived MVP priorities using gap analyses across key areas and value stream analysis.

Jun 2024 - Jul 2025

1 year 2 months

Germany

Strategic Advisory & Business Development for C-Level

Management Consultancy

Strategic realignment of the coaching offering and targeted positioning at C-level.
Developed a data-based lead analysis model; introduced a two-stage evaluation methodology based on liquidity and equity ratio.
Implemented a CRM system to structure customer and pipeline management.
Evaluated 200 potential business contacts with industry-specific classification.

May 2024 - Dec 2024

8 months

Munich, Germany

Change Manager Training in IT Change Management

MANAGER INSTITUT GmbH

Conducted training needs analysis for managers from different companies and divisions to identify competence gaps.
Developed modular training programs for ITIL, Agile, and Design Thinking, including practice-oriented templates.
Delivered multiple tailored 1–2 day training sessions for managers; achieved high satisfaction ratings.

May 2024 - Aug 2024

4 months

Germany

Executive Coaching in Digital Transformation for SAP HANA

Medium-Sized Company in Manufacturing Sector

Authored a motivating digital vision and holistic digital strategy aligned with long-term corporate goals.
Provided strategic advisory to the external program manager for the SAP HANA migration.
Provided recommendations for targeted solutions for complex transformation challenges and continuous process optimization.

Oct 2023 - Dec 2023

3 months

Munich, Germany

Senior Agile Transformation Consultant & Coach

BNP Paribas SA

Defined change goals for the agile transformation and developed OKRs driving strategic alignment.
Implemented Flight Levels to manage operational change progress across workgroups.
Established OKR-based management reporting.
Structured and led a newly formed transformation team and working groups.
Executive coaching for the internal Agile Coach and Transformation Lead.
Designed and moderated workshops, including systemic constellations, to optimize stakeholder relationships.
Developed an operational communication plan and provided communication coaching.

Oct 2022 - Jun 2023

9 months

Basel, Switzerland

Group-Level Change Management for Cloud Transformation

Baloise Holding AG

Led the cross-border change management program for a group-wide cloud transformation.
Consulted on harmonizing transformation strategies and deriving country-specific change management strategies.
Created cross-country change roadmaps; coached local change managers.
Implemented KPIs and OKRs; developed automated BI reporting for group-wide training initiatives.
Established the group-level training concept and created detailed training plans.
Evaluated in-house vs. outsourcing training strategies.
Designed and directed workshops for the development of derived change visions and training in change communication.

Jun 2022 - Aug 2022

3 months

Regensburg, Germany

Senior Transformation Coach - Agile Transformation

Dracoon GmbH

Established an agile change team; implemented a collaboration tool and coordinated transformation initiatives.
Identified change measures and developed a prioritized change map and roadmap.
Implemented OKRs for focused transformation progress.
Advised C-level on strategic direction of the digital business model.
Designed and directed workshops to establish cross-team collaboration along the value chain.
Implemented agile team roles and conducted team assessments with targeted initiatives for team development.

Sep 2021 - Mar 2022

7 months

Herzogenaurach, Germany

Digital Transformation Coach

Adidas AG

Developed the digital transformation vision and transformation framework for a multi-department domain.
Defined a transformation roadmap with milestones and measurable results.
Conducted stakeholder interviews to identify priorities and coordinate transformation steps.
Supported development of digital maturity assessments and advised domain leadership.
Redesigned the OKR process and mentored the OKR master.
Directed workshops to analyze and optimize the value chain.

Mar 2021 - Jun 2021

4 months

Germany

Agile Coach - OKR Process Optimization & Team Coaching

EWIE EINFACH GmbH

Redesigned the OKR process and created an OKR template for stronger alignment with corporate goals.
Proposed company-wide synchronization of team OKRs with corporate OKRs.
Provided executive coaching on agility, leadership, and OKR application.
Coached a sales team in agile methods to improve customer integration.
Designed and facilitated workshops for agile rituals and team development.

Feb 2021 - May 2021

4 months

Germany

Innovation & Agile Change Coach

RWE AG

Coached the innovation team to optimize the innovation process and moderation of idea pitches.
Developed team whiteboards with detailed moderation guidelines for agile rituals and continuous improvement.
Designed OKR sessions and enhanced digital OKR visualization to show connections to high level OKRs.
Executed leadership coaching to clarify team objectives and priorities.
Conducted individual potential coaching to strengthen role clarity.

May 2019 - Jun 2020

1 year 2 months

Kiel, Germany

Strategic Agile Transformation Program Lead

PAYONE GmbH

Held end-to-end responsibility for a subsidiary-wide agile transformation (bottom-up and top-down approach) with SAFe-based scaling structures.
Established and coached an agile transformation team and implemented a Kanban methodology.
Developed and implemented a two-phase roadmap: agile foundation (Phase 1), scaling agile (Phase 2).
Conducted agile leadership coaching at all management levels.
Advised on hybrid project management (Prince2Scrum, WaterScrumFall) for project managers.
Implemented OKRs at multiple levels for strategic alignment of the agile transformation.
Developed a two-stage ScrumMaster trainee program and process with a ScrumMaster maturity assessment.
Directed the organizational redesign, collaborating with Works Council and HR on transitioning traditional roles into agile roles.
Defined basic agile roles and fostered collaboration on role adaptation.
Organized and facilitated a self-selection workshop to re-assemble teams across departments for better performance.

Feb 2018 - May 2018

4 months

Bielefeld, Germany

Customer Support Consultant

Schüco International KG

Analysed collaboration structures and stakeholder relationships in customer support.
Performed root cause analysis through stakeholder interviews and conducted working sessions for problem analysis.
Conducted data-based analyses of tickets in a Jira database and identified problem patterns.
Presented solution proposals to decision makers with preventive and corrective action strategies.

Sep 2017 - Dec 2017

4 months

Berlin, Germany

Leadership Assessor & Coach

IAV GmbH Automotive & Traffic Engineering

Conducted a 360° leadership assessment, including feedback from colleagues, employees, and a self-assessment.
Identified strengths and leadership impact on teams, as well as areas for development.
Advised on leadership self-development and a more effective leadership style.

Aug 2016 - Aug 2019

3 years 1 month

Frankfurt, Germany

Agile Transformation Coach

Deutsche Bahn AG

Provided leadership coaching for agile leadership and improved team performance.
Coached account management team on enhanced customer orientation and service portfolio alignment.
Assessed team fitness and dynamics with a proprietary Quick-Team-Check Tool.
Optimized team structure via Belbin analysis, matching roles to strengths and balanced team dynamics.
Coached individuals through agile role transitions via personalized potential assessments and strategic role alignment.
Spearheaded pilot workshops to foster agile values, accelerating the business unit’s agile transformation.
Coached QA team to develop business strategy, define service portfolio, and meet enterprise agile transformation requirements.

Jan 2007 - Dec 2017

11 years

Germany

Test Management & Quality Assurance

Various Large Enterprises

Managed quality assurance and test management projects in healthcare, finance, logistics, IT services, and energy sectors (Siemens, EnBW, Commerzbank, Daimler).
Developed test strategies, coordinated international acceptance tests, and applied risk-based testing with cross-functional teams.
Standardized corporate-wide project reporting for clear differentiation and standardization of project status vs. product quality.
Defined defect types, severity levels, requirement types, and workflows mapped into Jira.
Coordinated multinational test events and improved requirements analysis.
Conducted workshops and trainings on test execution, Jira usage, and test design methods.
Supported SAP R/3 migration projects, including test concepts, requirements analysis, legacy data handling, and test execution coordination.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Transportation (12.5 years), Banking and Finance (12 years), Information Technology (11 years), Energy (11 years), Automotive (11 years), and Healthcare (11 years).

Transportation

Banking and Finance

Information Technology

Energy

Automotive

Healthcare

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Project Management (14.5 years), Quality Assurance (12.5 years), Strategy (6.5 years), Human Resources (3 years), Business Intelligence (2 years), and Information Technology (1 year).

Project Management

Quality Assurance

Strategy

Human Resources

Business Intelligence

Information Technology

Summary

Transformation Expertwith consulting and interimmanagement experience for 17+ years, leading complex, cross-border and cross-divisional digital transformations. Specializes in strategic business capability mapping, governance structures, and aligning IT, data, and organizational initiatives with corporate strategy. Experienced in agile transformations and digital transformations as a transformation lead and advisor. Driving measurable business value through evaluation frameworks, KPIs, and OKRs. Skilled in facilitation of solution-focused workshops, SAFe® integration, value chain design, leadership culture development, and governance/compliance implementation (AGIP, GDPR/DSG, CSRD), supported by structured, empathic, outcome-oriented coaching.

Led cross-border digital transformations and agile transformations (SAFe) for major clients, including CSS Versicherung, Baloise,
Adidas, and PAYONE and driving organizational agility.
Designed and implemented data value frameworks and business capability mapping, aligning IT and organizational initiatives with corporate strategy.
Advised C-level executives and transformation leads, driving adoption of KPIs, OKRs, and strategic decision-making frameworks.
Developed and delivered change management programs, executive training, and solution-focused workshops across multiple industries.

Skills

Core Competencies

Digital Transformation
Business Capability Mapping
Data Capability Mapping
Corporate Value Chain Analysis
Governance & Compliance
Data Value Frameworks
Data Governance
Safe Integration
Lean Portfolio Management
Okr & Kpi Design
Decision-making Architectures
Interdisciplinary Collaboration
Organizational Development
Change Management
Agile Transformation
Executive Coaching
Facilitation &Moderation
Strategic Evaluationmodels
Flight Level Implementation
Stakeholder Alignment
Teamassessments
Value Chain Oriented Design
Digital Vision Development
Digital Strategy Consulting
Training Needs Assessment
Agenda Design
Practice-relevant Training Content
Change Tools
Leadership Training
Innovation Process Optimization
Agile Rituals
Moderation Guidelines
Potential Coaching
Role Transformation
Scrum Master Development
Systemic Constellation
Root Cause Analysis
Team Constellation Redesign
Agile Meeting Architecture
Team Dynamics Analysis
Test Strategy Development
Requirements Analysis
Jira Integration
International Test Coordination
Risk-based Testing
Pre-sales Consulting
Roi & Tco Analysis
Client Advisory
Discovery Workshops
Design Thinking

Technical Proficiencies

Power Bi
Python/r
Genai/llm
Sql
Uml
Jira
Miro
Confluence
Ms Office

Industry Experience

Information Technology & Services
Mechanical Engineering
Tourism/transport
Energy Supply
Financial Services
Healthcare
Automotive Engineering
Transport/logistics
Public Administration
Textiles/clothing
Construction

Languages

German

Native

English

Advanced

Education

Oct 2020 - Jun 2023

ESSEC Business School

Executive Master in Digital Transformation · Digital Transformation · Paris, France

Oct 2009 - Jun 2010

Unikims Management School

Postgraduate Studies in Multidimensional Organizational Consulting · Multidimensional Organizational Consulting · Kassel, Germany

Oct 2007 - Jun 2010

Leistritz AG

Training as an Industrial Business Administrator · Industrial Business Administration · Nuremberg, Germany

...and 2 more

Certifications & licenses

AI Governance Professional (AIGP) Certification Masterclass

Dr. Kyle David

Agile Change Management Advanced Training

Agile Change Management Limited

BDVT Certified Specialist Trainer (IT)

CMMI for Development v1.3

Wibas

CPRE Requirements Engineering

iSQI

CSRD Fundamentals

CSRD Institute

Change Management Zertifizierung

Blue Change Solutions

DMBOK AND CDMP: DATA GOVERNANCE SPECIALIST

CDMP

GenAI & Model Selection

Coursera Instructor Network

Leadership Assessments

Barrett Institute

Professional Agile Leadership (PAL I)

Incrementor

SAFe Advanced ScrumMaster (4.6)

Scaled Professional Scrum (SPS)

ScrumMaster II

Dr. Martin Mandischer

Team Development, Team Coaching, and Agile Team Leadership

Teamworks

Value StreamMapping

Agape

Profile

Created

February 2026

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Daniela based?

Daniela is based in Sisikon, Switzerland.

What languages does Daniela speak?

Daniela speaks the following languages: German (Native), English (Advanced).

How many years of experience does Daniela have?

Daniela has at least 16 years of experience. During this time, Daniela has worked in at least 15 different roles and for 15 different companies. The average length of individual experience is 1 year and 1 month. Note that Daniela may not have shared all experience and actually has more experience.

What roles would Daniela be best suited for?

Based on recent experience, Daniela would be well-suited for roles such as: Data-Based Transformation & Strategic Business Capability Mapping, Strategic Advisory & Business Development for C-Level, Change Manager Training in IT Change Management.

What is Daniela's latest experience?

Daniela's most recent position is Data-Based Transformation & Strategic Business Capability Mapping at CSS Versicherung.

What companies has Daniela worked for in recent years?

In recent years, Daniela has worked for CSS Versicherung, Management Consultancy, MANAGER INSTITUT GmbH, Medium-Sized Company in Manufacturing Sector, and BNP Paribas SA.

Which industries is Daniela most experienced in?

Daniela is most experienced in industries like Transportation and Logistics, Banking and Finance, and Energy. Daniela also has some experience in Information Technology (IT), Automotive, and Healthcare.

Which business areas is Daniela most experienced in?

Daniela is most experienced in business areas like Project Management, Quality Assurance (QA), and Strategy and Planning. Daniela also has some experience in Human Resources (HR), Business Intelligence, and Information Technology (IT).

Which industries has Daniela worked in recently?

Daniela has recently worked in industries like Insurance, Professional Services, and Fashion and Apparel.

Which business areas has Daniela worked in recently?

Daniela has recently worked in business areas like Strategy and Planning, Business Intelligence, and Human Resources (HR).

What is Daniela's education?

Daniela holds a Master in Digital Transformation from ESSEC Business School, a Master in Business Informatics from FH Ansbach, a Bachelor in Multidimensional Organizational Consulting from Unikims Management School and a Bachelor in Industrial Business Administration from Leistritz AG.

Does Daniela have any certificates?

Daniela has 16 certificates. Among them, these include: AI Governance Professional (AIGP) Certification Masterclass, Agile Change Management Advanced Training, and BDVT Certified Specialist Trainer (IT).

What is the availability of Daniela?

Daniela is immediately available full-time for suitable projects.

What is the rate of Daniela?

Daniela's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.