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Alexander Klaus

Freelancer Brand & Marketing Consulting

Alexander Klaus
Hamburg, Germany

Experience

Apr 2022 - Present
3 years 11 months
Hamburg, Germany

Freelancer Brand & Marketing Consulting

Brand Management Service

  • Freelance Brand/Marketing Manager for companies and agencies
  • Project & account management
  • Account direction & team leadership for Brand & Corporate Identity
  • Packaging Design
  • Brand development
  • Communication campaigns
  • Business development
  • Sales marketing
  • Brand activation
  • Agency management
Mar 2019 - Mar 2022
3 years 1 month
Hamburg, Germany

Director Client Service

Delikatessen Agentur für Marken und Design GmbH

  • Account director for FMCG brand identity & packaging projects
  • New business development
  • Lead pitches for brand identity & activation
  • Team leadership of designers, copywriters and print producers
Sep 2017 - Feb 2019
1 year 6 months
Hamburg, Germany

Manager Marketing Consulting Brand Activation & Shopper Marketing

Pahnke Markenmacherei GmbH

Oct 2015 - Aug 2017
1 year 11 months
Hamburg, Germany

Senior Brand Consultant

Pahnke Markenmacherei GmbH

  • Team leadership (technical and disciplinary)
  • Development of brand strategy and FMCG brand management with focus on brand activation within 360-degree campaigns
  • Account and project management
  • Packaging design
  • Shopper marketing
  • Trade marketing
  • POS marketing
  • Product launches
  • Budget responsibility for Storck Germany (Toffifee, Nimm 2, Knoppers, Mamba, Bunte Welt, RIESEN)
Mar 2013 - Jul 2015
2 years 5 months
Hamburg, Germany

Senior Brand Consultant

Landor Associates GmbH

  • Strategic and operational management of international branding and design projects in the FMCG sector
  • Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell’s Germany, Milka, Jacobs, Milupa, Aptamil
Dec 2011 - Feb 2013
1 year 3 months
Hamburg, Germany

Client Manager

Landor Associates GmbH

  • Strategic and operational management of international branding and design projects in the FMCG sector
  • Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell's Germany, Milka, Jacobs, Milupa, Aptamil
Dec 2010 - Dec 2011
1 year 1 month
Hamburg, Germany

Project Coordinator

Landor Associates GmbH

  • Strategic and operational management of international branding and design projects in the FMCG sector
  • Clients: Procter & Gamble, SABMiller, Hochland Group, Adelholzener Alpenquellen, Bayer Dermatology, Rotkäppchen-Mumm, Lavazza, Volvic, Campbell's Germany, Milka, Jacobs, Milupa, Aptamil
Sep 2009 - Dec 2010
1 year 4 months
Italy

International Cooperations Manager

ewo srl

  • Marketing and sales through international partnerships with architects, lighting planners, designers and developers
  • Account Management
  • Business Development
  • International Marketing
  • Market Research
  • Brand and Product Communication
Oct 2008 - Mar 2009
6 months
Berlin, Germany

Brand Consulting Intern

MetaDesign AG

Apr 2007 - Jul 2007
4 months
Waren, Germany

Export Management Intern

FORUS GmbH

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Advertising (7 years), Food and Beverage (4.5 years), Professional Services (4 years), Cosmetics (3.5 years), and Construction (1.5 years).

Advertising
Food and Beverage
Professional Services
Cosmetics
Construction

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (16.5 years), Project Management (10.5 years), Strategy (4.5 years), Sales (4.5 years), Product Development (2 years), and Business Intelligence (1.5 years).

Marketing
Project Management
Strategy
Sales
Product Development
Business Intelligence

Skills

  • Strategic Marketing & Brand Management

  • Fmcg Background

  • Packaging Design

  • Brand Activation

  • Shopper Marketing

  • B2b & B2c

  • International Experience

  • Team Leadership

  • Creativity

  • Project Management

  • Sense Of Responsibility

  • Strong Conceptual Skills

  • Industry Knowledge: Fmcg

  • Industry Knowledge: Energy

  • Industry Knowledge: Design And Advertising Agencies

  • Industry Knowledge: Lighting Industry

  • Industry Knowledge: Cloud Services

  • Industry Knowledge: Banking And Financial Services

  • Microsoft Office

  • Sap

  • Pitch

  • Slack

  • Notion

  • Jira

  • Confluence

Languages

German
Native
English
Advanced
Swedish
Intermediate
Italian
Elementary

Education

Aug 2007 - Jun 2008

Lund University School Of Economics & Management

Master of Science, International Marketing & Brand Management · International Marketing & Brand Management · Lund, Sweden

Aug 2005 - Jun 2006

Jönköping International Business School

Bachelor of Science, Business Administration · Business Administration · Jönköping, Sweden

Oct 2003 - Mar 2007

Europa-Universität Viadrina

Bachelor of Science, International Business Administration · International Business Administration · Frankfurt an der Oder, Germany

...and 2 more

Certifications & licenses

Trilogie Leadership Program Time Out Session

Pahnke Markenmacherei

Swedish language certificate (Level B2)

Europa-Universität Viadrina

Project Management Certificate

Jönköping International Business School

AP International English Language Examination

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Alexander based?

Alexander is based in Hamburg, Germany and can operate in on-site, hybrid, and remote work models.

What languages does Alexander speak?

Alexander speaks the following languages: German (Native), English (Advanced), Swedish (Intermediate), Italian (Elementary).

How many years of experience does Alexander have?

Alexander has at least 17 years of experience. During this time, Alexander has worked in at least 9 different roles and for 7 different companies. The average length of individual experience is 2 years and 8 months. Note that Alexander may not have shared all experience and actually has more experience.

What roles would Alexander be best suited for?

Based on recent experience, Alexander would be well-suited for roles such as: Freelancer Brand & Marketing Consulting, Director Client Service, Manager Marketing Consulting Brand Activation & Shopper Marketing.

What is Alexander's latest experience?

Alexander's most recent position is Freelancer Brand & Marketing Consulting at Brand Management Service.

What companies has Alexander worked for in recent years?

In recent years, Alexander has worked for Brand Management Service and Delikatessen Agentur für Marken und Design GmbH.

Which industries is Alexander most experienced in?

Alexander is most experienced in industries like Advertising, Food and Beverage, and Professional Services. Alexander also has some experience in Beauty and Cosmetics and Construction.

Which business areas is Alexander most experienced in?

Alexander is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Alexander also has some experience in Sales, Product Development, and Business Intelligence.

Which industries has Alexander worked in recently?

Alexander has recently worked in industries like Professional Services and Advertising.

Which business areas has Alexander worked in recently?

Alexander has recently worked in business areas like Marketing, Project Management, and Strategy and Planning.

What is Alexander's education?

Alexander holds a Master in International Marketing & Brand Management from Lund University School Of Economics & Management, a Bachelor in Business Administration from Jönköping International Business School and a Bachelor in International Business Administration from Europa-Universität Viadrina.

Does Alexander have any certificates?

Alexander has 4 certificates. Among them, these include: Trilogie Leadership Program Time Out Session, Swedish language certificate (Level B2), and Project Management Certificate.

What is the availability of Alexander?

Alexander will be available part-time from August 2026.

What is the rate of Alexander?

Alexander's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Alexander?

To hire Alexander, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 750-910 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.