Stefan Toxby
Freelancer for Programmatic Advertising & Ad Tech Solutions
Experience
Freelancer for Programmatic Advertising & Ad Tech Solutions
toxby consulting
- Clients: REWE Group, Matterkind, Target Video, Payback, Saint Elmo's, Cookie Labs
Director Client Technology Implementation
Mediacom agency for media consulting
Head of Ad & Account Operations
Netletix (formerly Netzathleten Media GmbH)
Head of Ad Operations & Technical Partner Support
Netzathleten Media GmbH
Sabbatical
Sabbatical
Head of Ad Operations
Specific Media Germany GmbH
Delivery Analyst
Specific Media Germany GmbH
Industries Experience
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Experienced in Advertising (10 years) and Media and Entertainment (3.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (12.5 years), Operations (5.5 years), Information Technology (1 year), and Customer Service (0.5 years).
Skills
- Programmatic Advertising
- Programmatic Adtech
- Ssps
- Dsps
- Cmps
- Dmps
- Header Bidding
- Retail Media
- Website Monetization
- Antagonistic, Independent & Tailored
- Data
- Data Management
- Data Monetization
- Tools
- Ad Verification
- Viewability
- Tracking
- Fraud Detection
- Geofencing
- Attribution Modelling
- Targeting
- User-based, Contextual & Re-targeting
- Google Universe
- Ad Server: Adform, Adition, Google Ad Manager, Smart, Etc.
- Google Tools: Dv360, Ad Exchange, Adsense, Admob, Ads, Campaign Manager 360, Youtube, Looker Studio
- Ssps: Spotxchange, Improve Digital, Google Adx, Yieldlab, Openx, Appnexus/ Xandr, Rubicon
- Dsps: Dv360, The Trade Desk, Mediamath, Adform, Appnexus/ Xandr, Active Agent
- Header Bidding: Prebid.js, Amazon (Uam & Tam), Google (Open Bidding)
Languages
Education
School of Politics / LMU
Diploma in Political Science · Political Science · Munich, Germany
Ludwig Maximilian University
Munich, Germany
University of Washington
Seattle, United States
Profile
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