Maxime Pericat

Analytics- & Marketing Technology Consultant

Bischofsmais, Germany

Experience

Jun 2023 - Present
2 years 1 month

Data & Analytics Consultant | Google Expert & Trainer

Data Strategy Consulting - Péricat

With a strong data & analytics focus, I am supporting organizations from a strategy point of view in order to turn data into value. As a consultant, project manager or trainer, I help organization to shape digital solutions and to leverage insights from data.

Skills: Data Strategy · Data Governance · Data Literacy · Data & Analytics Technology · Trainings & Workshops · Project Management · Facilitation & Communication · GDPR & Privacy · Google Marketing Platform (GMP) · Google Cloud (GC)

Jun 2022 - May 2023
1 year

Tech & Data Strategy Consultant

Trakken GmbH

Increasing the digital maturity across industries by analysing the status quo and developing strategies to realize the full analytics and marketing potential.

Skills: Technical translation · Big Picture View · Solution Focused · Project Management · Facilitation & Communication · Data Strategies

Aug 2021 - Jun 2022
11 months

Business Development Manager

Trakken GmbH

Internal and external business development to drive changes from a digital marketing and data perspective.

Skills: Solution Focused · Project Management · Facilitation · Business Development · Workshop Hosting · Understanding Business needs

Oct 2018 - Aug 2021
2 years 11 months

Digital Analytics Consultant

Trakken GmbH

Driving data implementations, increasing data quality, and helping people to work more closely with analytics technology.

Skills: Google Analytics · Google Tag Manager · Data Analysis · Technical Implementation · Data Quality · Data Privacy & Trust · Google Marketing Platform (GMP) · Google Cloud (GC) · Looker Studio · Web Analytics · Digital Marketing

Apr 2015 - Sep 2018
3 years 6 months

Digital Marketing

iRobot Corporation

Closely working with Amazon (AWS) to increase marketing efficiency and promoting sales.

Skills: Amazon Web Services (AWS) · Online-Marketing · Amazon Seller Central · E-Commerce

Apr 2015 - Sep 2018
3 years 6 months

Bachelor of Arts – Business Administration with Marketing Specialisation & Public Relations (PR)

iba – Internationale Berufsakademie

Dual study program in cooperation with iRobot. Foundation for business administration with a high focus on marketing and PR.

Skills: Business Administration · Project Management · Finance · Sales · Marketing & PR · Communication · Law · International Management · Human Resources

Nov 2013 - Oct 2015
2 years

Founder and Execution Partner

Visual Shape Studios

Founded parallel to the school years, we have developed and implemented websites for clients, as well as assisted in marketing issues.

Skills: Web development · Adobe Creative Suite · Business-to-Business (B2B) · WordPress · Typo3 · Marketing · Social-Media-Marketing · Print Apprenticeship

Summary

Als Freelancer im Bereich Analytics- und Marketing Technologien, unterstütze ich Unternehmen bei der Implementierung und Nutzung von Analytics- und Marketing Setups.

Darüber hinaus stelle ich einen datenschutzkonformen Einsatz von Web Technologien sicher, sodass alle Anforderungen an DSGVO und TDDDSG erfüllt werden.

Meine Kunden erstrecken sich zwischen kleinen- und mittelständischen Unternehmen bis hin zu Konzernen. In meiner Tätigkeit arbeite ich auf Senior-Niveau.

Digital Analytics | Marketing Technologie | Data Privacy (DSGVO) | Data Strategy

Languages

French
Native
German
Native
English
Advanced

Education

Apr 2015 - Sep 2018

Iba – Internationale Berufsakademie

Bachelor of Arts · Business Administration with Marketing Specialisation & Public Relations (PR) · Germany

Certifications & licenses

Google Analytics Individual Qualification

Google

Google Cloud Digital Leader Certificate

Google

Google Cloud Sales Credential

Google

Google Privacy for Agencies and Partners

Google

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