Recommended expert

Mario Tuta

External Lecturer

Mario Tuta
Kufstein, Austria

Experience

Oct 2024 - Present
1 year 4 months
Kufstein, Austria

External Lecturer

FH Kufstein Tirol – University of Applied Sciences

  • Study: Data Science & Intelligent Analytics
  • Module: Big Data Processing
Oct 2020 - Present
5 years 4 months
Innsbruck, Austria

External Lecturer

MCI | The Entrepreneurial School®

  • Master | International Business & Management:
  • Omnichannel Commerce
  • Marketing Analytics
  • Digital Business Excellence
  • MCI Badge:
  • Introduction to Data Science
May 2020 - Nov 2020
7 months
Innsbruck, Austria

Entrepreneur

InnCubator

  • Participated in a six-month coaching program for a startup including workshops and mentoring

  • Creation of a business concept for a startup idea

  • Development of data and technology strategy

  • Project Management for implementation of Minimum Viable Product (MVP)

  • Participated in the second round of “pro weeks”

  • Placed third place in the final voting

Nov 2017 - Present
8 years 3 months
Austria

Freelance Data Analyst

Stoic Analytics

  • Specializing in the management and implementation of Analytics, Big Data, and Data Science projects for medium-sized enterprises in Austria, Germany, and South Tyrol

  • Key Projects:

  • RFM Analysis for SAP ERP and Hybris eCommerce data

  • Data cleaning and processing for web-scraping data in the tourism industry

  • Prediction model for quality control in manufacturing data

  • Product sales forecasting for an eCommerce store

  • Machine learning model to optimize paint quality for superyachts

  • Image vision for counting honey bees (work in progress)

  • Acting as External CEO for ATS trade & service GmbH (consumer electronics) in Kundl, Tyrol, overseeing strategic direction and operational excellence

Aug 2017 - Mar 2020
2 years 8 months
Wattens, Austria
Hybrid

Team Coordinator Advanced Analytics, Big Data and AI

Swarovski

  • Project management for implementation of hybrid multi-cloud data lake
  • Led projects in predictive maintenance and predictive quality assurance in cooperation with Fraunhofer Austria
  • Conducted text mining for Twitter, Instagram, online surveys, and customer service tickets
  • Implemented image recognition for Instagram
Oct 2015 - Jul 2017
1 year 10 months
Hall in Tirol, Austria

Senior Consultant Digital Marketing

Swarovski

  • Created and implemented SEM strategies for defined digital brand touchpoints
  • Planned technical, on-page, and off-page SEO for B2B, B2C, and B2B2C websites
  • Executed SEA display campaigns in text and HTML5 with campaign optimization
  • Developed direct marketing vision including email landing page optimization, welcome series, content optimization, SMS, and mobile push notifications with omni-channel management using Mapp DMC
  • Evaluated customer service ticketing software for telephone, email, chat, online forms, and social
Feb 2013 - Sep 2015
2 years 8 months
Hall in Tirol, Austria

Project Manager

Swarovski

  • Led team for implementation of responsive websites from wireframe concept to final CMS integration with backend systems (budget: €1.3 million)
  • Created and conducted test scenarios for HTML prototypes
  • Consulted on email marketing (permission, content, segmentation, timing, deliverability, A/B testing) with data exchange via SAP CRM, SAS Analytics, and Google Analytics
  • Evaluated and implemented global backup and recovery software for production PCs
  • Managed digital portfolio including crystals-from-swarovski.com and professional.swarovski.com
Jul 2010 - Dec 2012
2 years 6 months
Austria

Web Project Manager

New Media Solutions GmbH

  • Realized high-traffic websites including content management, email marketing, e-commerce, web analytics, social media, and product information management
  • Managed multiple projects across industries with annual business volume of €500 000
  • Developed digital portfolio: zellamsee-kaprun.com, gastein.com, serfaus-fiss-ladis.at, energynewsmagazine.at
Aug 2009 - Jun 2010
11 months

Project Manager

ECCA GmbH - eTourism Competence Center Austria

  • Created a reference analysis on Web 2.0 technologies for the Austrian market
  • Organized, conducted, and evaluated focus group interviews for Avaloop.com
  • Performed usability analysis with cognitive walkthroughs for a booking engine
  • Planned a quick response code project for climbing tours in Tyrol including web analytics steps
Jan 2009 - Jul 2009
7 months

Web Project Manager

Verein Alpine Gastgeber

  • Relaunched a touristic web portal, including EU supplier comparisons and official announcement
  • Conducted a customer satisfaction study resulting in:
  • +250% visitors and page impressions
  • Increase pages per visit from 5.21 to 7.22
  • +30% average time on site
Dec 2007 - Mar 2008
4 months

Technology Intern Asia Pacific

Mitsubishi FUSO Truck & Bus Corporation

  • Created a workflow analysis for external workforce applicants applying via the website
  • Acted as liaison between IT teams in Germany and Japan to define a global IT strategy for catalogue management
  • Reported directly to level 2 and 3 managers of Daimler
Jan 2006 - Nov 2007
1 year 11 months

Researcher

eTourism Competence Center Austria

  • Conducted statistical analysis on critical success factors of email marketing newsletters and legal framework
  • Studied adoption of online portal systems and evaluated web recommender systems using web usage mining
  • Analyzed customer acceptance of mobile information systems
  • Research resulted in six publications in scientific journals and conference papers
Feb 2003 - Jan 2006
3 years
Innsbruck, Austria

Information Technology System Administrator

Permanent Secretariat of the Alpine Convention

  • Administered business network and provided IT consulting
  • Managed helpdesk and delivered employee training
Aug 1997 - Aug 1998
1 year 1 month
Reutte, Austria

Technical Staff

CERATIZIT

  • Assisted in pilot plant for direct cementation of tungsten to tungsten carbide
  • Produced hard metal prototypes and performed physical and statistical analysis
  • Presented results

Summary

Hi, I’m Mario, a freelance Data Analyst & AI Consultant and Founder of Stoic Analytics, helping medium-sized enterprises unlock business growth through data-driven insights and AI-powered solutions.

With over a decade of experience, I specialize in:

  • Turning raw data into actionable insights for smarter decisions with Python, SQL
  • Building intuitive visualizations with Seaborn, Bokeh, Power BI and Tableau.
  • Implementing Big Data solutions with Apache Kafka or Apache Spark.
  • Optimizing digital marketing with SEO, SEA, and email strategies.
  • Enhancing eCommerce performance with Shopify or WooCommerce
  • Guiding projects with Analytics Project Management with frameworks like CRISP-DM, SCRUM, and Kanban and tools like ClickUp, Confluence & JIRA, Asana, Trello, etc.

As a lecturer at MCI and FH Kufstein, I’m dedicated to empowering the next generation of data leaders with real-world expertise.

Let’s collaborate to turn your data into a strategic advantage.

Skills

  • Python (Programming Language)
  • Sql
  • Data Visualization
  • Turning Raw Data Into Actionable Insights For Smarter Decisions With Python, Sql
  • Building Intuitive Visualizations With Seaborn, Bokeh, Power Bi And Tableau
  • Implementing Big Data Solutions With Apache Kafka Or Apache Spark
  • Optimizing Digital Marketing With Seo, Sea, And Email Strategies
  • Enhancing Ecommerce Performance With Shopify Or Woocommerce
  • Guiding Projects With Analytics Project Management With Frameworks Like Crisp-dm, Scrum, And Kanban
  • Using Project Management And Collaboration Tools Like Clickup, Confluence, Jira, Asana, Trello

Languages

German
Native
English
Advanced
French
Elementary
Japanese
Elementary

Education

Sep 2022 - Jul 2024

FH Kufstein Tirol – University of Applied Sciences

Master of Science in Engineering, Data Science & Intelligent Analytics (part-time study) · Data Science & Intelligent Analytics · Kufstein, Austria

Oct 1998 - Jun 2009

University of Innsbruck, School of Management

Master of Business Administration, Business Administration · Business Administration · Innsbruck, Austria

Certifications & licenses

Big Data Foundations: Techniques And Concepts

Data Science Essentials

Level 2 Certificate JTBD+ODI

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