Max Hoffmann
Project Manager
Experience
Deputy Project Manager
Federal Motorway of the Federal Government Ltd.
- Transfer of operational responsibility for IT network services to an external provider (project volume in the eight-figure euro range)
- Coordination of the IT team for the tender
- Project planning, financial controlling, stakeholder reporting (up to motorway executive board), escalation management, quality management, risk management
Green Hydrogen Project Developer
- Initiation of a greenfield development company for large-scale green hydrogen projects
Chief Financial Officer
No-Code-Software-as-a-Service
- Successful coordination and securing of two funding rounds (totaling a seven-figure sum)
- Management of taxes and accounting (>€1M annual recurring revenue), investor relations, financial planning, business development, and business intelligence
- Development and implementation of a KPI framework along the conversion funnel for product management, marketing, support, sales, and customer success
- Use of data analytics derived from a user base of 100,000 monthly active users to make strategic decisions in marketing and product development
Project Manager (Digital Transformation)
Client in the construction and energy sector
- Reorganization of the corporate marketing unit of a large German retail and agricultural group
- Sparring partner for the Head of Corporate Marketing
- Restructuring of the team
- Creation of comprehensive marketing reporting per business unit for the executive board (based on typical marketing KPIs such as reach, conversions, etc.)
- Definition of the future marketing strategy focusing on marketing channels and marketing spend
- Preparation of decision-making documents for the group executive board
Deputy PL & PMO (Digital Transformation)
Client in the banking sector
- Development and implementation of an innovation process for a German bank for 3,000 internal stakeholders
- Presentation of results directly to the executive board
- Development of digital action areas and derivation of a digital vision
- Establishment of an ideas platform
- Training of innovation multipliers
- Development of platform strategy
- Introduction of reverse mentoring
- Benchmarking
Project Consultant (Digital Transformation)
Client in the insurance industry
- Built a digital unit for a large German insurer from scratch (from 0 to 30 employees)
- Supported the integration into the corporate structure
- Helped build a corporate venture capital arm (€80 million fund size)
- Coordinated and led workshops with cross-functional stakeholders from IT, sales, marketing, etc.
- Defined key areas that align with the insurer group's strategic success factors
- Identified extensive opportunities for process optimization through automation, data analytics, and artificial intelligence
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Information Technology (3 years), Government and Administration (2 years), Energy (1.5 years), Banking and Finance (1.5 years), Construction (1 year), and Insurance (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Project Management (6 years), Finance (5 years), Accounting (3 years), Business Intelligence (3 years), Information Technology (2.5 years), and Strategy (2.5 years).
Summary
I have a solid background in project and financial management with a strong focus on digital transformation, green energy, and innovative IT solutions. My experience includes managing high-value projects in complex environments, steering financial strategies, and developing data-driven frameworks for decision making. I have successfully coordinated teams and activities across industries such as infrastructure, technology, energy, banking, and insurance.
I excel in streamlining operations, implementing robust control mechanisms, and working with diverse stakeholders. My practical approach, honed by years in leadership roles, has consistently delivered measurable enhancements in process efficiency and strategic alignment. I bring a balanced mix of analytical rigor and hands-on experience to every challenge.
Skills
- Master In Technology And Management-oriented Business Administration
- Digital Strategy Manager
- Project Manager
- Fractional Cfo
- Bi & Data Analytics
- Software-as-a-service
- Microsoft Office
- Powerbi
- Mixpanel
- Hubspot
- Salesforce
- Google Analytics
- Stripe
- Datev
Languages
Education
Technical University of Munich
Bachelor of Science in technology and management-oriented business administration · Technology and management-oriented business administration · Munich, Germany
Technical University of Munich
Master of Science in technology and management-oriented business administration · Technology and management-oriented business administration · Munich, Germany
Profile
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