Max Hoffmann - Deputy Project Manager

Munich, Germany

Experience

Feb 2024 - Present

1 year 6 months

Transferred operational responsibility for IT network services to an external provider (project volume in the eight-figure € range)
Coordinated the IT team for the tender
Project planning, financial controlling, stakeholder reporting (up to the motorway executive board), escalation management, quality management, risk management

Feb 2023 - Jan 2024

1 year

Initiated a greenfield development company for large-scale green hydrogen projects

Feb 2020 - Jan 2023

3 years

Successfully coordinated and secured two funding rounds (total in the seven-figure range)
Managed taxes and accounting (>€1M annual recurring revenue), investor relations, financial planning, business development and business intelligence
Developed and implemented a KPI framework across the conversion funnel for product management, marketing, support, sales and customer success
Used data analysis from a user base of 100,000 monthly active users to make strategic marketing and product development decisions

Mar 2019 - Dec 2019

10 months

Reorganized the corporate marketing unit of a large German retail and agriculture group
Acted as sparring partner for the Head of Corporate Marketing
Restructured the team
Created extensive marketing reporting for each business unit for the executive board (based on typical marketing KPIs like reach, conversions, etc.)
Defined future marketing strategy focusing on channels and spend
Prepared decision documents for the group’s executive board

Jun 2017 - Feb 2019

1 year 9 months

Developed and implemented an innovation process for a German bank for 3,000 internal stakeholders
Presented results directly to the executive board
Identified digital action areas and derived a digital vision
Built an idea platform
Trained innovation multipliers
Developed platform strategy
Introduced reverse mentoring
Conducted benchmarking

Nov 2016 - May 2017

7 months

Built a digital unit for a large German insurer from scratch (0 to 30 employees)
Supported integration into the corporate structure
Helped set up a corporate venture capital arm (€80M fund)
Coordinated and facilitated workshops with cross-functional stakeholders from IT, sales, marketing, etc.
Defined core areas that contribute to the insurer’s strategic success factors
Identified extensive process optimization opportunities through automation, data analytics and AI