Lecturer for courses on Strategic Marketing, Branding and Business Management Communications for international MBA- and Bachelor Students. Focus on connecting theoretical foundation to cases from my personal startup, change management and business consulting experience.
Relatus's AI-powered platform reveals relevant contacts in your own networks who can empower you to achieve your big goals. My role is to share the story of how and why this visionary startup plans to help you get what really matters done.
I advise and enable our clients to increase growth in three strategic areas in the context of emerging technologies:
My superpower is helping today’s purpose-driven experts, founders, and innovators win trust to lead through uncertain times. Combining my unique experience as a startup-to-IPO executive, award-winning business editor, and B2B content strategist, I develop thought leadership strategies inspired by superheroes that increase visibility for a leader’s unique expertise, personal narrative, and vision for the future.
Responsible for achieving profitability in core business unit generating €55 million annually. Optimize purchasing process, tech product, app, CRM, marketing strategy and team structure to scale internationally.
Managed intrepreneurial "flash sale" business grown organically over 100% three years in a row to €17 million and team of 70. Was an integral part of May 2015 DAX IPO executive team. Developed business plan; acquired suppliers; designed brand, CRM and mobile-first strategy.
Account Director for projects generating 55% of P&L's revenue. Advised clients including CxO-level executives and brand directors at Allianz AM, Accenture, Roland Berger, Audi and Amway on thought leadership.
Produced thought leadership content for global corporations.
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