Christof Thierry
Marketing Consultant
Experience
Marketing Consultant
allUpp
- Developed and executed marketing automation strategies to enhance customer engagement and lead nurturing.
- Managed CRM consulting projects, optimizing customer data workflows and campaign automation.
- Designed and implemented multi-channel marketing campaigns, improving conversion rates and customer retention.
- Provided strategic guidance to clients on digital marketing transformation and process automation.
Digital Project Manager – CRM & Marketing Automation
XXXL Group - XXXLdigital
- Led digital project management initiatives focusing on CRM and SAP Marketing Cloud.
- Coordinated cross-functional teams, including technical teams, CX experts, and system architects.
- Enhanced omnichannel customer profiling and campaign automation, leading to improved customer engagement.
Head of Digital Marketing
Room4Ventures GmbH
- Managed e-commerce operations and marketing for three retail brands and one B2B brand.
- Oversaw webshop migration from WooCommerce to Shopify and worked with developers on custom plugins.
- Implemented marketing automation, including email, push notifications, and lead generation funnels.
- Optimized Google Ads, Facebook Business Manager, and affiliate marketing campaigns.
Key Account Manager & Affiliate Marketing
Travelbird B.V.
- Managed partnerships with major affiliate platforms such as Urlaubsguru, Urlaubspiraten, and MyDealz.
- Conducted business intelligence analysis with Tableau for campaign performance insights.
Marketing Intern
Erste Bank – Kärntner Sparkasse
- Conducted SEO analysis, created marketing reports, and managed Facebook customer engagement.
- Assisted in event planning for key account clients.
Marketing Intern
Erste Bank – Kärntner Sparkasse
- Conducted SEO analysis, created marketing reports, and managed Facebook customer engagement.
- Assisted in event planning for key account clients.
Freelance Digital Marketing & E-commerce Consultant
Phantom Athletics, Accessible Horizon, Alpine Green Clay
- Provided marketing consulting and digital strategy for various e-commerce brands, enhancing online visibility and conversion rates.
- Implemented marketing automation and CRM solutions to streamline customer engagement and retention.
- Developed performance marketing strategies, including paid social and Google Ads, to drive revenue growth.
- Conducted conversion rate optimization (CRO) audits and A/B testing for e-commerce platforms.
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Professional Services (3.5 years), Retail (3.5 years), Tourism (0.5 years), and Banking and Finance (0.5 years).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (8 years), Project Management (5 years), Information Technology (2 years), Business Intelligence (0.5 years), and Sales (0.5 years).
Summary
Marketing and sales expert with extensive experience in digital project management, marketing automation, and CRM consulting. Proven track record in growth marketing, e-commerce, and conversion rate optimization. Strong technical expertise in marketing tools, analytics, and automation, combined with a data-driven mindset and strategic approach to customer acquisition and engagement.
Skills
- Full Stack Digital 360° Marketeer And Consultant
- Google Ads
- Digital Strategy
- Business Development
- A/b Testing
- Affiliate Marketing
- Account Management
- Lead Generation And Nurturing
- Cms And Cro Funnel Expert
- Analytics And Business Intelligence
- Meta And Google Performance Advertising
- Basic Seo
- E-commerce And Shop Systems Expert
- Crm And Marketing Automation Consulting Based On Salesforce And Sap
Languages
Education
FH Campus 02 – University of Applied Sciences
Master of Arts, Management of Innovation · Management of Innovation · Graz, Austria
FH Campus 02 – University of Applied Sciences
Bachelor of Arts, Marketing & Sales Management · Marketing & Sales Management · Graz, Austria
Certifications & licenses
Facebook & Google Ads Classes
Google Marketing And Analytics Platform
SAP Marketing Cloud Specialist
Safe Agile Scrum Certified
Salesforce Marketing Cloud Specialist
Profile
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