Recommended expert
Antonie Glaser
Strategy & Marketing Manager
Experience
Jan 2018 - Present
8 years 2 monthsStrategy & Marketing Manager
Freelance Consultant
- Interim management: marketing leadership, C-level, project management with focus on value creation and change management
- Brand management, campaign development and control from MaFo to media controlling for ROI optimization
- Motivation, assessment and building marketing organizations
- Business development: growth management, innovation processes and country expansion (eCommerce, FMCG & Fashion)
- Successful for clients such as s.Oliver, Ricola Schweiz AG, CFP Deutschland GmbH, Schweppes, Daimler AG, Allnatura, Max Kiene, Ponnath Family Group, Gorilla Sports, Versicherungskammer Bayern etc.
- Industries: FMCG, e-commerce, fashion, industry and services
- Rebooking rate of 100%
Jan 2015 - Dec 2017
3 yearsAmsterdam, Netherlands
Marketing Manager BiFi
Jack Links LSI
- P&L responsibility for the 72 M EUR highest-revenue BiFi brand
- Repositioning of the master brand and all product brands
- Portfolio renovation with launch of 10+ profitable new products
- Achieved profitable growth of approximately 11% per annum
Jan 2014 - Dec 2015
2 yearsMarketing Manager Central & Eastern Europe
Interface B.V.
- Product launch campaigns in 13 countries
- Significant increase in brand awareness in the target group
- Achieved revenue growth of +14% per annum
Jan 2012 - Dec 2014
3 yearsSteinhöring, Germany
Head of Marketing
BLV GmbH
- Established efficient marketing with KPI definition
- Regained profitability at BLV
Jan 2012 - Dec 2014
3 yearsAmsterdam, Netherlands
Marketing Manager
USHIO
- Built and implemented the B2B marketing and communications strategy
Jan 2007 - Dec 2012
6 yearsWarstein, Germany
Brand Marketing & Sponsoring Manager
Warsteiner
- Exceeded business cases in the low/no-alcohol portfolio
- Led Warsteiner to the #2 beer position among the young target group in Germany
Jan 2003 - Dec 2005
3 yearsStuttgart, Germany
International Event Marketing
Daimler AG
- Managed A-events, cooperation marketing and sponsoring
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Food and Beverage (17 years), Fashion (8 years), Retail (8 years), Manufacturing (4 years), Media and Entertainment (3 years), and Automotive (3 years).
Food and Beverage
Fashion
Retail
Manufacturing
Media and Entertainment
Automotive
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Marketing (22 years), Project Management (8 years), Strategy (8 years), Finance (3 years), and Product Development (3 years).
Marketing
Project Management
Strategy
Finance
Product Development
Summary
Marketing powerhouse with excellent analytical skills and a hands-on mentality. I feel most comfortable in interdisciplinary roles with high expectations. Clients appreciate my entrepreneurial approach, strong network, and ability to engage all stakeholders.
Languages
German
NativeDutch
AdvancedEducation
Oct 2003 - Jun 2006
Würzburg University of Applied Sciences
Diploma in Business Administration (FH) · Business Administration – Marketing & Change Management · Würzburg, Germany
Oct 1999 - Jun 2002
University of Tübingen
International Economics with a focus on Latin America · Tübingen, Germany
Profile
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Frequently asked questions
Do you have questions? Here you can find further information.
Where is Antonie based?
Antonie is based in Amsterdam, Netherlands.
What languages does Antonie speak?
Antonie speaks the following languages: German (Native), Dutch (Advanced).
How many years of experience does Antonie have?
Antonie has at least 22 years of experience. During this time, Antonie has worked in at least 7 different roles and for 7 different companies. The average length of individual experience is 3 years and 2 months. Note that Antonie may not have shared all experience and actually has more experience.
What roles would Antonie be best suited for?
Based on recent experience, Antonie would be well-suited for roles such as: Strategy & Marketing Manager, Marketing Manager BiFi, Marketing Manager Central & Eastern Europe.
What is Antonie's latest experience?
Antonie's most recent position is Strategy & Marketing Manager at Freelance Consultant.
What companies has Antonie worked for in recent years?
In recent years, Antonie has worked for Freelance Consultant.
Which industries is Antonie most experienced in?
Antonie is most experienced in industries like Food and Beverage, Fashion and Apparel, and Retail. Antonie also has some experience in Manufacturing, Media, Entertainment and Publishing, and Automotive.
Which business areas is Antonie most experienced in?
Antonie is most experienced in business areas like Marketing, Project Management, and Strategy and Planning. Antonie also has some experience in Finance and Product Development.
Which industries has Antonie worked in recently?
Antonie has recently worked in industries like Fashion and Apparel, Food and Beverage, and Retail.
Which business areas has Antonie worked in recently?
Antonie has recently worked in business areas like Marketing, Project Management, and Strategy and Planning.
What is Antonie's education?
Antonie holds a Bachelor in Business Administration – Marketing & Change Management from Würzburg University of Applied Sciences and a Bachelor in International Economics with a focus on Latin America from University of Tübingen.
What is the availability of Antonie?
Antonie is immediately available part-time for suitable projects.
What is the rate of Antonie?
Antonie's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.
How to hire Antonie?
To hire Antonie, click the Meet button on the profile to request a meeting and discuss your project needs.
Average rates for similar positions
Rates are based on recent contracts and do not include FRATCH margin.
1200
900
600
300
Market avg: 1010-1170 €
Market avg: 1010-1170 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.
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