Chief Experience Officer

I step into organisations when product direction needs clarity, digital capability needs to scale, or leadership alignment becomes the barrier to growth. My focus is to strengthen product strategy, modernise platforms, and build the executive cohesion required to deliver at pace.

I have delivered product market fit for GenAI platforms, unified multi country SaaS portfolios, and modernised legacy environments into cloud native architectures. My work at Tactful, Dstny, Powerpeers, ABN AMRO Lease, and LeasePlan shows a consistent pattern.

Create clarity fast. Stabilise delivery. Build systems and teams that continue to perform without constant executive intervention.

I work best where product, technology, and people need to move forward together. My approach blends structured operating models with accountable leadership practices. Executives gain alignment, teams gain focus, and organisations gain momentum.

Through Ebullient I also support leaders and teams as they navigate complexity. The coaching and facilitation work strengthens the same capabilities needed for successful product and digital execution. It gives organisations a more confident and connected leadership team during demanding periods of change.

I am open to Chief Product Officer and Chief Digital Officer roles as well as selective advisory and executive alignment engagements.