Thomas Urban

Consultant

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Vienna, Austria

Experience

Jan 2022 - Dec 2023
2 years

Consultant

Henrich Baustoffe

  • Developing the required views and KPIs in collaboration with the different departments and management
  • Preparing and modeling the various data sources
  • Implementing the company-wide and cross-department dashboard in Microsoft Power BI
Jan 2021 - Dec 2024
4 years

Consultant

Henrich Baustoffe

  • Optimizing customer lifetime value through statistical analysis of sales by channel and customer group
  • Developing a statistical simulation model to model and simulate different pricing models
  • Designing and implementing a data management system for ongoing synchronization and provisioning of data from the CRM/ERP system for the pricing API and BI applications, focusing on data integrity and security management
  • Setting up BI tools (Power BI, Looker, Data Studio, Google Analytics, HubSpot Reporting) for ongoing analysis and evaluation of the new pricing strategies
  • Overall responsibility for planning, execution, and control of the project, including collaboration with the CRM company, international remote teams, and developers

Technologies and Methods:

  • Agile project management
  • Infrastructure: Linux, Nginx, Docker
  • Automation: n8n
  • Databases: SQL, MariaDB, BigQuery, Redis, PostgreSQL
  • Cloud: Google Cloud, Microsoft Azure
Jan 2021 - Dec 2022
2 years

Consultant

weffect

  • Designing the data flow from the SaaS platform to the dashboard solution, considering client separation and data anonymization according to GDPR
  • Developing metrics to show engagement by employee groups
  • Implementing the dashboards in Google Looker, including writing SQL queries
  • Ongoing support and further development of the platform
Jan 2020 - Dec 2021
2 years

Consultant

weffect

  • Designing and conducting a survey of 18,000 employees worldwide
  • Statistical analysis including cluster analysis and defining user groups
  • Developing a recommendation algorithm that can provide relevant suggestions without usage data
  • Setting up reporting to analyze the accuracy of the algorithm
Jan 2019 - Dec 2020
2 years

Consultant

Uzin Group

  • Designing a survey for internal sales experts on possible price segments per product
  • Statistical analysis and aggregation of the data to derive pricing segments
  • Implementing an interactive Power BI tool to estimate market shares and potentials, enabling sales leaders to analyze unused price and market potentials
Jan 2017 - Present
9 years
Vienna, Austria

Owner

Let’s Start

  • Consulting and freelancing for sales and marketing strategies as well as innovation and digitalization projects
  • Software development and process automation
Jan 2014 - Dec 2017
4 years
Munich, Germany

Partner

KEYLENS Management Consultants

  • Management consulting with a focus on sales, strategy, and change management
Jan 2010 - Dec 2014
5 years
Vienna, Austria

Co-Founder

STRATACT Strategy Consultant

  • Management consulting with a focus on strategy and implementation
Jan 2009 - Dec 2010
2 years
Vienna, Austria

Senior Consultant

Silberball Consultant

  • Communications consulting with a focus on integrated communication
Jan 2006 - Dec 2009
4 years
Vienna, Austria

PR Consultant

Pleon Publico PR and Lobbying

  • Consulting on PR projects at what was then Austria's largest PR agency
Jan 2004 - Dec 2006
3 years
Vienna, Austria

Web Designer & Editor

GESCO - Communications Company

  • Web design and editing within the Austrian savings bank group
Jan 2000 - Dec 2004
5 years
Vienna, Austria

Private Customer Advisor

Erste Bank

Summary

Thomas Urban is an experienced freelance consultant for sales and marketing, digitalization, and innovation projects. His professional expertise is paired with a data-first mindset and high technical expertise, allowing him to implement projects and concepts quickly and successfully.

Skills

  • Statistics & Analytics
  • Bi Tools (Power Bi, Looker, Data Studio, Google Analytics, Hubspot Reporting)
  • Databases (Sql, Mariadb, Bigquery, Redis, Postgresql)
  • Cloud Expertise (Google Cloud, Microsoft Azure)
  • Languages (Sql, R, Elm, Js, Go)
  • Certified Data Privacy Expert (Austrian Institute Of Standards)
  • Project Management (Agile And Traditional)
  • Technical Requirements Management And Business Analysis
  • Automation (N8n Automation Tool)
  • Collaboration With International Remote Teams
  • Infrastructure (Linux, Nginx, Docker)

Languages

German
Native
English
Advanced

Education

Danube University Krems

Master's in Business Psychology with a focus on change management, organisational learning, and motivation · Business Psychology · Krems an der Donau, Austria

Certifications & licenses

Certified Data Privacy Expert

Austrian Institute of Standards

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