Thomas Urban
Consultant
Experience
Jan 2022 - Dec 2023
2 yearsConsultant
Henrich Baustoffe
- Developing the required views and KPIs in collaboration with the different departments and management
- Preparing and modeling the various data sources
- Implementing the company-wide and cross-department dashboard in Microsoft Power BI
Jan 2021 - Dec 2024
4 yearsConsultant
Henrich Baustoffe
- Optimizing customer lifetime value through statistical analysis of sales by channel and customer group
- Developing a statistical simulation model to model and simulate different pricing models
- Designing and implementing a data management system for ongoing synchronization and provisioning of data from the CRM/ERP system for the pricing API and BI applications, focusing on data integrity and security management
- Setting up BI tools (Power BI, Looker, Data Studio, Google Analytics, HubSpot Reporting) for ongoing analysis and evaluation of the new pricing strategies
- Overall responsibility for planning, execution, and control of the project, including collaboration with the CRM company, international remote teams, and developers
Technologies and Methods:
- Agile project management
- Infrastructure: Linux, Nginx, Docker
- Automation: n8n
- Databases: SQL, MariaDB, BigQuery, Redis, PostgreSQL
- Cloud: Google Cloud, Microsoft Azure
Jan 2021 - Dec 2022
2 yearsConsultant
weffect
- Designing the data flow from the SaaS platform to the dashboard solution, considering client separation and data anonymization according to GDPR
- Developing metrics to show engagement by employee groups
- Implementing the dashboards in Google Looker, including writing SQL queries
- Ongoing support and further development of the platform
Jan 2020 - Dec 2021
2 yearsConsultant
weffect
- Designing and conducting a survey of 18,000 employees worldwide
- Statistical analysis including cluster analysis and defining user groups
- Developing a recommendation algorithm that can provide relevant suggestions without usage data
- Setting up reporting to analyze the accuracy of the algorithm
Jan 2019 - Dec 2020
2 yearsConsultant
Uzin Group
- Designing a survey for internal sales experts on possible price segments per product
- Statistical analysis and aggregation of the data to derive pricing segments
- Implementing an interactive Power BI tool to estimate market shares and potentials, enabling sales leaders to analyze unused price and market potentials
Jan 2017 - Present
9 yearsVienna, Austria
Owner
Let’s Start
- Consulting and freelancing for sales and marketing strategies as well as innovation and digitalization projects
- Software development and process automation
Jan 2014 - Dec 2017
4 yearsMunich, Germany
Partner
KEYLENS Management Consultants
- Management consulting with a focus on sales, strategy, and change management
Jan 2010 - Dec 2014
5 yearsVienna, Austria
Co-Founder
STRATACT Strategy Consultant
- Management consulting with a focus on strategy and implementation
Jan 2009 - Dec 2010
2 yearsVienna, Austria
Senior Consultant
Silberball Consultant
- Communications consulting with a focus on integrated communication
Jan 2006 - Dec 2009
4 yearsVienna, Austria
PR Consultant
Pleon Publico PR and Lobbying
- Consulting on PR projects at what was then Austria's largest PR agency
Jan 2004 - Dec 2006
3 yearsVienna, Austria
Web Designer & Editor
GESCO - Communications Company
- Web design and editing within the Austrian savings bank group
Jan 2000 - Dec 2004
5 yearsVienna, Austria
Private Customer Advisor
Erste Bank
Summary
Thomas Urban is an experienced freelance consultant for sales and marketing, digitalization, and innovation projects. His professional expertise is paired with a data-first mindset and high technical expertise, allowing him to implement projects and concepts quickly and successfully.
Skills
- Statistics & Analytics
- Bi Tools (Power Bi, Looker, Data Studio, Google Analytics, Hubspot Reporting)
- Databases (Sql, Mariadb, Bigquery, Redis, Postgresql)
- Cloud Expertise (Google Cloud, Microsoft Azure)
- Languages (Sql, R, Elm, Js, Go)
- Certified Data Privacy Expert (Austrian Institute Of Standards)
- Project Management (Agile And Traditional)
- Technical Requirements Management And Business Analysis
- Automation (N8n Automation Tool)
- Collaboration With International Remote Teams
- Infrastructure (Linux, Nginx, Docker)
Languages
German
NativeEnglish
AdvancedEducation
Danube University Krems
Master's in Business Psychology with a focus on change management, organisational learning, and motivation · Business Psychology · Krems an der Donau, Austria
Certifications & licenses
Certified Data Privacy Expert
Austrian Institute of Standards
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