Recommended expert

Susannah Blenkharn

Junior Marketing Specialist

Susannah Blenkharn
Hatfield, United Kingdom

Experience

Apr 2025 - Present
1 year

Self-employed

  • Offering marketing, brand and content strategy for startups and early-stage brands
Jan 2024 - Mar 2025
1 year 3 months

Sabbatical

  • I left employment upon returning from living abroad in order to care for a family member and focus on personal projects.
Apr 2021 - Dec 2023
2 years 9 months

Junior Marketing Specialist

Typeform

  • Managed and scaled the VideoAsk affiliate program - including outreach to prospective affiliates, creation of affiliate assets and reporting on performance
  • Built out the website through the creation of landing pages (how-to’s, case studies, product education) and blog posts (thought leadership), all with SEO in mind
  • Responsible for maintaining metadata and managing the web content through the CMS (Contentful). Trained new employees on the tool
  • Project managed end-to-end brand marketing campaigns
Apr 2021 - Dec 2023
2 years 9 months
Barcelona, Spain

Marketing Manager for VideoAsk

Typeform

  • Led multichannel go-to-market campaigns for feature launches (across web, email, social and community), driving feature adoption. Wrote all content for the campaigns
  • Directed integrated acquisition campaigns from strategy through rollout (e.g., seasonal promotions) which drove measurable results and allowed for testing and optimising
  • Led strategy, creative execution, and budgeting across top-of-funnel channels including social media, partnerships, PR, and integrated campaigns
  • Managed and scaled the affiliate program and led a large-scale affiliate platform migration
  • Developed clear, value-led messaging that aligned with personas and objectives (e.g acquire, retain, reactivate, upsell)
  • Collaborated on an overhaul of our lifecycle marketing initiatives (onboarding, upsell, churn prevention, reactivation and retention) where I produced copy and advised on email flow
  • Researched, wrote and edited content across the customer lifecycle journey, including web landing pages, blog posts, email flows and sales collateral - SEO optimised when applicable
  • Partnered with the paid team to adapt content for acquisition and win-back efforts, supporting pipeline growth and reducing CAC
  • Wrote and optimized email sequences and in-product messaging for retention and activation campaigns
  • Delivered campaign performance reviews and insights to stakeholders, focusing on metrics such as CAC, LTV and churn
  • Project managed an external web agency and successfully onboarded a creative agency
  • Produced creative briefs and oversaw content production
  • Represented VideoAsk as a speaker at a public webinar
  • Collaborated with cross-functional stakeholders across data, product, design, lifecycle, paid, customer success, support, education, and community.
Apr 2021 - Dec 2023
2 years 9 months

Product Marketing Manager for VideoAsk

Typeform

  • Crafted clear, value-led messaging - from individual features to the broader product narrative - and ensured alignment across product, lifecycle, and marketing touchpoints
  • Led and scaled monthly GTM campaigns to communicate feature launches, driving engagement and adoption
  • Conducted customer and competitor research to inform positioning and product strategies
  • Owned the strategy, execution, and analysis of multi-channel promotional campaigns, contributing to a significant uplift in paid plan conversions
  • Worked on the development of our audience personas, segmentation frameworks, and targeting strategies
  • Delivered campaign performance updates in all-hands and monthly business reviews (MBRs)
  • Collaborated cross-functionally with lifecycle, content, social, data, design, sales, and product teams to bring campaigns to life.
Jul 2020 - Apr 2021
10 months
Barcelona, Spain

Operations and Social Media Intern

Degusta Box

  • Created social media content (visuals and copy)
  • Monitored our social media presence and performed community management
  • Managed the influencers we worked with, including organising the content requests and solving any logistical problems with their campaigns
  • Analysed content and produced monthly social media content reports for partner brands
  • Supported the campaign manager with administrative tasks such as maintaining the campaign databases, updating information and helping to improve workflows
  • Was the point of contact for partner brands, helping to support them with any questions and facilitate the logistics of the partnership
  • Was the point of contact for our shipping partner
  • Supported customers via email and phone

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Information Technology (2.5 years), Advertising (1 year), and Food and Beverage (1 year).

Information Technology
Advertising
Food and Beverage

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Marketing (4.5 years), Project Management (2.5 years), Product Development (2.5 years), Strategy (1 year), Customer Service (1 year), and Operations (1 year).

Marketing
Project Management
Product Development
Strategy
Customer Service
Operations

Languages

English
Native
Spanish
Advanced

Education

Oct 2022 - Jun 2023

London School of Economics

Public Policy Analysis · London, United Kingdom

Oct 2018 - Jun 2019

Universitat Autónoma de Barcelona

Erasmus Year Abroad · Barcelona, Spain

Oct 2016 - Jun 2020

The University of Edinburgh

MA Hons in Spanish and Politics · Spanish and Politics · Edinburgh, United Kingdom · First Class Honours

Profile

Created
Need a freelancer? Find your match in seconds.
Try FRATCH GPT
More actions

Frequently asked questions

Do you have questions? Here you can find further information.

Where is Susannah based?

Susannah is based in Hatfield, United Kingdom.

What languages does Susannah speak?

Susannah speaks the following languages: English (Native), Spanish (Advanced).

How many years of experience does Susannah have?

Susannah has at least 6 years of experience. During this time, Susannah has worked in at least 4 different roles and for 4 different companies. The average length of individual experience is 1 year and 11 months. Note that Susannah may not have shared all experience and actually has more experience.

What roles would Susannah be best suited for?

Based on recent experience, Susannah would be well-suited for roles such as: Junior Marketing Specialist, Marketing Manager for VideoAsk, Product Marketing Manager for VideoAsk.

What companies has Susannah worked for in recent years?

In recent years, Susannah has worked for Self-employed, Sabbatical, Typeform, and Degusta Box.

Which industries is Susannah most experienced in?

Susannah is most experienced in industries like Information Technology (IT), Advertising, and Food and Beverage.

Which business areas is Susannah most experienced in?

Susannah is most experienced in business areas like Marketing, Project Management, and Product Development. Susannah also has some experience in Strategy and Planning, Customer Service, and Operations.

Which industries has Susannah worked in recently?

Susannah has recently worked in industries like Information Technology (IT), Advertising, and Food and Beverage.

Which business areas has Susannah worked in recently?

Susannah has recently worked in business areas like Marketing, Project Management, and Product Development.

What is Susannah's education?

Susannah holds a Bachelor in Spanish and Politics from The University of Edinburgh.

What is the availability of Susannah?

Susannah is immediately available for suitable projects.

What is the rate of Susannah?

Susannah's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Susannah?

To hire Susannah, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

800
600
400
200
Market avg: 450-610 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.