Richard Rolfs

During my collaboration with soft.fact, I played a key role in rebuilding the company’s entire website and significantly optimizing the UX of their SaaS product. I worked closely with internal teams to bring structure to early-stage ideas and brainstorming sessions, helping translate abstract concepts into clear, intuitive user experiences. My work focused on improving usability, clarity, and overall product quality, ensuring that both the software and the website communicated value effectively and felt coherent as a single brand experience. Beyond execution, I contributed strong conceptual ideas, asked critical questions, and delivered hands-on solutions that elevated the product to a more polished, user-centered, and strategically aligned state.

As Product and UX Lead at truckoo, I was responsible for the end-to-end design of a digital logistics platform. I owned features from initial concept through implementation and worked directly with founders and key stakeholders to define product direction, UX foundations, and roadmap priorities. In this role, I helped shape both product strategy and execution, collaborated closely with development teams, and supported the growth of the product by establishing clear UX principles and workflows.