Martin (Ing. di(fh) m.sc. mba firse) R.

Advisory Board

Sankt Marienkirchen bei Schärding, Austria

Experience

Jan 2023 - Present
2 years 8 months

Advisory Board

AI Startup

  • Business, Product, Strategy
Jan 2019 - Dec 2022
4 years

CTO

Frauscher Sensor Technology Group

  • Responsible for global strategic technical topics, R&D, and IPR.
  • Part of the Global Steering Committee, overseeing global product strategy, IPR, strategic technical and technology decisions, a yearly R&D budget of €6.8 million and 100 staff; leading nine managers, strategic hiring, and setting technical OKRs.
  • Managing safety-critical events.
  • Advising the bidding team and technology decisions on strategic tenders over €5 million.
  • Negotiating technical aspects in framework contracts and development projects with key customers.
  • Evaluating companies for acquisition or partnership.
  • Project lead for the pilot of the new diagnostic platform (2019-2020): Product owner for the platform and product, developing a server-based platform running on premises and in the cloud, with a development team of internal and external resources; acquiring and supporting the pilot customer.
Jan 2013 - Present
12 years 8 months
Sankt Marienkirchen bei Schärding, Austria

Managing Director

optiserv GmbH

  • Technology consulting for investors in railway industry and DAS technology.
  • Advising and coaching development teams on designing and certifying safety products for railways.
  • Conducting technical assessments for certifications.
  • Various projects providing an external perspective to product development and support in creating a business model or developing product ideas.
  • Acting as interim executive or project manager during position absences.
  • Project lead for automation in logistics of a major German automaker.
  • Mentoring executives in tech companies.
  • Interim CTO (2024-2025): Took on CTO duties at a tech company of about 50 staff after a new investor's majority takeover. Turned around product development by defining and focusing product strategy and goals, prioritizing projects by business value, reducing the number of concurrent development projects, and introducing CCPM and portfolio management.
  • Critical project management (2023-2024): Stepped in for and replaced the project manager during the project's critical phase. Turned the project around through clear communication, coordinating all stakeholders, and managing the backlog, software development, implementation, and testing. Developing and implementing a new feature that saved the customer up to 30% in costs made the project a full success.
Jan 2011 - Dec 2019
9 years

Director Product Management

Frauscher Sensortechnik GmbH (Frauscher Sensor Technology)

  • Responsible for product strategy, development projects, and contracts.
  • Led a team of 10 product owners and product managers, introduced agile methods (OKR and Scrum), aligned with global sales and key customers, and set the product strategy (2016-2019).
  • Built the product management department (2011-2015).
  • Project lead for developing the second generation of the Frauscher Advanced Counter FAdC R2, which serves as the platform for all current (TSI-compliant) Frauscher axle counter projects. Since then, eight different secure communication protocols have been implemented, including the world's first EULynx implementation connecting a signal box and an axle counter from different manufacturers (2013-2015).
  • Project lead for developing the first generation of the Frauscher Advanced Counter FAdC. Defined product requirements with customers, set the architecture, led the customer project and product certification. Executed the world's first secure communication protocol between a signal box and an axle counter from different manufacturers. With this system, Frauscher entered the UK market, broke the near-monopoly of competitors, and won and held about 90% market share within three years (2010-2012).
Jan 2011 - Dec 2016
6 years

Member

CENELEC Arbeitsgruppe & Arbeitsgemeinschaft AG Sensorik der Deutschen Bahn

  • Member of the CENELEC working group that wrote standards EN50617-2 and EN50592 and updated CLC/TS 50238-3.
  • Member of the AG Sensorik working group of Deutsche Bahn.
Jan 2008 - Dec 2010
3 years

Head of International Sales

Frauscher Sensortechnik GmbH (Frauscher Sensor Technology)

  • Responsible for sales in countries across Europe, Africa, Southeast Asia and Australia, as well as technical support worldwide. - Project manager for CENELEC development projects (technical and commercial aspects).
Jan 2005 - Dec 2007
3 years

Technical Sales Manager

Frauscher Sensortechnik GmbH (Frauscher Sensor Technology)

  • Responsible for sales in countries across Europe, Africa, Southeast Asia and Australia, as well as technical support worldwide.
Jan 2001 - Dec 2004
4 years

Head of Customer Support

Frauscher Sensortechnik GmbH (Frauscher Sensor Technology)

  • Responsible for setting up the department, test installations during approval, worldwide customer service and commissioning support.
Jan 1998 - Dec 2000
3 years

Development

Frauscher Sensortechnik GmbH (Frauscher Sensor Technology)

  • Responsible for developing a sensor for Deutsche Bahn.

Languages

German
Native
English
Advanced

Education

Oct 2019 - Jun 2023

LIMAK JKU Austrian Business School

MBA, Strategic Management and Corporate Entrepreneurship · Strategic Management and Corporate Entrepreneurship · Austria

Oct 2008 - Jun 2010

Fachhochschule Wels

Plant Engineering · Wels, Austria

Oct 2004 - Jun 2007

Fachhochschule Wels

Mechatronics and Business · Wels, Austria

...and 3 more

Certifications & licenses

Fellow of the Institution of Railway Signal Engineers

Institution of Railway Signal Engineers

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