Leon Morelli

Senior Creative Concept, Copy & Production

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Munich, Germany

Experience

Jul 2024 - Present
1 year 7 months
Munich, Germany
Hybrid

Senior Creative Copy & Concept

Slash.Digital (part of Avantgarde)

Creative Concept & Production

Aptamil, Lamy, IQOS, Eterna, Danone, Gorenje, Hisense, Versicherungskammer Bayern, Veuve Clicquot

Jan 2023 - Present
3 years 1 month
Starnberg, Germany
Hybrid

Founder & Creative Producer

bubu film

Film production company for ads, short movies, feature film projects & free works

Jan 2022 - Present
4 years 1 month
Munich, Germany
Hybrid

Freelance Creative || Copy & Concept

Studio Morelli

Concept and implementation of brand & corporate communication

Agencies: Serviceplan, DDB, David+Martin, Slash.Digital, Avantgarde, Zentralsüden, Moby Digg, Pitch.this, laut von leise, Monaco Friends, Die Produktmacher, KB&B

Clients: FMCG, Automotive, FinTech, Mobility, eCom, Real Estate, Sports, Arts, Technology

Nov 2020 - Dec 2021
1 year 2 months
Munich, Germany
On-site

Creative Coordinator

MGM International TV Productions

Part of the international TV development team

Coordination of creative materials on running and planned productions Creation & implementation of pitch materials (lookbooks, decks, ...) Conception and coordination of marketing materials

Part of the submissions team, evaluating potential new concepts, stories, and book-rights pitched by international directors, producers and writers

Optimizing processes and information flow for internal effectivity

Dec 2018 - Oct 2020
1 year 11 months
Munich, Germany
Hybrid

Copywriter

laut von leise

// Campaign concept and copywriting // Social media community management // Voice recordings // Jingle layouts

Absolut Vodka, Malibu, Beefeater, Havanna Club, Lillet, Jameson, Ramazzotti, Glamour Magazin, Marlboro, Chesterfield, IQOS, Tchibo, AccorHotels, Novotel, ibis, Mercure, Payback, Landeshauptstadt München, SPD München, Schleich, Wacken Open-Air

Oct 2016 - Nov 2018
2 years 2 months
Munich, Germany
On-site

Copywriter

Serviceplan Campaign X

// 360° campaign concept & execution // Copywriting for print & digital // Social media concepts & execution

BMW Motorrad, Sky DACH, MINI Germany, MINI Austria, SONAX, Blistex

Pitch support: Telekom, Powerbar, Amorelie, Huawei

Languages

German
Native
English
Advanced
Italian
Elementary
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