Jessica (Marie) M.
Digital Marketing Specialist
Experience
Digital Marketing Specialist
SalesPro4U
- Develop and execute a marketing strategy to brand the business
Owner
Arch Wellness Studio
Advisory Board Member
University of the Philippines Growing and Developing Enterprise Advisory Board
- Provide training and consultation for start-ups under the technology business incubator in UP Mindanao.
Social Media Consultant
Brokenshire Hospital - Program for Teens
- Provide advice on social media campaigns
- Set up social media strategies
- Train staff for social media management
- Assist in creating best practices for social media accounts
Rural Impact Sourcing Trainer
Department of Information and Communications Technology
- Deliver training modules in digital marketing and e-commerce
- Deliver training modules in social media
VP Business
Junior Chamber International - JCI Duwaling
- Create income-generating projects to fund non-profit activities
- Chair all environment-related projects, specifically Plastikbay
Secretary General
Philippine Bats for Peace
- Manage general operations and daily administrative regimens
- Oversee foundation’s participation and commitment to the business sector
- Formulate, establish, and administer processes
- Assist the Board of Trustees in their responsibilities
- Create and execute a digital marketing plan across platforms, prioritizing Facebook
Climate Reality Leader
The Climate Reality Project
Social Media Manager
Dakila
- Implement social media marketing strategies
- Develop content strategy
- Develop brand awareness
- Generate social media interaction
Ambassador (Volunteer)
Hootsuite
- Advocate on behalf of the Hootsuite brand
- Amplify Hootsuite messages to existing networks
- Provide feedback on the Hootsuite dashboard and regional insight
- Create a stronger presence for Hootsuite regionally through participation in events and online advocacy
Director of Operations
Digital CB Business Solutions
- Talent Acquisition
- Project scope definition and planning
- Resource planning
- Schedule development and time estimates
- Documentation
- Risk analysis
- Risk and issues management
- Progress monitoring and reporting
- Strategic influencing
- Quality control
Backlink Team Manager
ATX Global Inc.
- Brainstorm link building strategies, including forum postings, blog commenting, and profile backlinking
- Supervise task assignments, attendance, quality control, and end-of-day reporting
- Create and implement processes
- Departmentalize workload and assign tasks
- Create qualification guidelines and trial tasks to pre-qualify applicants
- Develop training materials (PPT, video, text) and conduct training sessions
- Perform pre- and final evaluations of trainees
Web Content, SEO Writer
BPO Solutions Ltd.
- SEO writing
- On-site optimization
- Blogging
- Article editing
- Press release writing
Campaign Lead (Razoreye)
Hubport Interactive
- Schedule and supervise staff
- Assign tasks and monitor attendance and training
- Prepare modules
- Write and edit SEO content, newsletters, and site copy
- Organize SEO campaigns
Marketing Manager
OnlineJobs.PH
- Writing
- Blogging
- Search engine optimization
- Social media management
- Digital marketing
- Forum commenting
- Website creation
- Video editing
- Project management
- Training modules creation
- And many more
Virtual Assistant
Hubport Interactive
- Handle network and contractor correspondence
- Organize contacts
- Use MS Office applications
- Manage charge backs
- Schedule meetings
- Perform transcription
Training Chief
Meno Gaia.Co.Ltd.
- Create instructional materials for conversational English training for Japanese professionals
- Design training programs for new and regular instructors
- Conduct follow-up trainings
- Categorize instructors by skill and designate classes at beginner, intermediate, advanced, and business levels
- Conduct business category classes for special clients
English Instructor
University of Southeastern Philippines
- Teach English and linguistics, covering basic grammar, sentence and paragraph construction, and composition
- Teach Philippine, Afro-Asian, European, and American literature
Summary
Jessica Madrazo is a digital marketing expert, and one of the Top Skills virtual assistant pioneers in Davao City. She uses her 15 years of Statements of Work (SOW) experience in the business process outsourcing industry to empower small businesses and organizations through online marketing.
She is a co-owner and the Operations Director of Coffeebot Solutions, a Davao-based digital marketing agency that helps businesses locally and from across the globe grow through social media marketing, search engine optimization, web development, strategic lead generation, and customer support. Their fields of expertise include travel, retail, medical, food and industrial industries.
She has several engagements as a digital marketing consultant. She teaches social media strategies and e-commerce to rural businesses and potential virtual assistants as a DICT Rural Impact Technical Theory Trainer. Another of her consulting engagement is as a Social Media Consultant for the Brokenshire Hospital Program for Teens where she helps with the social media efforts of a health and wellness program.
Her industry experience aside, she has passion for several advocacies. She was the Managing Director of DAKILA Davao, a movement that aims to spark social consciousness about the relevant issues of today’s Philippines. She was the Executive Vice President of JCI Duwaling, a local feminist organization that spearheads several development projects for women, youth, and children. She is also a Climate Reality Leader, and volunteers in local environmental initiatives.
As Digital Davaoeña, she creates content on free resources on digital marketing strategies, tools and trends for businesses and freelancers on her website and various social media accounts.
Languages
Education
University of Illinois at Urbana-Champaign
Master of Business Administration · United States
University of Southeastern Philippines
Bachelor of Arts · English · Philippines
Ateneo de Davao University
Philippines
Certifications & licenses
Climate Reality Leader
The Climate Reality Project
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