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Aadityavelava V A

Senior Product Manager – Checkout & Cloud Identity

Aadityavelava V A
Berlin, Germany

Experience

Mar 2024 - Sep 2025
1 year 7 months
Berlin, Germany

Senior Product Manager – Checkout & Cloud Identity

SCAYLE (ABOUT YOU Group)

  • Defined the headless Checkout product strategy (APIs, contracts, extensibility) and roadmap; partnered with Engineering/SecOps to refactor and harden the platform for externalization.
  • Aligned MDs/C-level on a multi-quarter roadmap, business cases, and success metrics (conversion, time-to-launch for partners, incident rate, SLA adherence).
  • Chaired cross-functional planning (multiple PMs and squads); ran RICE prioritization and capacity planning for the unit; sequenced dependencies across Frontend, Payments, Platform, and Security.
  • Rolled out a multi-tenant OIDC Identity Provider (SSO, RBAC, tenant isolation, data reuse) and integrated it with Checkout and partner apps; reduced login friction and support escalations.
  • Established a governed Rules Engine (eligibility, promotions, shipping and payment rules, compliance guards) with versioning, safe rollouts, and clear ownership across teams.
Apr 2021 - Feb 2024
2 years 11 months
Berlin, Germany

Senior Product Manager – Merger & Digital Transformation

Automation24 GmbH

  • Aligned three MDs and cross-functional teams post-merger through company-wide process mapping and an automation roadmap; established intake and ROI-based prioritization for internal tooling.
  • Ran build-vs-buy POCs for CRM, PIM, and shop system; evaluated ERP sync, workflow automation, APIs, webhooks, data models, SSO, and TCO to select the most interoperable stack.
  • Led OCR-powered AP automation from discovery to rollout (extraction, model validation, CRM, ERP, IDP integrations), reducing finance processing time by 85% and minimizing errors and handoffs.
  • Rolled out a new CRM with automated workflows (lead - quote - compliance), bi-directional ERP sync, and phone/email automations, eliminating manual updates and improving sales throughput.
Mar 2019 - Mar 2021
2 years 1 month
Berlin, Germany

Product Manager – Automation & Integration

Visaya GmbH

  • Ran discovery (user interviews, market research) and A/B tests; mapped onboarding-to-sale with BPMN/UML; streamlined digital tools contributing to €200k in one quarter.
  • Owned the product roadmap with clear ROI goals; led scrum rituals and stakeholder demos; prioritized increments based on time saved, error reduction, and adoption.
  • Standardized API contracts and data models across ERP, eShop, CRM, and BI, improving interoperability and reducing integration defects.
  • Deployed RPA bots for sales, finance, supply chain, and logistics, eliminating repetitive tasks and boosting team productivity by 45%.
Jan 2018 - Feb 2019
1 year 2 months
Berlin, Germany

Product Owner – PIM & Cloud Data Solutions

Visaya GmbH

  • Implemented PIM as a single source of truth with governed schemas, templates, and workflow rules, reducing SKU launch time by 70% and minimizing handoffs and corrections.
  • Standardized data contracts, APIs, and exports (ERP, eShop, pricing, delivery times) to ensure interoperability and faster changes across internal systems.
  • Built ETL pipelines and RPA dashboards for product, finance, logistics, and sales data; automated QA checks and exception handling to remove repetitive manual steps.

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Information Technology (4.5 years), Manufacturing (3 years), and Retail (1.5 years).

Information Technology
Manufacturing
Retail

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Information Technology (7.5 years), Product Development (4.5 years), Finance (3 years), Operations (3 years), Project Management (1.5 years), and Business Intelligence (1 year).

Information Technology
Product Development
Finance
Operations
Project Management
Business Intelligence

Skills

  • Product Leadership: Vision & Strategy, Roadmap Management, Go-to-market Planning, Requirements Prioritization, Cut-over & Launch

  • Customer-centric Delivery: Design Thinking, User Experience (Ui/ux), Market Research, Mvp & Ai-assisted Rapid Prototyping, Data Analytics, Kpi Tracking

  • Transformation & Change: Agile (Safe, Scrum, Kanban) & Devops Practices, Waterfall-to-agile Transition, Test-driven Development, Cultural Change Leadership

  • Stakeholder Management: C-level & Partner Engagement, Multi-stakeholder Alignment, International & Cross-functional Collaboration, Vendor & Supplier Management

  • Automation & Ai/no-code: N8n, Zapier, Llm-assisted Agentic Workflows, Ocr, Rpa, Automated Testing

  • Apis & Identity: Rest, Graphql, Webhooks, Sso, Oidc, Identity And Event-driven Architectures

  • Prototyping & Platforms: Lovable, Google Ai Studio, Figma, Jira, Notion, Confluence, Miro

  • Data & Observability: Sql, Kpi Dashboards, Datadog, Ga4, Power Bi

  • Cloud & Infra: Azure, Aws, Kubernetes, Terraform

  • Commerce Stack: Checkout, Payments, Pim, Crm, Erp, Eshop, Ap Automation

Languages

Tamil
Native
English
Advanced
German
Intermediate

Education

Oct 2016 - May 2019

TU Berlin

Master of Business Administration, MBA · Business Administration · Berlin, Germany

Nov 2011 - Sep 2013

Anna University

Master's in Communication Systems · Communication Systems · India

Sep 2007 - May 2011

Anna University

Bachelor's in Electronics and Communication · Electronics and Communication · India

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Aadityavelava based?

Aadityavelava is based in Berlin, Germany.

What languages does Aadityavelava speak?

Aadityavelava speaks the following languages: Tamil (Native), English (Advanced), German (Intermediate).

How many years of experience does Aadityavelava have?

Aadityavelava has at least 8 years of experience. During this time, Aadityavelava has worked in at least 4 different roles and for 3 different companies. The average length of individual experience is 2 years and 11 months. Note that Aadityavelava may not have shared all experience and actually has more experience.

What roles would Aadityavelava be best suited for?

Based on recent experience, Aadityavelava would be well-suited for roles such as: Senior Product Manager – Checkout & Cloud Identity, Senior Product Manager – Merger & Digital Transformation, Product Manager – Automation & Integration.

What is Aadityavelava's latest experience?

Aadityavelava's most recent position is Senior Product Manager – Checkout & Cloud Identity at SCAYLE (ABOUT YOU Group).

What companies has Aadityavelava worked for in recent years?

In recent years, Aadityavelava has worked for SCAYLE (ABOUT YOU Group), Automation24 GmbH, and Visaya GmbH.

Which industries is Aadityavelava most experienced in?

Aadityavelava is most experienced in industries like Information Technology (IT), Manufacturing, and Retail.

Which business areas is Aadityavelava most experienced in?

Aadityavelava is most experienced in business areas like Information Technology (IT), Product Development, and Finance. Aadityavelava also has some experience in Operations, Project Management, and Business Intelligence.

Which industries has Aadityavelava worked in recently?

Aadityavelava has recently worked in industries like Information Technology (IT), Manufacturing, and Retail.

Which business areas has Aadityavelava worked in recently?

Aadityavelava has recently worked in business areas like Information Technology (IT), Product Development, and Finance.

What is Aadityavelava's education?

Aadityavelava holds a Master in Business Administration from TU Berlin, a Master in Communication Systems from Anna University and a Bachelor in Electronics and Communication from Anna University.

What is the availability of Aadityavelava?

Aadityavelava is immediately available part-time for suitable projects.

What is the rate of Aadityavelava?

Aadityavelava's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Aadityavelava?

To hire Aadityavelava, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1000
750
500
250
Market avg: 840-1000 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.