Ha-Jo Konrad
Senior Product Manager/Owner & Project Manager
Erfahrungen
Freelance Product Owner / Product Manager
ALLEHERZEN
Oversee high-impact innovation and discovery projects for German energy providers, focusing on identifying and developing forward-thinking product concepts.
- Improved user experience, increased operational efficiency, and simplified sales processes in dynamic energy market by conceptualizing digital platform.
- Drove exploration of new product ideas whilst positioning company for growth and competitiveness in the rapidly evolving energy sector.
Freelance, Product/Project Manager
FFW
Directed integration of virtual house tours into the web configurator by providing immersive, realistic property previews to improve customer experience. Co-ordinated with development, design, and marketing teams to ensure seamless execution and launch of the web-configurator, aligning technology with user needs and business goals.
- Boosted customer engagement and enhanced decision-making by creating innovative house web configurator for leading German construction company.
Freelance, Product Manager/Owner
Market Logic Software AG
Orchestrated planning, specification, and implementation of budget planning tool for Fortune 500 company. Successfully integrated the tool into existing project platform to enable global real-time planning, tracking, and optimisation of budgets for various project stages.
- Facilitated improved financial decision-making and project budget oversight whilst significantly contributing to company's strategic financial management and operational efficiency.
Sr. Director Product Management (Product Owner)
Market Logic Software AG
Led Agile Research and budget management application with over 40 global clients and 10,000 users to drive significant user engagement and platform success. Developed and executed product vision, strategy, and roadmap by prioritising backlogs in alignment with internal/external stakeholders and international development teams in India and Russia. Acted as pivotal liaison up to C-level by balancing politics, interests, and requirements to achieve strategic objectives. Conducted client and product ideation workshops to translate complex needs into actionable product developments. Created initial prototypes and mock-ups by defining user stories to visualise and communicate product ideas. Worked closely with UX researchers, UI/UX designers, and PO/development teams to materialise product concepts. Managed vendor in integrating external research vendors and PO systems like SAP Ariba and Coupa.
- Spearheaded projects for major clients, including Coca-Cola, Unilever, Mars, Visa, American Express, Procter & Gamble, and Shell, among others, by reflecting broad and impactful industry footprint.
- Increased client acquisition and retention by assisting sales team in responding to RFP/RFI requests/ statements of work.
- Guaranteed market alignment and brand consistency by collaborating with product marketing teams on positioning and messaging.
Director Consulting & Product Owner Mobile Applications
Market Logic Software AG
Successfully expanded client consulting team from three to over 100 members, including recruiting team members and working students, by demonstrating strong leadership and organisational growth skills. Led comprehensive project management for software implementation, encompassing consulting, requirements workshops, project planning, security audits, user acceptance tests, and client-side launch communication and change management. Directed the development and implementation of mobile applications such as mobile approval, mobile news, and mobile search for solution design, development team management, client consulting, and entire rollout process since 2014.
- Managed projects for notable clients, including Unilever, Beiersdorf, Heineken, JTI, Intel, and Vodafone, by showcasing broad range of industry expertise and client engagement.
- Enhanced client engagement and business development by supporting sales team in responding to RFP/RFI requests and generating statements of work.
Marketing Research Consultant
Happy Thinking People
Brand & Strategy Agency
diffferent
Communication & Design Consultant
Simon & Goetz Communication & Design Agency
Zusammenfassung
Strategic-thinking, visionary leader with over 10 years of start-up experience and commendable record of transforming ideas into profitable products, driving innovations in various industries, encompassing Fortune 500 companies in retail, FMCG/CPG, finance, energy, health care & pharma.
Achieved an Annual Recurring Revenue (ARR) of several million dollars and thousands of marketing users by launching a SaaS application for agile automation and budget planning of projects for Fortune 1000 companies. This initiative established standardized processes and enhanced collaboration across global teams.
Realized savings of an average of 10-15 million USD per year per customer by establishing a fully automated software solution. This solution integrates existing market and corporate knowledge directly into the workflows of marketing and insights teams, serving as the foundation for business decision-making.
Reduced costs by 1 million USD per customer per year through the integration and automation of ordering processes from the project tool directly with SAP Ariba and Coupa, simultaneously minimizing processing times from days to just hours.
Decreased the time to generate global budget status reports for globally operating companies and markets from a process that took weeks to instant real-time transparency.
Shortened the typical approval time for insights projects from weeks to under 48 hours, including technical implementation and comprehensive app design and development of a native app with offline capabilities. This enabled over 10,000 global marketing decision-makers to review and approve requests at any time – even on a plane.
Sprachen
Ausbildung
Bachelor of Arts · Social Science
Business Administrator · Marketing Communication
Ähnliche Freelancer
Entdecken Sie andere Experten mit ähnlichen Qualifikationen und Erfahrungen.