Martin Anders
Principal Digital Strategy
Experience
Feb 2020 - Present
5 years 5 months Germany
Principal Digital Strategy
The Nunatak Group
- Media Practice Lead
- Strong focus on Banking and Fintech as well as Media & Advertising Industry
Nov 2019 - Feb 2020
4 monthsSenior Project Manager - Confidential M&A Project in Media Industry
Confidential Client
- Confidential M&A project in media industry (Publishing area)
Mar 2019 - Nov 2019
9 monthsCEO
Gini GmbH
- CEO at Gini GmbH - Hidden Champion Fintech company providing Foto-Payment services to 90% of German Banks - Introduced New Pricing and Product Strategy as well as updated Growth Vision and Strategy.
Aug 2017 - Feb 2019
1 year 7 monthsCOO
IDnow
- COO and Acting COO at IDnow GmbH - Successfully building up Customer Success Team with Client Churn rates close to 0% as well as Doubling Gross Margin in core business in operations while growing amount of identifications by factor of 2-3x at the same time.
Feb 2017 - Jul 2017
6 months Germany
Client Partner, Retail
Jan 2015 - Dec 2016
2 yearsDirector Digital & Adjacent International
ProSiebenSat.1 Media AG
- Leading a small team responsible for international deal sourcing and deal making for M&A as well as media partnerships
Jan 2011 - Dec 2015
4 yearsSenior Manager Strategy & Operations
ProSiebenSat.1 Media AG
- 2 years in Digital and Company Strategy roles as Project Lead - evaluating new business models as well as participating in overall Strategic Planning process for ProSiebenSat.1 Media AG.
- 1 year as "Entrepreneur in Residence" working as German Go-to-market team for P7S1 investment company "Shopkick" - Opening the German market through industry leading partnerships with retailers such as MediaMarkt, Douglas or Penny within record time and securing first 1m app-downloads through best in class TV campaign (better performance KPIs and reach than digital campaigns)
Apr 2011 - Sep 2012
1 year 6 months Munich, Germany
Senior Strategy Manager
Telefonica
Mar 2010 - Apr 2011
1 year 2 monthsExecutive Assistant, MD Strategy & Innovation
Telefonica
Jul 2007 - Feb 2010
2 years 8 monthsConsultant
McKinsey & Company
Jan 2005 - May 2006
5 monthsIntern
McKinsey & Company
Summary
Experienced C-Level Manager and Consulting Principal with a demonstrated history of achieving revenue and margin targets through managing and motivating high performing teams. Skilled in B2B Sales and Business Development, Media and Advertising Industry, SaaS, Telecommunications and Venture Capital.
Languages
German
Native
English
Advanced
Education
Oct 2006 - Jun 2006
Hong Kong University of Science and Technology - School of Business and Management
MBA Exchange · Business Administration and Management, General · Hong Kong
Oct 2002 - Jun 2007
Ludwig-Maximilians Universität München
Diploma · Business Administration and Management, General · Munich, Germany
Oct 1999 - Jun 2000
John Cooper School
High School Diploma · The Woodlands, United States
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