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Martin Anders

Principal Digital Strategy

Martin Anders
Munich, Germany

Experience

Feb 2020 - Present
6 years 1 month
Germany

Principal Digital Strategy

The Nunatak Group

  • Media practice lead with strong focus on banking and fintech as well as media & advertising industry
  • Interim manager for CEO and COO roles as well as senior project management
Nov 2019 - Feb 2020
4 months

Senior Project Manager

Confidential M&A Project

  • Confidential M&A project in media industry (Publishing area)
Mar 2019 - Nov 2019
9 months

CEO

Gini GmbH

  • Hidden champion fintech company providing foto-payment services to 90% of German banks
  • Introduced new pricing and product strategy as well as updated growth vision and strategy
Aug 2017 - Feb 2019
1 year 7 months

COO and Acting COO

IDnow GmbH

  • Successfully built up customer success team with client churn rates close to 0%
  • Doubled gross margin in core business operations while growing the number of identifications by a factor of 2–3x
Feb 2017 - Jul 2017
6 months
Germany

Client Partner, Retail

Facebook

Jan 2015 - Dec 2016
2 years

Director Digital & Adjacent International

ProSiebenSat.1 Media AG

  • Led a small team responsible for international deal sourcing and deal making for M&A as well as media partnerships
Jan 2012 - Dec 2015
4 years

Senior Manager Strategy & Operations

ProSiebenSat.1 Media AG

  • Two years in digital and company strategy roles as project lead, evaluating new business models and participating in overall strategic planning process for ProSiebenSat.1 Media AG
  • One year as Entrepreneur in Residence working as the German go-to-market team for P7S1 investment company Shopkick, opening the German market through industry-leading partnerships with retailers such as MediaMarkt, Douglas, and Penny, and securing the first 1 million app downloads through a best-in-class TV campaign with performance KPIs and reach exceeding digital campaigns
Apr 2011 - Sep 2012
1 year 6 months
Munich, Germany

Senior Strategy Manager

Telefonica

Mar 2010 - Apr 2011
1 year 2 months

Executive Assistant, MD Strategy & Innovation

Telefonica

Jul 2007 - Feb 2010
2 years 8 months

Consultant

McKinsey & Company

Jan 2006 - May 2006
5 months

Intern

McKinsey & Company

Industries Experience

See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.

Experienced in Media and Entertainment (11.5 years), Banking and Finance (6.5 years), Advertising (6 years), Professional Services (3 years), Telecommunication (2.5 years), and Information Technology (2 years).

Media and Entertainment
Banking and Finance
Advertising
Professional Services
Telecommunication
Information Technology

Business Areas Experience

The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.

Experienced in Strategy (16.5 years), Project Management (6.5 years), Operations (5.5 years), Investments and M&A (2 years), Customer Service (1.5 years), and Product Development (0.5 years).

Strategy
Project Management
Operations
Investments and M&A
Customer Service
Product Development

Summary

Experienced C-level manager and consulting principal with a demonstrated history of achieving revenue and margin targets through managing and motivating high performing teams. Skilled in B2B sales and business development, media and advertising industry, SaaS, telecommunications and venture capital.

Skills

  • Strategy
  • Product Management
  • Business Strategy

Languages

German
Native
English
Advanced

Education

Jan 2006 - Jun 2006

Hong Kong University of Science and Technology - School of Business and Management

MBA Exchange, Business Administration and Management, General · Business Administration and Management, General · Hong Kong

Oct 2002 - Jun 2007

Ludwig-Maximilians Universität München

Diploma (Master Level), Business Administration and Management, General · Business Administration and Management, General · Munich, Germany

Oct 1999 - Jun 2000

John Cooper School

High School Diploma · The Woodlands, United States

Profile

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Frequently asked questions

Do you have questions? Here you can find further information.

Where is Martin based?

Martin is based in Munich, Germany.

What languages does Martin speak?

Martin speaks the following languages: German (Native), English (Advanced).

How many years of experience does Martin have?

Martin has at least 19 years of experience. During this time, Martin has worked in at least 11 different roles and for 8 different companies. The average length of individual experience is 2 years and 8 months. Note that Martin may not have shared all experience and actually has more experience.

What roles would Martin be best suited for?

Based on recent experience, Martin would be well-suited for roles such as: Principal Digital Strategy, Senior Project Manager, CEO.

What is Martin's latest experience?

Martin's most recent position is Principal Digital Strategy at The Nunatak Group.

What companies has Martin worked for in recent years?

In recent years, Martin has worked for The Nunatak Group.

Which industries is Martin most experienced in?

Martin is most experienced in industries like Media, Entertainment and Publishing, Banking and Finance, and Advertising. Martin also has some experience in Professional Services, Telecommunication, and Information Technology (IT).

Which business areas is Martin most experienced in?

Martin is most experienced in business areas like Strategy and Planning, Project Management, and Operations. Martin also has some experience in Investments, M&A & Venture Capital, Customer Service, and Product Development.

Which industries has Martin worked in recently?

Martin has recently worked in industries like Advertising, Banking and Finance, Media, and Entertainment and Publishing.

Which business areas has Martin worked in recently?

Martin has recently worked in business areas like Project Management and Strategy and Planning.

What is Martin's education?

Martin holds a Master in Business Administration and Management, General from Hong Kong University of Science and Technology - School of Business and Management and a Master in Business Administration and Management, General from Ludwig-Maximilians Universität München.

What is the availability of Martin?

The availability of Martin needs to be confirmed.

What is the rate of Martin?

Martin's rate depends on the specific project requirements. Please use the Meet button on the profile to schedule a meeting and discuss the details.

How to hire Martin?

To hire Martin, click the Meet button on the profile to request a meeting and discuss your project needs.

Average rates for similar positions

Rates are based on recent contracts and do not include FRATCH margin.

1200
900
600
300
Market avg: 890-1050 €
The rates shown represent the typical market range for freelancers in this position based on recent contracts on our platform.
Actual rates may vary depending on seniority level, experience, skill specialization, project complexity, and engagement length.