Martin Anders

Principal Digital Strategy

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Munich, Germany

Experience

Feb 2020 - Present
5 years 11 months
Germany

Principal Digital Strategy

The Nunatak Group

  • Media practice lead with strong focus on banking and fintech as well as media & advertising industry
  • Interim manager for CEO and COO roles as well as senior project management
Nov 2019 - Feb 2020
4 months

Senior Project Manager

Confidential M&A Project

  • Confidential M&A project in media industry (Publishing area)
Mar 2019 - Nov 2019
9 months

CEO

Gini GmbH

  • Hidden champion fintech company providing foto-payment services to 90% of German banks
  • Introduced new pricing and product strategy as well as updated growth vision and strategy
Aug 2017 - Feb 2019
1 year 7 months

COO and Acting COO

IDnow GmbH

  • Successfully built up customer success team with client churn rates close to 0%
  • Doubled gross margin in core business operations while growing the number of identifications by a factor of 2–3x
Feb 2017 - Jul 2017
6 months
Germany

Client Partner, Retail

Facebook

Jan 2015 - Dec 2016
2 years

Director Digital & Adjacent International

ProSiebenSat.1 Media AG

  • Led a small team responsible for international deal sourcing and deal making for M&A as well as media partnerships
Jan 2012 - Dec 2015
4 years

Senior Manager Strategy & Operations

ProSiebenSat.1 Media AG

  • Two years in digital and company strategy roles as project lead, evaluating new business models and participating in overall strategic planning process for ProSiebenSat.1 Media AG
  • One year as Entrepreneur in Residence working as the German go-to-market team for P7S1 investment company Shopkick, opening the German market through industry-leading partnerships with retailers such as MediaMarkt, Douglas, and Penny, and securing the first 1 million app downloads through a best-in-class TV campaign with performance KPIs and reach exceeding digital campaigns
Apr 2011 - Sep 2012
1 year 6 months
Munich, Germany

Senior Strategy Manager

Telefonica

Mar 2010 - Apr 2011
1 year 2 months

Executive Assistant, MD Strategy & Innovation

Telefonica

Jul 2007 - Feb 2010
2 years 8 months

Consultant

McKinsey & Company

Jan 2006 - May 2006
5 months

Intern

McKinsey & Company

Summary

Experienced C-level manager and consulting principal with a demonstrated history of achieving revenue and margin targets through managing and motivating high performing teams. Skilled in B2B sales and business development, media and advertising industry, SaaS, telecommunications and venture capital.

Skills

  • Strategy
  • Product Management
  • Business Strategy

Languages

German
Native
English
Advanced

Education

Jan 2006 - Jun 2006

Hong Kong University of Science and Technology - School of Business and Management

MBA Exchange, Business Administration and Management, General · Business Administration and Management, General · Hong Kong

Oct 2002 - Jun 2007

Ludwig-Maximilians Universität München

Diploma (Master Level), Business Administration and Management, General · Business Administration and Management, General · Munich, Germany

Oct 1999 - Jun 2000

John Cooper School

High School Diploma · The Woodlands, United States

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