Emilie Lindström
VP Product
Experience
VP Product
Leading European Furniture Retailer
- Led a 25+ team product organisation, driving alignment, transparency, and operational efficiency.
- Introduced new collaboration processes with stakeholders to improve cross team communication and decision making.
- Established a cross functional peer mentoring program to strengthen knowledge sharing and leadership development.
Transformation Consultant & Product Leadership
Leading European Furniture Retailer
- Led leadership workshops to align perspectives, increase transparency, and define change strategies, laying the foundation for smoother transformation.
- Guided online and in store teams as Product Lead, introducing new ways of working, aligning KPIs, and facilitating cross team collaboration.
- Coached eight Product & UX leaders to shift from operational to strategic, vision driven leadership, strengthening ownership, communication, and accountability.
Product Coach
ThinkSurance
- Coached five Product Owners in a fast paced, sales driven organisation in product best practices and mindset.
- Combined 1:1 coaching and hands on shadowing to practice skills in daily work.
- Used reflection, real time feedback, and practical exercises to bring clarity, energy, and focus.
Senior Product Manager
Outfittery
- Managed internal tools across sales, styling, and customer service, optimising processes and automation.
- Increased sales by 130% through tool enhancements, automation, and a AI driven recommendation engine.
- Enabled market expansion and cross team collaboration, including ensuring data quality for a competitor merger.
Director Recruitment
One Contact
- Scaled recruitment and onboarding for 200+ employees in a call center handling 300k customer interactions per month, boosting efficiency and retention.
- Developed management training programs to strengthen leadership capabilities.
- Optimised high volume recruiting processes while maintaining quality and employee engagement.
Industries Experience
See where this freelancer has spent most of their professional time. Longer bars indicate deeper hands-on experience, while shorter ones reflect targeted or project-based work.
Experienced in Retail (8 years), Fashion (5 years), Professional Services (2.5 years), and Insurance (1 year).
Business Areas Experience
The graph below provides a cumulative view of the freelancer's experience across multiple business areas, calculated from completed and active engagements. It highlights the areas where the freelancer has most frequently contributed to planning, execution, and delivery of business outcomes.
Experienced in Operations (8 years), Product Development (8 years), Information Technology (5 years), Strategy (2.5 years), and Human Resources (2.5 years).
Summary
Emilie helps product organisations create clarity, momentum, and ways of working that help people and products thrive. With over 7 years of experience in product management that includes leading an international organisation of 80+ people she brings hands on expertise across discovery, delivery, and strategy. Her background in customer service, HR, and team leadership keeps her grounded in what matters most: people, ownership, and turning complexity into meaningful results.
Skills
7+ Years In Product Management Across E-commerce, Internal Tools, And Insuretech.
Led 25+ Product Teams Across Multiple Countries, Driving Alignment And Delivery At Scale.
Certified Coach With Formal Training And Diploma.
Extensive Experience In Organizational Transformation And Change Leadership.
10+ Year In Leadership Roles With International Teams.
Product Strategy & Vision
Coaching
Leadership
Stakeholder Alignment & Storytelling
Thinking Facilitation & Culture Building
Languages
Education
Business Economics · Sweden
Certifications & licenses
Certified Coach
Profile
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