Daniel Hoffmann - Founder, CTO

Wülfrath, Germany

Experience

Jan 2018 - Present

7 years 7 months

Berlin, Germany

Founder of the generative AI startup with 80 employees.
Startup for artificial intelligence. 80 employees and 5 shareholders.
From 2018 built the AI team and development organization as Chief Technical Officer.
2020 converted into a stock corporation, raised capital and appointed an operating board.
Since 2020 advisor to the supervisory board on AI strategy, AI governance and AI products.
Functional responsibilities and focus areas: digitalization & startup.

Jan 2013 - Present

12 years 7 months

Management consultant and interim manager for digitalization and artificial intelligence.
Advice on digital transformation including digital business models, processes and customer interaction.
Consulting on digital transformation, program and project management.
Advice on digital business models, digitizing marketing, sales and service, and on disruptive change processes and use of artificial intelligence.
Clients included Eurowings, Bertelsmann, Vodafone, Telefonica, Deutsche Bahn, Innogy, Thyssenkrupp, Miele, Bitburger Brewery Group, Smurfit Kappa, Vorwerk, AOK, Deutsche Bank.
Certified member of the German Digital Advisory Boards.
Project (2022): Advised Bertelsmann / Territory management – program management and set up a cross-functional PMO to optimize processes and strategic control. Crisis management on various projects.
Project (2017-2019): Advised Eurowings management – guidance on digital business development, strategic product alignment and change management. Built, managed and led the largest eCommerce project with 120 employees. Strategic advice and support for the spin-off of Eurowings Digital GmbH.
Project (2018): Advised on setting up the Innogy.C3 joint venture – consulting on and building team structures, project management structures and reporting structures for the joint venture.

Jan 2006 - Dec 2012

7 years

Gelsenkirchen, Germany

Member of the holding’s management board and managing director of an operating subsidiary focused on digital communication and digital marketing (online, mobile, social).
Clients included RWE, Evonik, Loewe, E.ON, DLR, Wasi, Abbott, Alape, Audi, Bayer, Bitmarck, Continental, Novartis, Roche, Wikus, Zeiss.
International agency group in classic communication, live communication and digital communication, owner-managed, 110 employees and €19 million revenue, five operating subsidiaries.
Member of the holding’s management board: 4 direct reports, consolidation and management, repositioning of the agencies.
Managing director of the subsidiary UNICBLUE Digital GmbH. Core areas: mobile solutions, content management systems, app development, social media, design, infotainment.
Contributions to company success: significant revenue growth, improved customer relationship management and much better project management quality through the introduction of Scrum, successful merger of two subsidiaries.
Focus areas: digital transformation, agile methods, lean startup, artificial intelligence, company building, general management.

Jan 2005 - Dec 2006

2 years

Founded an innovative internet startup in the telecommunications sector.
Trading platform for phone numbers and mobile contracts. Business model: affiliate marketing.
Partners: Eplus, Vodafone, T-Mobile.
Idea development and creation of a business plan.
Programming and implementation of the online platform.
Marketing the platform (SEO, SEA, affiliate, partnerships).
Negotiations with investors.
Negotiations with partners like E-Plus, Vodafone, O2, Telekom.
Responsibilities: leading up to 120 employees (8 directs), consolidation, change management, executive management.

Jan 2000 - Dec 2005

6 years

Project management and consulting in eBusiness and eCommerce.
Requirements management and project leadership.
Clients included Deutsche Bank, Vodafone, Telekom, Deutsche Post, eFiliale.de.
IT consulting for eBusiness and eCommerce, 480 employees, €45 million annual revenue.
Consultant for web applications and internet portals.
Member of the project management unit, 30 team members.
Co-responsible for clients Deutsche Bank, Deutsche Post and Vodafone.
Sales work with existing and new customers of the unit.
Contributions to company success: created significant market presence by developing individual IT service products for medium-sized companies and marketing them through direct marketing measures.
Focus areas: project & program management, building PMOs and DTOs, agile project management, program management.